Steve Stauning's Blog – November 2016 Archive (1)

The Lead is the Shizznizzle!

Lately there have been some pretty hip writers talking down the old, dusty website lead as if dealers should forego this antique in favor of the more Avant-garde “engagement” or the equally vaporous “VDP views.” Their argument – when they bother to attempt one – basically boils down to “consumers don’t submit leads; they engage.”

Okay. Great. But, um,…

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Added by Steve Stauning on November 18, 2016 at 5:31pm — No Comments

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