Robert Camp's Blog – September 2013 Archive (1)

My Marketing Company will Fail

I’ve started a marketing company for auto sales people, and I already know it will fail.  Why would a company, dedicated to helping auto sales people be more successful be doomed to failure?

  1.  Auto sales people don’t stay put, they believe they sell a product and are willing to move to sell the “hot” product instead of recognizing the value lies in the salesperson, not the product. 
  2. Auto sales people keep lousy records. They rely on the dealer’s systems and processes…
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Added by Robert Camp on September 18, 2013 at 12:56pm — No Comments

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