There are probably a thousand reasons or more that customer service and retention is a valuable automotive sales training topic, but here are just nine that affect all industries that should get your attention.

1 .   86% of buyers will pay more for a better customer experience. But only 1% of customers feel that vendors consistently meet their expectations. (CEI…

Transparency is critical to Generation Y and it starts with the job posting.  Dealerships should consider posting information regarding employment directly on dealership websites to include details on job responsibilities and expectations, compensation and benefit plans,…

One of the retail automotive industry’s greatest challenges is attracting educated and young talent.  Most career seeking university graduates overlook the automotive industry when considering employment.  Their distaste for the automotive retail industry is typically fueled by negative thoughts about long work hours and confusing, commission-only based pay…