Joseph Little's Blog – October 2016 Archive (9)

Power Play: Consumers Control the Marketplace

 

With a marketplace full of choices, technology, and customization, today’s consumers are more empowered than ever.  They’ve taken control when it comes to shopping, making their preferences known, and ensuring they get exactly what they want.  Whatever the product, there’s no shortage of options and…

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Added by Joseph Little on October 31, 2016 at 2:05pm — No Comments

Keep Winning Customers in a New Transportation Age

Ride sharing.  Corporate fleets.  Short-term rentals.  Mass transit.  Ride subscription plans.  The list continues to grow—and traditional dealerships are rethinking how they’re going to position themselves to win with consumers who are approaching personal transportation in a whole new way.  Brand-new drivers are no longer forming lines at the DMV the second they…

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Added by Joseph Little on October 27, 2016 at 2:31pm — No Comments

New Pin Collective, New LinkedIn Skills & Endorsements Section, & More!

This Week in Social Media

 

News for the Week of October 24

 

Facebook Adds New Recommendation Engine and CTA Buttons for Local Events and Businesses

Facebook issued an update to improve the usage of the Events bookmark by adding a new…

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Added by Joseph Little on October 25, 2016 at 3:11pm — No Comments

Know Your Customers to Beat the Buy-From-Your-Couch Trend

 

 

One of the biggest challenges facing the automotive industry is the way consumers feel about buying cars.  Their overall dispositions have changed, the reasons they purchase and lease have shifted, and the ways in which they want to buy are moving from the showroom floor to the digital world.  All these things are causing a major shift in the way…

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Added by Joseph Little on October 19, 2016 at 4:22pm — No Comments

Pinterest Increases Targeting Options for Ad Campaigns & More!

This Week in Social Media

 

News for the Week of October 17

 

Pinterest Increases Targeting Options for Ad Campaigns

Pinterest provides an opportunity for your business to reach new and existing customers by targeting because Pinners are looking for ideas to act on. People use Pinterest to get…

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Added by Joseph Little on October 18, 2016 at 3:21pm — No Comments

Facebook At Work Getting Ready to Launch & More!

This Week in Social Media

 

News for the Week of October 10

 

Facebook At Work Getting Ready to Launch

This is a communication and collaboration network tool that aims to make work just as addictive as social media. The belief is that employees will be engaged when using the product. A per-seating price model is…

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Added by Joseph Little on October 11, 2016 at 11:31am — No Comments

Re-Engaging Employees to Win With Your Customers

 

You’ve know employees can cost your company a significant amount—much more than most companies want to think about paying.  But what do you stand to gain when you put in the time and effort to truly engage your employees and establish a positive culture throughout your business?

 

The connection your employees have with your customers is…

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Added by Joseph Little on October 5, 2016 at 2:40pm — No Comments

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