SUSAN HAIR's Blog – May 2011 Archive (4)

Driving Business with Women

Driving Business with Women by Delia Passi

Delia Passi is CEO of Medelia Inc. and Founder of the Women’s Choice Award by WomenCertified. She is the leading authority on building sales and loyalty among women. Her expertise is in how women shop and buy, what motivates them to select one provider over another, and how sales and service…
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Added by SUSAN HAIR on May 24, 2011 at 10:30am — No Comments

WOMENCERTIFIED~

He Buys, She Shops: Study Reveals Fundamental

Shopping Differences between Genders



Women Encounter More Problems, but Men are Less Forgiving



– Roughly half of all customers experienced problems during their most recent shopping experience, according to, “Men Buy, Women Shop,” a first-ever study looking at gender differences in the retail shopping experience, released today from the Jay H. Baker Retail Initiative at the Wharton School of the University of Pennsylvania; the… Continue

Added by SUSAN HAIR on May 4, 2011 at 8:51am — No Comments

MATCHING THE RIGHT VEHICLE~WOMENCERTIFIED

A vehicle is more than just a machine that gets you from Point A to Point B, especially when you have passengers along for the ride. There are a lot of factors that determine which vehicle fits your family’s needs the best.

How can you find the right vehicle for your family? The first and most important step is to examine your needs, and prioritize them over your wants. This will help you to keep costs lower by focusing on the most important aspects of the vehicle…

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Added by SUSAN HAIR on May 4, 2011 at 8:36am — No Comments

WOMENCERTIFIED~YOUNG DRIVERS

It’s natural to be scared when your child reaches legal driving age. Not only will you stay up at night worrying about their safety, but you’ll also probably worry about the process of teaching them and how they’ll behave once they’re out on their own.

Per mile driven, teenage drivers age 16 to 19 are four times more likely to crash than older drivers. According to the CDC, the teens at the highest risk of crashing are male, have teenage passengers with them and have had…

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Added by SUSAN HAIR on May 4, 2011 at 8:34am — No Comments

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