Timothy Martell's Blog – January 2013 Archive (14)

Do you Stumble Yet?

Stumbleupon is one of the most interesting social media sites around, and by interesting, I mean it is a complete and total time-sink. Essentially, it's a toolbar that has a "Stumble" button you can press that will bring you to a random page on the web based on your interests. You can also upvote and downvote pages, which is how Stumbleupon gets better at finding stuff that you'll like. If something isn't already ON Stumbleupon when you vote on it, you'll be given the option to add it. This…

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Added by Timothy Martell on January 31, 2013 at 5:20pm — No Comments

The Half-Life of Most Educational Content

The great part about digital marketing is that there is no shortage of advice to be found. No matter what corner of the web you land on, people are telling you how they have cracked the Google algorithm or how they can read pagerank in their Starbucks tea leaves. The only problem is that digital marketing advice, by its very nature, has a short half-life. It doesn't…

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Added by Timothy Martell on January 29, 2013 at 12:27pm — No Comments

Google+ Surpasses Twitter

For years, the social media landscape has remained largely unchanged. Sure, you have things like Pinterest and Instagram popping up, but the big things for business have consistently been Marketing with Twitter and Facebook. Google+ was designed to be the…

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Added by Timothy Martell on January 28, 2013 at 12:30pm — 1 Comment

Bing Ads Potentially on Facebook?

Currently, the biggest problem with using Bing for SEM and Business SEO is the lack of search volume. Sure, they came in with roughly 20 percent of the total U.S. searches by the end of last year, but Google is still dominating them, essentially getting the rest of the market share (ignoring the pittance of Yahoo, AOL, and ASK.com). Optimizing for Bing hasn't been on the top of many to do lists, it has simply made more…

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Added by Timothy Martell on January 24, 2013 at 2:09pm — No Comments

An Infographic on Marketing Using Facebook

How many of you have tried out the paid Facebook ads? Whether you’re looking to grow your audience, promote your posts, or just spread your brand awareness, Facebook ads can be a great tool. Obviously it’s always better to advertise organically, but that’s not always necessarily possible or effective. For instance, when you’re starting out with a brand new page, getting those first couple hundred likes for momentum can be absolutely crucial. Nothing tells a story like the numbers…

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Added by Timothy Martell on January 23, 2013 at 9:38am — No Comments

Content is King, Keep it Near Your Kingdom

We’ve been writing a lot about writing lately, and for a good reason. In the brave new world of content-first SEO, the ability to reliably and effectively produce unique, quality copy is becoming a valuable commodity. This can be dangerous for many marketers though, because “quality” is a subjective thing…or at least in was in the past. Today, every smart …

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Added by Timothy Martell on January 22, 2013 at 12:08pm — No Comments

Three Simple SEO Problems (You Can Fix Today)

We’ve covered a lot of the bigger issues surrounding social media marketing and Business SEO, but it’s not always the bigger things that hurt you the most. Sometimes, it’s the simple stuff that comes back to bite you. Here are three things you can fix in…

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Added by Timothy Martell on January 18, 2013 at 3:00pm — No Comments

Facebook's New Graph Search Tool, Google Competition?

When it comes to Marketing with Twitter and Facebook, nothing is more important than the knowledge of how users interact with those services. Twitter hasn’t been making many major changes, but Facebook is constantly implementing new things and letting…

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Added by Timothy Martell on January 17, 2013 at 11:41am — No Comments

Rudiments from Pinterest

We haven’t talked about Pinterest on the blog for awhile, so we wanted to revisit the budding social network. Recently they’ve made some pretty major moves by cutting out fake users and allowing business accounts to authenticate themselves, and they just keep progressing into “necessary for …

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Added by Timothy Martell on January 15, 2013 at 1:36pm — No Comments

Early Reporting on the New Myspace

The new MySpace is in the testing phases as we speak. People are exploring in the wilderness of Beta-version social media, but are they liking what they find? It it something your dealership or your Digital Marketing Company should be paying much attention to?

So…

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Added by Timothy Martell on January 11, 2013 at 10:38am — No Comments

To Instagram or Not to Instagram...

Is your business on Instagram yet? We aren’t going to say it’s a must, but it’s a pretty simple thing that can add some value to your businesses efforts when Marketing Using Facebook or Twitter. The artsy little photos are still really popular, especially…

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Added by Timothy Martell on January 9, 2013 at 11:30am — No Comments

Watermarketing

They say a picture is worth a thousand words. I don’t know how they came up with that number, but the sentiment behind it hits home for me. As a professional photographer and designer in the Automotive Marketing industry, I get to take a lot of interesting pictures of cars. I’ve taken some pictures that I really…

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Added by Timothy Martell on January 7, 2013 at 11:00am — No Comments

Quoting Without Duplicating Content?

Recent Google updates have made duplicate content a bigger problem than ever before. Sites that were doing well were suddenly struck down as their content was basically the same page recycled over and over. With all the fear around duplicate content, where do quotes fit in? I mean, a quote is inherently duplicate content, but quoting has value. Any …

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Added by Timothy Martell on January 3, 2013 at 11:00am — No Comments

Happy New Year

Here we are in 2013…every January 1st you expect to be able to feel the changing of the year in your bones, and every year it’s just another day. There’s nothing magical about the calendar, there is no ancient alchemy in the progression of time, it just moves and we move with it. If you want the day to have weight, that weight has to come from you. We’ve talked about making resolutions and sticking to them, and now is the time to put up or shut up. If you want to have a successful year…

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Added by Timothy Martell on January 1, 2013 at 11:30am — No Comments

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