Timothy Martell's Blog – December 2015 Archive (4)

Navigating SEO: How to Make the Most of Link Building in 2016

How to Make the Most of Link Building in 2016

Link building isn't dead, and it's not likely to die in 2016. If you want to build authority for your website to increase organic traffic, link building is still a crucial component of SEO.

The problem is, you may not be aligning your link building efforts with the standards that will lead to…

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Added by Timothy Martell on December 30, 2015 at 8:34am — No Comments

Navigating SEO: How to Sell Your Boss on SEO

Sell Boss on SEO

"I couldn't sell my boss a pen if he was trying to cash a million-dollar check!"

Selling your boss has very little to do with the fact that they're tough or often balk at the idea of adding new expenses. Those are things you tell yourself to help soften the blow when you don't get your way.

To help you change your thinking and sell your boss on SEO,…

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Added by Timothy Martell on December 23, 2015 at 2:00pm — No Comments

Navigating SEO: How to Be Realistic with SEO Expectations

SEO Expectations

SEO and realistic expectations don't go well together. On both sides of the aisle, there are issues that harm the digital marketing campaigns of businesses across the country and cause doubts about SEO as a viable and ROI-driven service.

The problem starts with SEO vendors. For years now, the focus has been on achieving…

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Added by Timothy Martell on December 16, 2015 at 11:00am — No Comments

Navigating SEO: How to Focus Your Business Content Efforts

Business-Content

Content Marketing is one of the fastest growing forms of digital marketing employed by businesses in 2015. Where traditional advertising (even online) has its limits, content marketing's only limit is your business's creativity.

But with all sorts of options out…

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Added by Timothy Martell on December 9, 2015 at 11:30am — No Comments

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