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My family has been in the New and Used car business since the early 1950's. My father opened our current location in 1985 and I have work here since about 1995. I am a board member with The Carolina's IADA and I am very involved in my community of car dealers. I have a finger on the pulse of car dealers as well as our customers. I'm eager to become more knowledable in all areas of sales and most of all customer service.
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Let’s face it. Training on any level can be an intimidating and daunting task. Questions like when to train, how often, and who should be involved come up. What type of training and who should teach and provide it also adds to the confusion.…
A careful review of app data analytics teaches us many things about apps and their benefits to dealers. The most important lesson to learn is that every dealer that has an app has some sort of consumer activity. Our goal is to discuss…