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  • morning minute August 24, 2022

    https://youtu.be/IqxP3u3EzW0(8/24/22) Morning Minute:The phone screeched with a piercing, unavoidable ring!This was not part of today’s plan. I had 2 appointments scheduled for this morning and did not need this interruption.As I answered the call, Bob…

    By Larry Bonorato

    Aug 24, 2022

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  • Five Mistakes Auto Dealers Are Still Making with Vehicle Photography

    If automotive dealers know that a car with unattractive photos receives zero clicks and ultimately fewer leads, why are they still having so many problems?  I get asked all the time “Why do I need to shoot from a specific distance?”, “Why do I need to move the car for the light?”, and “Why does…

    By John Sternal

    Aug 2, 2022

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  • "We didn't get that lead..."

    Have you ever pulled one of your Sales Consultants or BD Agents into your office because a lead didn’t get answered? And that lead just so happened to be a mystery shop? And instead of your Sales Consultant or BD Agent saying,…

    By Chris Vitale

    Jul 17, 2022

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  • Our Advice for New Salespeople

    In our video series Quality of Life, we’ve gotten some insight into the high level sales process of Mr. Ali Reda. We want you to be comfortable and successful in this business, and…

    By Damian Boudreaux

    Jul 5, 2022

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  • DEALERS: STAY ON TOP DURING AN ECONOMIC DOWNTURN

    What Experts are saying:We all know that the mix of low inventory and higher prices on vehicles has affected sales. The world, after all, doesn’t revolve around gross alone. What wasn’t expected was an 11% drop in new car sales from April to May. This has some experts concerned about an upcoming…

    By Chris Vitale

    Jun 24, 2022

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  • Excellence and consistency – How crucial it is to have both when navigating today’s market anomaly

    If the current economy is worrying anyone else, welcome to the madhouse. This isn’t the first-time interest rates have traveled north and buying power and disposable income are low, however when things like this happen businesses struggle to stay afloat. The only thing that’s different this time…

    By Chris Vitale

    Jun 27, 2022

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  • What tools are going to get us through this next period of uncertainty

    The most important thing a sales associate can do for a customer right now is listening to their needs. Customers have been shuffled through the proverbial cattle shoot recently; with the current market availability and the automotive industry needs to remember that this is just a period were…

    By Chris Vitale

    Jun 29, 2022

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  • Proper Coaching

    Here we are again with the video series, Quality of Life.We’ve been learning all about becoming more aware of the natural abilities and gifts that you have, and using them to build a business that works for you.…

    By Damian Boudreaux

    Jun 5, 2022

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  • How to get EXCITED about your JOB again!

    By Sally Whitesell

    Jun 24, 2022

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  • First impressions still matter!

    We’ve been dealing with strange times in the automotive industry recently with chip shortages and an insane gross market. This is not only creating tension for both the customer and the sales associate, but it’s straining an already tumultuous relationship that exists between customers and…

    By Chris Vitale

    May 20, 2022

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