Chapter 3: What to Do What When You Get There

There are a few things you can do to make NADA100 a top-notch experience.  If you’ve already got a game plan and know which workshops you want to attend, then you’re ahead of the game.  If not, check out the…

This Week in Social Media

News for the Week of December 19

Instagram Releases Live Video for All U.S. Users

Instagram just announced they will be releasing a new Live Video feature to all U.S. users within…

We live in a world of empowered consumers.  They say when, where, and how they’ll buy the products they’re interested in, and businesses everywhere are working to meet their needs and win out over the competition.  Today’s consumers are connected online—to businesses and each other—and your dealership stands to gain quite a bit based on how you interact…

This Week in Social Media

News for the Week of December 12

Instagram Adds New Comment Control Features

Comments are where most of the conversations and interactions on Instagram take place. These comments are generally…

Chapter 2: What to Know Before You Go

So you’re all signed up to go to NADA100 and you’re counting down to January 26?  (If you missed that whole registration thing, go…

Today’s consumers expect quick responses—whether they’re waiting in line at the grocery store, waiting to get food at a restaurant, or waiting for communication from a business.  When it comes down to it,…

Chapter 1: Get Prepared

It’s time to get ready for NADA100!  For the automotive industry, this is one of the BIGGEST, BADDEST events around, and that means you need to be on your toes.  A convention this big isn’t for the faint of heart—and it’s not for the unprepared.  Here’s what you need to know…

This Week in Social Media

News for the Week of December 5

Twitter Users Can Now Create Moments on Mobile

Not long ago, Twitter announced that all users could create Moments on the web, and now they’re offering even more.  Twitter users can now create…

Dealerships that are winning in today’s marketplace have one thing in common.  They embrace innovation with enthusiasm.

Why?  Because they know that to edge out the competition and capture the attention of modern consumers, they need to consistently be a step ahead.  A step ahead of those who resist change.  A step ahead of those who insist on doing it…

Businesses today know when consumers search for things—restaurants, retail locations, childcare, dog walkers, or anything in between—they are most likely to turn to online sources. …