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What is dealerELITE?

dealerELITE is the fastest growing and most relevant automotive social network in the world! It is an automotive dealer, vendor, trainer, manufacturer, car enthusiast, and customer social network. It is a place to share ideas, discuss industry best practices, and connect with other automotive professionals.

Latest Activity

Tobias Sedillos posted a photo
1 hour ago
J.R. Batchelor posted blog posts
3 hours ago
Steve Duff commented on James A. Ziegler's blog post Jim Ziegler wants to know: Double Cross or NOT a Double-Cross?
"What it boils down to in my humble opinion is that this is the old "divide and conquer" technique. Governments and financiers have used it successfully for centuries. So they make the dealers look bad, while making themselves look good.…"
4 hours ago
Mathew Koenig commented on James A. Ziegler's blog post Jim Ziegler wants to know: Double Cross or NOT a Double-Cross?
"Great points SS"
5 hours ago
David Sharp commented on James A. Ziegler's blog post Jim Ziegler wants to know: Double Cross or NOT a Double-Cross?
"Well said Stan."
5 hours ago
JD Rucker posted a video

Is Social Media Just for Branding: Automotive Social Media Myth #2

Branding is one of the many components of social media that car dealers and vendors focus upon when trying to understand the value. In truth, it's not a prim...
5 hours ago
Stan Sher commented on James A. Ziegler's blog post Jim Ziegler wants to know: Double Cross or NOT a Double-Cross?
"My response to the weakling person who calls himself the CEO of cargurus.com on DrivingSales: Sorry but what gives you the right to make dealers look bad? This is a hot topic for me! Every used car is different and unique in their own way. Who…"
5 hours ago
Mathew Koenig commented on James A. Ziegler's blog post Jim Ziegler wants to know: Double Cross or NOT a Double-Cross?
"Thanks David for putting a smile on my face at days end. I haven't laughed so hard all day brother."
6 hours ago
David Sharp commented on James A. Ziegler's blog post Jim Ziegler wants to know: Double Cross or NOT a Double-Cross?
"Well I had an interesting conversation with my now former Cars.com rep and I was a little sad for her because, as I have said many times, she is good and has always done what she could for us. I also had a conversation with her boss. The boss went…"
6 hours ago
Profile IconRoger Sowers, Michael Degli-Angeli and Rhonda S Ermisch joined DealerELITE.net
7 hours ago
Bill Cosgrove commented on Marsh Buice's video
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Don't Ask, Don't Tell

"Overcoming objections is a function of the job. If you don;t put your face on every morning and say to yourself that I am going to sell every person I talk to today you might as well call in sick. Excuses are just a way of saying Your failing or…"
7 hours ago
John J. Dillon Jr. posted a video

BestAutoPros Tip # 7 Overcoming Objections.MOV

http://www.bestautopros.com Follow This best practice when overcoming customer objections to additional recommendations and you will close more service sales...
7 hours ago
Ian Nethercott updated their profile
8 hours ago
Joe Papa commented on Dave Anderson's video
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Dave Anderson Live Presentation Clips from Best Training Day Ever...Orlando.

"Dave hits it out of the park again! Nice work Dave..."
8 hours ago
JD Rucker posted a discussion

Would you be willing to dump your Facebook page altogether and start fresh?

Facebook has a big problem. Unfortunately, talking to them about it revealed that they don't consider it a big problem. This can be for two reasons - either they really don't consider it to be a big problem or the effort it would take to fix it is more than they're willing to invest right now.The problem is this - you can…See More
9 hours ago
Connie Keane posted a blog post

Chevy Market Man: Impala Fleeing from Fleet Sales..Focus on Retail

Chevrolet's Impala earned a reputation as a rental car for most of the last decade. Very few were purchased by real buyers and the Impala became the quintessential fleet vehicle.Chevrolet is trying to change all that with its all-new 2014 Impala, making it a solid competitor to the Ford Fusion, Toyota Avalon,…See More
11 hours ago
Mike Esposito posted a blog post

Strategy for Success: First, Hire the Right People (+ Tips on How to Hire Them)

A common perception of what makes a business successful is as follows: the leader is a genius who has a vision, defines the strategy, and all the employees work to make that vision into a reality. The reality, however, is far different. In the best-selling business book, “Good to Great: Why Some Companies Make the Leap and Others Don’t,” by Jim Collins, a team of researchers discovered that the most successful leaders focus on getting the right people on board before they set strategy. In…See More
11 hours ago
Paul Potratz posted a blog post

Need More Showroom Traffic?

Do you need showroom traffic? Of course you do! This week on Think Tank Tuesday learn how to drive your virtual showroom traffic. Leave Your Comments below the video and Share it Please.Visit our website: www.ppadv.com Like us on Facebook: www.facebook.com/PotratzAdvertising Follow us on Twitter: @PotratzSee More
12 hours ago
Mr. Natural commented on Garry House's blog post NCM Institute wants to know: Do Record Profits Threaten Shaky Fundamentals ?
"I saw the word Fundamental, and I thought...I know about Fundamentals, but then it turned out that you were talking about a different set of Fundamentals. I went from thinking: "I can comment on this" to "I don't know squat about…"
12 hours ago
Bill Cosgrove commented on Dave Anderson's video
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Dave Anderson Live Presentation Clips from Best Training Day Ever...Orlando.

" I have never had the pleasure of listening to anything that has ever addressed this subject better. I was left breathless and will be referring prospective clients to watch this over and over and over and…"
12 hours ago

Too many dE notifications?

 

 


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DealerELITE | The most recognized automotive social network in the world. Sign-up now to engage with the best and brightest of our industry!

TOP 5 Photos This Week

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Added by Tobias Sedillos on May 22, 2013

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TOP Featured Blogs

Strategy for Success: First, Hire the Right People (+ Tips on How to Hire Them)

A common perception of what makes a business successful is as follows: the leader is a genius who has a vision, defines the strategy, and all the employees work to make that vision into a reality.

 

The reality, however, is far different. In the best-selling business book, “Good to Great: Why Some Companies Make the Leap and Others Don’t,” by Jim Collins, a team of researchers discovered that the most successful leaders focus on getting the right people on board before they set…

NCM Institute wants to know: Do Record Profits Threaten Shaky Fundamentals ?

 

A quick look at the current state of auto retailing would suggest that things are good. Tough times (and a couple of notable bankruptcies) have thinned dealer ranks. Although pressures are mounting, the manufacturers are still demonstrating discipline around production volumes. Most importantly, customers are returning to showrooms.

Add all factors together and the result is that volumes and margins on both new and pre-owned vehicles are strong. So strong, in fact, that many…

There Are Only 86,400 Seconds In A Day-Don't Waste Them.

The importance of time is something that we must never take for granted.  As we know the time that we have here on Earth is limited and it's imperative that we don't look back over our life when we get older and say "I wish I had of."  I remember…

Automotive Sales Training -Five Tips for Beginning Sales People

1. Educate Yourself

Don’t wait for managers or anyone else to give you the sales education you need. Unfortunately, the automobile industry has been stuck for years in a, “Throw them in and see if they can swim mentality.” Some dealerships take new recruits to a meeting room and have them watch training tapes for a day and expect them to be trained. Neither of these options will increase your odds for success.

 

Begin a massive self-education program that will…

Yahoo confirms $1.1B purchase of Tumblr, “promises not to screw it up”

Yahoo is investing big-time in the social media. The company announced today that it has purchased Tumblr, the popular blogging and social media network, for $1.1 billion.

"I'm delighted to announce that we've reached an agreement to acquire Tumblr!," Marissa Mayer, the CEO of Yahoo, announced on her own…

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Blog Posts

Different Strategies For Contacting Internet Leads

Posted by J.R. Batchelor on May 21, 2013 at 11:03pm 0 Comments

We all are aware of the fact that we only have a 11-14% connection ratio when contacting Internet leads.  And we also know that the hardest part of the job for Internet Coordinators is getting people on the phone which leads to a very valid point that we must ask and that is are we maximizing…

Continue

Chevy Market Man: Impala Fleeing from Fleet Sales..Focus on Retail

Posted by Connie Keane on May 21, 2013 at 3:47pm 0 Comments

Chevrolet's Impala earned a reputation as a rental car for most of the last decade. Very few were purchased by real buyers and the Impala became the quintessential fleet vehicle.…

Continue

Strategy for Success: First, Hire the Right People (+ Tips on How to Hire Them)

Posted by Mike Esposito on May 21, 2013 at 3:22pm 0 Comments

A common perception of what makes a business successful is as follows: the leader is a genius who has a vision, defines the strategy, and all the employees work to make that vision into a reality.

 

The reality, however, is far different. In the best-selling business book, “Good to Great: Why Some Companies Make the Leap and Others Don’t,” by Jim Collins, a team of researchers discovered that the most successful leaders focus on getting the right people on board before they set…

Continue

Need More Showroom Traffic?

Posted by Paul Potratz on May 21, 2013 at 2:37pm 0 Comments

Do you need showroom traffic? Of course you do! This week on Think Tank Tuesday learn how to drive your virtual showroom traffic. Leave Your Comments below the video and Share it Please.

Visit our website: www.ppadv.com

Like us on Facebook:…

Continue

Automotive Sales Training - The Five Keys to Success

Posted by Mark Tewart on May 21, 2013 at 2:18pm 0 Comments

Do you want to be more successful? You can achieve greater success if you begin to follow certain secrets that blow open the doors that are closed for you now. I am comfortable in saying that all people have some closed doors that limit their achievement. What are the doors that I am talking about and how can you open them?

 

The doors are a metaphor for the gateways to successful achievement. The keys are the secrets that unlock them and allow you move forward faster and with…

Continue

2013 DrivingSales Executive Summit Speakers, Dealer Best Idea Contest, and Innovation Cup Applications Open

Posted by Crystal Hartwell on May 21, 2013 at 11:06am 0 Comments

Speakers/presentations reviewed and selected by auto dealers; Speakers deadline June 14th; DrivingSales Innovation Cup deadline June 28th; DrivingSales Best Idea Contest deadline July 12th

Salt Lake City – May 21st, 2013 – The fifth annual DrivingSales Executive Summit (DSES) is now accepting applications for speakers and presentations, as well as for its coveted Dealer Best Idea Contest…

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Selling in the Service Drive with a Twist

Posted by Mike Gorun on May 21, 2013 at 10:57am 0 Comments

It’s not a new idea to have one of your salespeople working the service drive. Opportunities and circumstances exist where it may be beneficial for the customer to trade-in their car that needs to be repaired. Having someone who can not only identify those opportunities but who also knows how to present it to the customer…

Continue

The Loyalty Playbook

Posted by Ketty Colom on May 21, 2013 at 10:00am 0 Comments

Lady Gaga has her Little Monsters, Justin Bieber has his Beliebers, Kiss has their Kiss Army, and your dealership has ______? Where are your fans? Musicians focus their marketingon connecting with fans, that’s nothing new, but that approach is grounded in solid business sense. A 2010 Satmetrix study found that evangelists or fans, spend 13% more than the average customer, and they refer business equal to 45% of the money they…

Continue

Reduce Sales Department Turnover and Hire More Winners

TOP Featured Discussions

Which is More Important: Social Media Marketing or Reputation Management?

I can already hear one of the arguments.

"They're one in the same. A good strategy applies both simultaneously."

While I agree with the statement, one that I've heard many times, I still would like an answer and discussion about one or the other.

For this discussion (so we don't get into the topic of definitions), social media would be the art and science of promoting the dealership and…

Breaking News: Changes at AutoTrader

 

Chip Perry, who has been with AutoTrader.com since its inception has been admired by Dealers and the AutoTrader team has announced he was leaving the Autotrader Group effective May 1. Chip served as president and CEO of AutoTrader.com, was the company’s first employee in 1997 when asked by Manheim to launch the company. Since then, AutoTrader.com has grown to become the world’s largest automotive marketplace and Chip Perry has become widely recognized as a pioneer of the…

Who moved my cheese?

I took a break today and read the book again called " Who moved my Cheese? " It is a timeless classic to say the least. You know maybe it is time for dealers to make this book required reading again. When I first started in management it was required reading for me.

There is way too much time spent in the past and blaming other people, other applications and not enough time spent getting back to the basics of being a hunter and a farmer in the sales profession and looking for…

Cars.com and Auto Trader, Get Rid of One?

Currently our dealership advertises on both Cars.com and Auto Trader.  My GSM is convinced we do not need to be on both, and that we will sell the same amount of cars if we drop one.  I have a lot of hesitations about this.  Over the past 6 months we have sold 11 cars from Auto Trader and 15 cars from Cars.com; not to mention the cars we have sold from our website due to the traffic from Auto Trader and Cars.com.

Since we are locked in with lower rates with Auto Trader he…

A BDC that only does OUTBOUND calls?

I'm starting with a small sales BDC (only two people) and I'm hoping to expand over time but my GM will only let my BDC do out bound calls. So, that means no incoming calls and no internet pops!I'm hoping to 'wow' them enough with my talented reps that he will at least give us the incoming calls. I trying to figure out how to compensate them enough so that they'll stick around and be motivated to make outbound calls all day. Has anybody ever worked an only outbound BDC and what incentives did…

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Forum

Which is More Important: Social Media Marketing or Reputation Management?

Started by JD Rucker in Social Media and Reputation Management. Last reply by JD Rucker on Saturday. 3 Replies

I can already hear one of the arguments."They're one in the same. A good strategy applies both simultaneously."While I agree with the statement, one that I've heard many times, I still would like an answer and discussion about one or the other.For this discussion (so we don't get into the topic of definitions), social media would be the art and science of promoting the dealership and communication with customers through sites like Facebook, Twitter, or Pinterest amongst others, while reputation…Continue

Tags: Reputation Management, Social Media

Cars sold from your Internet Department

Started by Jackie Cahill in Ask an AUTOMOTIVE PROFESSIONAL. Last reply by Richard Robbins yesterday. 7 Replies

Hi Everyone,I am trying to compare the production of my BDC with other dealerships.  We are a one rooftop dealership in the north east with about 200 new &100 used.  I have 2 BD Agents.  We average about 80 appointments a month with 27 sold units.How many appointments and sold units are you guys doing?  How big are your departments/BDCs?I want to compare our production.  Are we low performing, average, etc?Any feedback would be greatly appreciated!As always, thank you!Jackie Continue

Tags: BDC

Do You Consider SEO and/or PPC Part of Your Marketing or Advertising Budget?

Started by JD Rucker in Advertising/Marketing Forum on Friday. 0 Replies

For some dealers, there's no distinction. For others, they have two (or more) distinct buckets for their budgets. TV, radio, media buys, etc. might go in to advertising while websites, online listing, etc. go under marketing.Where does search fit in? Is it advertising because you're buying better paid or organic listings to increase your exposure, or is it marketing because it's normally associated with websites and landing pages?I've heard compelling arguments for both and I know which way I…Continue

Tags: PPC, SEO

Would you be willing to dump your Facebook page altogether and start fresh?

Started by JD Rucker in Social Media and Reputation Management 9 hours ago. 0 Replies

Facebook has a big problem. Unfortunately, talking to them about it revealed that they don't consider it a big problem. This can be for two reasons - either they really don't consider it to be a big problem or the effort it would take to fix it is more than they're willing to invest right now.The problem is this - you can…Continue

Tags: Social Media, Social, Facebook

Background

Started by Chris Irwin in OTHER - Does Not Fit Any Predefined Category on Thursday. 0 Replies

Would you use a white background or a grey background for a photo booth/area?Continue

Tags: booth, photo

Roadloans leads: What are some best practices for these

Started by SCOTT TYNER in Ask an AUTOMOTIVE PROFESSIONAL on Thursday. 0 Replies

I am starting to get alot of RoadLoans leads and was wanting to feel you guys out as far as some best practices. I'm normally very good at setting appointments, but seem to be lacking in that area on these particular leads. What's a good process for handling these?Any ideas?Continue

Tags: process, roadloans

Traditional Advertising, is it truly over as many might say?

Started by Bobby Compton in Ask an AUTOMOTIVE PROFESSIONAL. Last reply by Tom LaPointe Dec 4, 2012. 85 Replies

Traditional Advertising, is it truly over as many might say?I've found that there are different environments, climates and demographics that call for traditional advertising! Although Social Media is on the move and in my opinion will be sooner than later, the #1 source to reach a customer, traditional advertising must not be counted out!In some towns the paper is still King, while in others a local T.V. station is King and believe it or not in some towns Radio is King.While the hot topic of…Continue

Tags: BOBBY, COMPTON, LIVE, AUTOS, dealerELITE

Do women make better Car salespeople?

Started by aaron kominsky in Women in the Auto Industry. Last reply by Sally Whitesell Apr 17. 76 Replies

What  characteristics differentiate  the differences between a woman vs a man in selling autombiles  in today's marketplace?Continue

AutoBlog News Feed

Video: The first Forza Motorsport 5 trailer is here

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Those of you who were following along with the live Xbox One keynote this afternoon have likely already seen this video, but for the rest of the world, this is the first look at the all-new Forza Motorsport 5. Slated to be a launch title for the new Xbox gaming console, Forza 5 is tipped to offer racing like no other video game before it, with controls and graphical presentation on a new level.

The demo seen here shows that, to no one's surprise, the McLaren P1 will have a star turn in the next-generation game. The video shows both the P1 and its F1 forefather in a race through narrow city streets, with both cars rendered in eye-popping detail. Actual game play footage will ultimately have to win us over, but it's safe to say that all signs point to a killer racing sim. Check out the video for yourself below.

Continue reading The first Forza Motorsport 5 trailer is here

The first Forza Motorsport 5 trailer is here originally appeared on Autoblog on Tue, 21 May 2013 20:00:00 EST. Please see our terms for use of feeds.

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Bensalem, PA, United States

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Events

Automotive News - Dealers

Experian names John Gray head of auto unit

Experian has named John Gray president of its automotive business unit, effective immediately, with responsibility for the strategic direction, leadership and overall growth of the business.

AutoNation unit launches Shop-By-Payment service

AutoNation's lead-referral subsidiary today unveiled an online service that lets consumers search dealership Web sites for new and used vehicles based on monthly payments.

NADA, GM reach out to tornado victims

The National Automobile Dealers Association and General Motors began reaching out Tuesday with assistance to dealers and victims affected by Monday's tornado in Oklahoma.

Automakers, dealers remain opposed to bill preventing rental firms from renting recalled vehicles

Major automakers and auto dealers told a Senate panel Tuesday that they remain opposed to legislation that would prohibit rental car companies from renting or selling vehicles that are subject to a federal safety recall.

Recent National Job Listings

1. Mark Tewart

Lebanon, OH, United States

2. JD Rucker

Ladera Ranch, CA, United States

3. MANNY LUNA

Spring, TX, United States

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Harrisburg, PA, United States

5. Lois Burak

Bensalem, PA, United States

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Wards Auto Dealer News Feed

Ford Cutting Back on Summer Shutdowns to Meet Demand

Ford’s North American plants are pushed to the limit, with total capacity utilization at 114.0%, up from 103.2% year-ago, according to WardsAuto data.

read more

Ford Increases North American Capacity by 200,000 Units and Reduces Summer Shutdown to Meet Surging Demand

DEARBORN, Mich., May 22, 2013 /PRNewswire/ -- Ford will add an additional 200,000 units of annual straight-time capacity this year after increasing annual straight-time capacity by 400,000 units in the region last year Ford will shorten its summer shutdown from the traditional two...

First Installment of Lincoln 'Hello, Again' Program Earns Three Industry Awards

http://photos.prnewswire.com/prnc/20130522/DE18776 DEARBORN, Mich., May 22, 2013 /PRNewswire/ -- "Hello, Again" performance by Beck for Lincoln wins Webby Awards in Auto & Auto Services and Best Use of Video or Moving Image This piece also won a CLIO Bronze in Branded Entertainment and Content/Live Events "H

read more

Car Shoppers with Bad Credit in Dayton Head to Local Mazda Dealership

http://photos.prnewswire.com/prnc/20130521/CG18682 DAYTON, Ohio, May 21, 2013 /PRNewswire-iReach/ -- The average price of new cars is going up so the demand for a quality used car is also becoming greater.  With every new and used car costing more these days it's no wonder that car shoppers are looking to take out a ca

read more

Automotive News - Breaking News

Ford to reduce summer shutdowns at most N.A. plants

Ford Motor, aiming to boost output of key models, is scaling back its annual summer shutdown to one week from two weeks at 20 North America plants.

NADA, GM reach out to tornado victims

The National Automobile Dealers Association and General Motors began reaching out Tuesday with assistance to dealers and victims affected by Monday's tornado in Oklahoma.

Automakers, dealers remain opposed to bill preventing rental firms from renting recalled vehicles

Major automakers and auto dealers told a Senate panel Tuesday that they remain opposed to legislation that would prohibit rental car companies from renting or selling vehicles that are subject to a federal safety recall.

VW to modify late-model diesels to prevent improper fueling

Volkswagen plans to refit more than a quarter million 2009-12 diesel cars to prevent North American customers from mistakenly pumping gasoline into the fuel tanks.

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