Kathi Kruse's Blog – November 2010 Archive (1)

Speaking Fluent Social Media

My first job in the car business was working for this crazy family who owned 2 dealerships. The patriarch of the family had immigrated from Europe and loved talking to his customers. He would turn on the “Swiss Country Gentleman” shtick and they would eat it up like ugly girls asked to the Prom. He even had commercials on late-night local TV using the same persona telling everyone that “Our salesmen don’t work on commission”. This brought a lot of people into the store and they… Continue

Added by Kathi Kruse on November 26, 2010 at 10:00am — 5 Comments

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