Sally Whitesell's Blog – March 2017 Archive (2)

Your Million Dollar Chair

As published in Fixed Ops Magazine~

Have you ever put a price tag on each of your service advisor’s chairs?  Well, you should! It’s probably worth much more than you realize. This chair has the potential to be the most valuable seat in your dealership. Just think about it. The person in this chair gets more selling…

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Added by Sally Whitesell on March 29, 2017 at 1:37pm — 2 Comments

Women are more emotional. Yes, I said it!

Women are more emotional. Yes, I said it!

Emotions play a big part in most women’s purchasing decisions. Yes, I said it! It doesn’t mean we are less informed. It means we use a combination of facts and feelings to make buying decisions. In case you don’t believe me - gentlemen, when was the last time you spent an entire day looking for the perfect outfit for one…

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Added by Sally Whitesell on March 7, 2017 at 2:48pm — No Comments

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