Sean V. Bradley's Blog – May 2012 Archive (8)

Who's Filling Out The Credit Application At Point of Sale? Hopefully It's Not Your Salespeople... - Cater Nies, Dealer Synergy

How many times as a manager have you looked through a deal that one of your salespeople just dropped on your desk and you asked yourself. "Who filled out this credit application? Or who filled in the blanks? Why are there crossouts? It sure looks like my salesperson did this. I have a complete deal in front of me. Ok let's call it in. " That's the norme in most dealerships. We wag the dog, push the paper, let's spot the car. This is a major problem. Dealers we have got to get out of this old…

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Added by Sean V. Bradley on May 28, 2012 at 2:04pm — No Comments

2012 Automotive Special Finance

2012 Automotive Special Finance

Banks are buying again and they are buying deep. Sub Prime Business is back and it is extremely profitable. I work with dealerships all over the country and the feeling is unanimous… They are ALL loving it! Why wouldn’t they? Over 60% of the United States has less than perfect credit.

Let me clear up some misconceptions about Special Finance. There are two different ways that you can engage the sub prime market (or not engage it at…

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Added by Sean V. Bradley on May 28, 2012 at 1:46pm — No Comments

Sean V. Bradley Explains The "Orange Tie" Phenomenon

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Added by Sean V. Bradley on May 6, 2012 at 9:38pm — No Comments

Sean V. Bradley "On Top of The World" - Automotive Sales is an AMAZING Career... If you make it one!

http://www.automotiveinternetsales.com

Sean V. Bradley "On Top of The World" -  Automotive Sales is an AMAZING Career... If you make it…

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Added by Sean V. Bradley on May 3, 2012 at 8:41pm — 2 Comments

Fire Your Internet Sales Manager!

Fire Your Internet Sales Manager



 

I know I am going to get a lot of heat on this article, but it has to be said. I have worked with thousands of dealerships over the years and there have been numerous reasons given for mediocrity, and even failure. In the beginning of automotive Internet sales in the late 1990s, it was a novelty…

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Added by Sean V. Bradley on May 3, 2012 at 3:30pm — 22 Comments

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