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Dealer Elite Partners With The Internet Sales 20 Group 7 In New York & Chris Saraceno Is A Featured Speaker!
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Google has come up with a new factor to include when calculating rank and this time it has nothing to do with mobile. On this week's Hard Facts, see what your company needs to be doing to stay on top.
Introducing the new Black Book Market Insights, a weekly report capturing the latest vehicle valuation trends straight from the auction lanes and reported as it happens by Black Book’s team of editors. The data, trends and insights delivered weekly in this report will help you make the right decisions to identify growth opportunities and maximize profit potential. This week is the second issue, covering the latest trends and data impacting the automotive industry here in late…
A recently published white paper covered yesterday in Automotive News titled, “How to Convert Used-Car Shoppers to Buyers,” draws a bold conclusion that flies in the face of traditional used-car merchandising dogma. That is, the study found ‘nine’ to be the optimal number of used vehicle photos, and that cars…
In visiting with thousands of leaders in dozens of industries over the past two decades one thing is clear: the people who are expected to make fast, tough decisions are rarely trained how to do so. As a result, costly “gut” decisions are wrongly made, or indecision prevails in areas that end up costing the company plenty. While there is not a one-size-fits-all mechanism for making tough decisions attendees, to my workshops have found it useful when I present a series of filters to help them…
Dealer Elite Partners With The Internet Sales 20 Group 7 In New York & Chris Saraceno Is A Featured Speaker!…
It’s no secret that auto dealerships have become subject to increased regulation and enforcement, particularly in the areas of consumer advertising, consumer finance and consumer privacy. I recently posted an article to this blog entitled: Auto Dealer Arranged Financing: 51…Continue
It goes without saying that if a business is going to maximize sales revenues they would need to focus on three key areas of business…the people, the processes and performance. I call these…essentials.
Having the right people with the right skills and talents is essential.…Continue
Today we’re going to focus on a basic, but often lost practice of How to Make the Perfect First Impression.
Depending on the research that you listened to, some people say that you have around 7-20 seconds to make a good first impression.
See, YOU DON’T GET A SECOND CHANCE to make a good first impression.
So I want to give you a couple of reminders on how to make sure that you make better first impressions with…Continue
Reputation management has been around for longer than the internet. It's not new. In the past, it's been considered public relations, branding, customer service, word of mouth; the list of different components associated with old school reputation management is huge.
In the automotive industry, it's…Continue
We are currently with VinSolutions for our CRM and are seriously considering a change. I have been scouring the internet looking for feedback, but I am not finding a lot of information. I have had a demo and a lot of discussions with ELEAD and it looks like a good alternative, but thought I would start a discussion to see what the dealers out there think.
Over the last few months, we've seen an increased interest in search engine optimization for car dealers. While it was never a "dead" market, the rise of OEM-level website providers offering premium SEO services brought inquiries down from the middle of 2013 until around the end of 2014. Now, dealers are back and…
Imagine if you could build a website that would beat the top publishers at their own game within 10 months of launching. That's what PlayBuzz cofounder and CEO Shaul Olmert did.
Shared: From your friends TechAutoCareers.com® the online resource for the Automotive Sales…
Whether you’re convincing your boss to fund your project or your preschooler to wipe his own hiney after using the bathroom, persuasion is a skill that's instrumental to your success in life.
Persuasive people have an uncanny ability to get you leaning toward their way of thinking. Their secret weapon is likeability. They get you to like more than their ideas; they get you to like them.…
Very successful companies , companies of the future, do not produce products – they produce brand meaning. So how do you make a brand idea real? Start by building a three dimensional manifestation of your brand. Build an emotional response to your company.
Creating a unique brand identity is an important facet of any business.…
We are currently with VinSolutions for our CRM and are seriously considering a change. I have been scouring the internet looking for feedback, but I am not finding a lot of information. I have had a demo and a lot of discussions with ELEAD and it looks like a good alternative, but thought I would start a discussion to see what the dealers out there think. Continue
BY : AJ AgrawalGreat sellers don't use sales tactics, they use authenticity.Shared: From your friends TechAutoCareers.com® the online resource for the Automotive Sales ConsultantIn sales, many times you go into a meeting disliked. Depending on how you got the appointment, your potential customer could be coming in…Continue
BY : Barbara PatcherAfter discussing self-discounting language in a communications class last week, a participant suggested that I create a “DO NOT SAY” list. I thought it was a great idea. Having a list of phrases to avoid can help people steer clear of language that could have a negative impact on their careers,…Continue
BY : Danica KirkaCompanies with more balanced leadership do a better job recruiting and retaining talented workers, thus reducing the costs, according to a new study.Shared: From your friends TechAutoCareers.com® the online resource for the Automotive Sales ConsultantWhen Rohini Anand took over diversity programs at…Continue
BY : Erin AndrewThe U.S. Small Business Administration has helped launch a program focused on innovative products and services that could improve women's lives.Shared: From your friends TechAutoCareers.com® the online resource for the Automotive Sales ConsultantThe topic of this year’s Women’s History Month is…Continue
BY : Peter EconomyThe essence of leadership is timeless--the values and principles that worked yesterday work just as well today.Shared: From your friends TechAutoCareers.com® the online resource for the Automotive Sales ConsultantI was recently cleaning out a drawer filled with paperwork I've…Continue
BY : Stan SmithA little while ago we defined Content Marketing as “Stories that Sell.” This definition still holds. Stories are too compelling to ignore and businesses are learning that a well-designed story is a core gear in their marketing machine. Storytelling is so important that we insist that every content marketing…Continue
Then, here's an article you might find interesting:Debunking the Latest Predictions of Facebook’s DemiseEvery few years, a strange affliction breaks out in Silicon Valley. The disease, Facebook Second…Continue
Filed under: VideosThe Mercedes-Maybach S600, Spira foam car, Tesla Model S hotel, Volkswagen Golf SportWagen and more are featured in this week's video recap.Permalink | Email this | Comments