J.R. Batchelor's Blog – May 2013 Archive (4)

Sell The Appt. Not The Car Over The Phone

We all have listened to the untrained sales professional or Internet Coordinator spend half an hour selling the car to a customer over the phone; and the worst part about it is once he/she gives away all the info the majority of the time you never see the customer show up that he/she was talking to.  The sales professional or Internet Coordinator of today must have a…

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Added by J.R. Batchelor on May 28, 2013 at 3:00pm — 1 Comment

Different Strategies For Contacting Internet Leads

We all are aware of the fact that we only have a 11-14% connection ratio when contacting Internet leads.  And we also know that the hardest part of the job for Internet Coordinators is getting people on the phone which leads to a very valid point that we must ask and that is are we maximizing all avenues for reaching out to consumers versus just calling the…

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Added by J.R. Batchelor on May 21, 2013 at 11:03pm — 1 Comment

There Are Only 86,400 Seconds In A Day-Don't Waste Them.

The importance of time is something that we must never take for granted.  As we know the time that we have here on Earth is limited and it's imperative that we don't look back over our life when we get older and say "I wish I had of."  I remember like it was yesterday a speech that Steve Jobs gave at Stanford when he said that we must live everyday like it's our…

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Added by J.R. Batchelor on May 21, 2013 at 12:03am — No Comments

The Transition From The Sales Floor To The Finance Dept

Does your dealership have a process in place for a quick transition from the sales floor to the finance dept?  Are your customers waiting for a hour or more to get into the finance office?  Does your F&I producer come out to meet the customer before the consumer get's to his/her office?  Ladies and gentleman I could go on and on with questions that I talk about with automotive managers and what we find is very concerning.

First, the transition from the sales floor to…

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Added by J.R. Batchelor on May 2, 2013 at 12:03am — No Comments

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