Jennifer Schrader
  • Brighton, MI
  • United States
  • Ignite XDS
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Jennifer Schrader's Page

Profile Information

Which best describes you?
Vendor Partner
What company do you work for (or own)?
Ignite XDS
What is your current position within your organization?
National Sales Director
What is your company website?
What is your Facebook page/URL?
How did you specifically hear about DealerELITE? If referred, who?
Not everyone gets approved for DealerELITE. To maintain the integrity of DealerELITE, tell us what you will have to offer once a dealerELITE member?
Social Media Strategies, facebook apps, websites, Re-Marketing, Direct Mail, Mobile Websites and much more

Jennifer Schrader's Blog

Why the Gen Y is in the driver's seat & why we need to "Pay Attention"...!

Posted on July 14, 2011 at 9:16am 3 Comments

Why the Gen Y is in the driver’s seat & why we need to pay attention!


Are we still assuming the customer will come to you because of you? Or better yet said “They will come to you because of you?”


Place your seat in an upright position and think again! You may end up kicking your own rear down the…


The Evolution of the Facebook Fan!

Posted on July 13, 2011 at 10:59am 0 Comments

The Evolution of the Facebook Fan


By Paige Plant, Social Media Director, Ignite XDS


A coworker of mine, Jennifer Schrader, recently shared this infographic with me regarding the reasons behind why people follow brands. It led me to think about the overall brand of my different clients and…


The "Use of Common Sense" when it comes to Social Media!

Posted on July 6, 2011 at 11:51am 6 Comments

The “Use of Common Sense” when it comes to Social Media


As we are seeing dealers nationwide take on the lavishing efforts of going social, we find ourselves seeking technology each and every day to make our lives easier & prosperous. A click of one button can distribute our feed, updates, blog notices and such to all varieties of media outlets. And all it had…


Cultivate Real Facebook Fan Relationships!

Posted on July 5, 2011 at 1:02pm 0 Comments

Auto Dealerships are now scrambling to use Facebook and other social media sites to gain a competitive advantage. In the rush to be the most connected and the most responsive, some dealers lose sight of the real power of social media. They focus on inflated Facebook fan counts and numbers of Twitter followers rather than on creating new, lasting relationships with individual customers.


So how do you do this?

Here are three…


Comment Wall (2 comments)

You need to be a member of to add comments!


At 10:42am on October 5, 2011, Ian nethercott said…

Hello Jennifer,


Thanks for reaching out.....



At 10:06pm on June 13, 2011, Marsh Buice said…
looking fwd to reading more--I'm going home-to find matching socks for tomorrow



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