Doug Van Sach's Blog – January 2020 Archive (1)

How to Increase Customer Repurchase Rates

Repeat buyers account for an increasing share of new vehicle sales and now represent 31% of all new vehicles purchased at a dealership, compared to 29% a few years ago. This trend is good news for dealers due to the lower cost of retaining vs. acquiring customers.

 

Unfortunately, this trend is expected to decline due to a lack of improvement in…

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Added by Doug Van Sach on January 24, 2020 at 9:10am — No Comments

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