Mark Dubis's Blog – March 2015 Archive (1)

TrueCar & The Auto Industry: Real Numbers

  • Latest NADA and Urban Science stats said new car dealerships sold approx. 16.5 million new and 9.9 million used (retail) vehicles in 2014
  • Consumers bought over 600,000 vehicles from TrueCar dealers in 2014. That means using numbers from above; they were directly or indirectly responsible for only 2.3% of vehicle sales last year from new car dealers.

  • 97.7% of  new and used vehicles sold by new car dealers are NOT sold via TrueCar …

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Added by Mark Dubis on March 12, 2015 at 1:00pm — 2 Comments

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