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James A. Ziegler commented on James A. Ziegler's blog post Jim Ziegler wants to know: Double Cross or NOT a Double-Cross?
Craig Lockerd posted a discussionAutoMax & Red Cross Oklahoma Tornado Relief Effort – Matching Contributions
In response to the devastation brought on by the tornado that swept through the city of Moore, Oklahoma, AutoMax Recruiting and Training, LLC announces a commitment to help those most in need. Our heartfelt condolences go out to all who have been affected by the tornado. Our commitment as an organization is to support one another in good times and in bad.AutoMax Recruiting and Training, LLC has donated $1000.00 to the American Red Cross. We are contacting all our clients, vendors and…See More
Brian Pasch posted a blog postPCG To Unveil Trade Secrets For Advanced SEO Practices
Join the PCG Digital Marketing team tomorrow, May 23, at 1PM EST as they discuss advanced metrics for measuring success. Lead by Chief SEO Strategiest Matthew O'Such, this free webinar will help dealers understand how to use Google Analytics and other website platform reporting tools.Don't miss out, click the link below to register:https://www4.gotomeeting.com/register/994847247See More
James A. Ziegler commented on James A. Ziegler's blog post Jim Ziegler wants to know: Double Cross or NOT a Double-Cross?"UH-OH CHRYSLER-DIGITAL IS TELLING DEALERS....Chrysler-Digital is saying- Yes, we are sending your inventory feed to CarGurus.com.BUT, to cancel CarGurus.com from Chrysler Digitl, you will need to cancel all of our other feeds too. We DO NOT have the…"
James Bunting posted a discussionOverpaid?
Here's the backstory:Our internet team has grown over the last several years, both in terms of personnel and responsibilities As manufacturer and customer expectations have become more exacting, our appointment setters have necessarily stepped up to the plate. We had no choice: if the customer knows about Edmunds' TMV, you'd better know how TMV works. If a customer is also considering an off-brand unit, you'd better be ready to explain why your vehicle makes for a better investment. If a…See More
Chuck Brumm posted a blog postHigh Impact Direct Mail Sales
My name is Chuck Brumm, with Peak National Promotions. I have been in the automotive sales, training and management for many years and have a great understanding of all aspects of the business. Peak National Promotions is a full service High Impact Direct Mail company that WILL bring traffic through the door and maximize every sales opportunity to it's fullest capacity with or without an experienced staffed customer retention closer. Most importantly, providing support and motivation to all…See More
Rebecca Kon posted a blog postActivEngage Employees Raise $2,600 for Cancer Research and Relay For Life
May 22, 2013 (Orlando, FL) -- ActivEngage, the most trusted brand in automotive live chat, and its employees participated in a local Relay For Life event and raised over $2,600 for the American Cancer Society. ActivEngage began participating in the Relay for Life event two years ago and were excited to continue the tradition in 2013.…See More
James A. Ziegler commented on James A. Ziegler's blog post Jim Ziegler wants to know: Double Cross or NOT a Double-Cross?"Great analogy David- On the list, we've found that AutoByTel is also sending inventory to some suspect sites including CarGurus... "
J.R. Batchelor commented on J.R. Batchelor's blog post Different Strategies For Contacting Internet Leads"I would love to Bobby!! Thanks for the comment."
Bobby Compton commented on JD Rucker's blog post It’s Not Just Social. It’s Search. It’s Reputation. It’s Presence."Excellent!~"
Bobby Compton commented on J.R. Batchelor's blog post Different Strategies For Contacting Internet Leads"With an increase in available technologies, video and social media platforms, you're spot on in offering multiple ways to communicate. It would be great to see how you are implementing these, if you would be so kind as to upload or share some…"
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TOP Featured Blogs
Strategy for Success: First, Hire the Right People (+ Tips on How to Hire Them)
A common perception of what makes a business successful is as follows: the leader is a genius who has a vision, defines the strategy, and all the employees work to make that vision into a reality.
The reality, however, is far different. In the best-selling business book, “Good to Great: Why Some Companies Make the Leap and Others Don’t,” by Jim Collins, a team of researchers discovered that the most successful leaders focus on getting the right people on board before they set…
NCM Institute wants to know: Do Record Profits Threaten Shaky Fundamentals ?
A quick look at the current state of auto retailing would suggest that things are good. Tough times (and a couple of notable bankruptcies) have thinned dealer ranks. Although pressures are mounting, the manufacturers are still demonstrating discipline around production volumes. Most importantly, customers are returning to showrooms.
Add all factors together and the result is that volumes and margins on both new and pre-owned vehicles are strong. So strong, in fact, that many…
There Are Only 86,400 Seconds In A Day-Don't Waste Them.
The importance of time is something that we must never take for granted. As we know the time that we have here on Earth is limited and it's imperative that we don't look back over our life when we get older and say "I wish I had of." I remember…
Automotive Sales Training -Five Tips for Beginning Sales People
1. Educate Yourself
Don’t wait for managers or anyone else to give you the sales education you need. Unfortunately, the automobile industry has been stuck for years in a, “Throw them in and see if they can swim mentality.” Some dealerships take new recruits to a meeting room and have them watch training tapes for a day and expect them to be trained. Neither of these options will increase your odds for success.
Begin a massive self-education program that will…
Yahoo confirms $1.1B purchase of Tumblr, “promises not to screw it up”
Yahoo is investing big-time in the social media. The company announced today that it has purchased Tumblr, the popular blogging and social media network, for $1.1 billion.
"I'm delighted to announce that we've reached an agreement to acquire Tumblr!," Marissa Mayer, the CEO of Yahoo, announced on her own…
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Blog Posts
PCG To Unveil Trade Secrets For Advanced SEO Practices
Posted by Brian Pasch on May 22, 2013 at 1:03pm 0 Comments 0 Likes
Join the PCG Digital Marketing team tomorrow, May 23, at 1PM EST as they discuss advanced metrics for measuring success. Lead by Chief SEO Strategiest Matthew O'Such, this free webinar will help dealers understand how to use Google Analytics and other website platform reporting tools.
Don't miss out, click the link below to register:
High Impact Direct Mail Sales
Posted by Chuck Brumm on May 22, 2013 at 11:30am 0 Comments 0 Likes
My name is Chuck Brumm, with Peak National Promotions. I have been in the automotive sales, training and management for many years and have a great understanding of all aspects of the business.
Peak National Promotions is a full service High Impact Direct Mail company that WILL bring traffic through the door and maximize every sales opportunity to it's fullest capacity with or without an experienced staffed customer retention closer. Most importantly, providing…
Continue ActivEngage Employees Raise $2,600 for Cancer Research and Relay For Life
Posted by Rebecca Kon on May 22, 2013 at 11:00am 0 Comments 0 Likes
May 22, 2013 (Orlando, FL) -- ActivEngage, the most trusted brand in automotive live chat, and its employees participated in a local Relay For Life event and raised over $2,600 for the American Cancer Society. ActivEngage began participating in the Relay for Life event two years ago and were excited to continue the tradition in 2013.…
Continue
It’s Not Just Social. It’s Search. It’s Reputation. It’s Presence.
Posted by JD Rucker on May 22, 2013 at 9:00am 1 Comment 1 Like
Take a look at those familiar little icons in the top right corner of the screenshot above. Four of the primary social media sites’ logos adorn a prominent position on the homepage. It’s not an uncommon sight. Some put them at the top. Other put them at the bottom. Some make them large and prominent. Others make them small and subtle. One way or another, most dealerships put…
Continue Different Strategies For Contacting Internet Leads
Posted by J.R. Batchelor on May 21, 2013 at 11:03pm 2 Comments 2 Likes
We all are aware of the fact that we only have a 11-14% connection ratio when contacting Internet leads. And we also know that the hardest part of the job for Internet Coordinators is getting people on the phone which leads to a very valid point that we must ask and that is are we maximizing…
Continue
Chevy Market Man: Impala Fleeing from Fleet Sales..Focus on Retail
Posted by Connie Keane on May 21, 2013 at 3:30pm 0 Comments 1 Like
Chevrolet's Impala earned a reputation as a rental car for most of the last decade. Very few were purchased by real buyers and the Impala became the quintessential fleet vehicle.…
Continue
Strategy for Success: First, Hire the Right People (+ Tips on How to Hire Them)
Posted by Mike Esposito on May 21, 2013 at 3:22pm 1 Comment 2 Likes
A common perception of what makes a business successful is as follows: the leader is a genius who has a vision, defines the strategy, and all the employees work to make that vision into a reality.
The reality, however, is far different. In the best-selling business book, “Good to Great: Why Some Companies Make the Leap and Others Don’t,” by Jim Collins, a team of researchers discovered that the most successful leaders focus on getting the right people on board before they set…
Continue
Need More Showroom Traffic?
Posted by Paul Potratz on May 21, 2013 at 2:37pm 0 Comments 1 Like
Do you need showroom traffic? Of course you do! This week on Think Tank Tuesday learn how to drive your virtual showroom traffic. Leave Your Comments below the video and Share it Please.
Visit our website: www.ppadv.com
Like us on Facebook:…
Reduce Sales Department Turnover and Hire More Winners
TOP Featured Discussions
Which is More Important: Social Media Marketing or Reputation Management?
I can already hear one of the arguments.
"They're one in the same. A good strategy applies both simultaneously."
While I agree with the statement, one that I've heard many times, I still would like an answer and discussion about one or the other.
For this discussion (so we don't get into the topic of definitions), social media would be the art and science of promoting the dealership and…
Breaking News: Changes at AutoTrader
Chip Perry, who has been with AutoTrader.com since its inception has been admired by Dealers and the AutoTrader team has announced he was leaving the Autotrader Group effective May 1. Chip served as president and CEO of AutoTrader.com, was the company’s first employee in 1997 when asked by Manheim to launch the company. Since then, AutoTrader.com has grown to become the world’s largest automotive marketplace and Chip Perry has become widely recognized as a pioneer of the…
Who moved my cheese?
I took a break today and read the book again called " Who moved my Cheese? " It is a timeless classic to say the least. You know maybe it is time for dealers to make this book required reading again. When I first started in management it was required reading for me.
There is way too much time spent in the past and blaming other people, other applications and not enough time spent getting back to the basics of being a hunter and a farmer in the sales profession and looking for…
Cars.com and Auto Trader, Get Rid of One?
Currently our dealership advertises on both Cars.com and Auto Trader. My GSM is convinced we do not need to be on both, and that we will sell the same amount of cars if we drop one. I have a lot of hesitations about this. Over the past 6 months we have sold 11 cars from Auto Trader and 15 cars from Cars.com; not to mention the cars we have sold from our website due to the traffic from Auto Trader and Cars.com.
Since we are locked in with lower rates with Auto Trader he…
A BDC that only does OUTBOUND calls?
I'm starting with a small sales BDC (only two people) and I'm hoping to expand over time but my GM will only let my BDC do out bound calls. So, that means no incoming calls and no internet pops!I'm hoping to 'wow' them enough with my talented reps that he will at least give us the incoming calls. I trying to figure out how to compensate them enough so that they'll stick around and be motivated to make outbound calls all day. Has anybody ever worked an only outbound BDC and what incentives did…Mark Your Calendars To Attend The AutoConnections Conference - AutoCon 2013
Forum
Which is More Important: Social Media Marketing or Reputation Management?
Started by JD Rucker in Social Media and Reputation Management. Last reply by JD Rucker on Saturday. 3 Replies 2 Likes
I can already hear one of the arguments."They're one in the same. A good strategy applies both simultaneously."While I agree with the statement, one that I've heard many times, I still would like an answer and discussion about one or the other.For this discussion (so we don't get into the topic of definitions), social media would be the art and science of promoting the dealership and communication with customers through sites like Facebook, Twitter, or Pinterest amongst others, while reputation…Continue
Cars sold from your Internet Department
Started by Jackie Cahill in Ask an AUTOMOTIVE PROFESSIONAL. Last reply by Richard Robbins on Monday. 7 Replies 1 Like
Hi Everyone,I am trying to compare the production of my BDC with other dealerships. We are a one rooftop dealership in the north east with about 200 new &100 used. I have 2 BD Agents. We average about 80 appointments a month with 27 sold units.How many appointments and sold units are you guys doing? How big are your departments/BDCs?I want to compare our production. Are we low performing, average, etc?Any feedback would be greatly appreciated!As always, thank you!Jackie Continue
Tags: BDC
Do You Consider SEO and/or PPC Part of Your Marketing or Advertising Budget?
Started by JD Rucker in Advertising/Marketing Forum on Friday. 0 Replies 1 Like
For some dealers, there's no distinction. For others, they have two (or more) distinct buckets for their budgets. TV, radio, media buys, etc. might go in to advertising while websites, online listing, etc. go under marketing.Where does search fit in? Is it advertising because you're buying better paid or organic listings to increase your exposure, or is it marketing because it's normally associated with websites and landing pages?I've heard compelling arguments for both and I know which way I…Continue
AutoMax & Red Cross Oklahoma Tornado Relief Effort – Matching Contributions
Started by Craig Lockerd in OTHER - Does Not Fit Any Predefined Category 40 minutes ago. 0 Replies 1 Like
In response to the devastation brought on by the tornado that swept through the city of Moore, Oklahoma, AutoMax Recruiting and Training, LLC announces a commitment to help those most in need. Our heartfelt condolences go out to all who have been affected by the tornado. Our commitment as an organization is to support one another in good times and in bad.AutoMax Recruiting and Training, LLC has donated $1000.00 to the American Red Cross. We are contacting all our clients, vendors and…Continue
Would you be willing to dump your Facebook page altogether and start fresh?
Started by JD Rucker in Social Media and Reputation Management 20 hours ago. 0 Replies 0 Likes
Facebook has a big problem. Unfortunately, talking to them about it revealed that they don't consider it a big problem. This can be for two reasons - either they really don't consider it to be a big problem or the effort it would take to fix it is more than they're willing to invest right now.The problem is this - you can…Continue
Tags: Social Media, Social, Facebook
Overpaid?
Started by James Bunting in Dear Abby (dealerELITE) - Advice Needed 1 hour ago. 0 Replies 0 Likes
Here's the backstory:Our internet team has grown over the last several years, both in terms of personnel and responsibilities As manufacturer and customer expectations have become more exacting, our appointment setters have necessarily stepped up to the plate. We had no choice: if the customer knows about Edmunds' TMV, you'd better know how TMV works. If a customer is also considering an off-brand unit, you'd better be ready to explain why your vehicle makes for a better investment. If a…Continue
Roadloans leads: What are some best practices for these
Started by SCOTT TYNER in Ask an AUTOMOTIVE PROFESSIONAL May 16. 0 Replies 0 Likes
I am starting to get alot of RoadLoans leads and was wanting to feel you guys out as far as some best practices. I'm normally very good at setting appointments, but seem to be lacking in that area on these particular leads. What's a good process for handling these?Any ideas?Continue
Background
Started by Chris Irwin in OTHER - Does Not Fit Any Predefined Category May 16. 0 Replies 0 Likes
Would you use a white background or a grey background for a photo booth/area?Continue
AutoBlog News Feed
Video: 2015 VW Golf R caught getting a flogging on 'Ring
Filed under: Spy Photos, Performance, Videos, Volkswagen
The upcoming version of the Volkswagen Golf R is nearly ready for prime time, if this video of the car flying around the Nürburgring is any indication. The all-wheel-drive R seems to make quick, neat work of the corners we see here, and sounds pretty devilish in the process.
Expectations are that the new Golf R will run a 2.0-liter turbocharged four-cylinder (what else?), tuned to produce even more than the current car's 256 horsepower. (Some sources have indicated outputs as high as 286 horsepower, with 280 pound-feet of torque. It's still not clear if Volkswagen will bring the six-speed dual-clutch transmission to the US-spec Golf R in this next go-round or if we'll stick to having only... eh... the stick.
In either case - watching the video below will only whet your appetite for the new, highest performing member of the Golf family.
Continue reading 2015 VW Golf R caught getting a flogging on 'Ring
2015 VW Golf R caught getting a flogging on 'Ring originally appeared on Autoblog on Wed, 22 May 2013 12:45:00 EST. Please see our terms for use of feeds.
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FREE Webinar: How to Double Your Sales in Half the Time (Seriously!)
May 23, 2013 from 12pm to 1pm – http://www.dealeron.com/webinar/events/how-to-double-your-sales-in-half-the-time/
A webinar featuring Jim Ziegler talking about his legendary sales and follow-up skills. In this session, the legendary Jim Ziegler discusses sales, prospecting and customer follow-up. In this content…
Organized by Eliana Raggio | Type: webinar, free
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Used Vehicle Academy - Orange County, CA
June 11, 2013 to June 12, 2013 – Orange County, CA
$1,295/person / 3 @ $1,000 person • Measuring Profitability • Improve Departmental Profitability • Advertising, and Merchandising Ideas • Technology, Websites and Social Media • Sales Recruitme…
Organized by Jay Prassel | Type: training
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F&I Week presented by Automotive News
June 11, 2013 at 1pm to June 13, 2013 at 4pm – Online
Don't miss the year's leading F&I event! Last year over 1,000 dealership principals, owners, F&I managers, F&I staff, compliance officers, internet managers and more attended the ONLY dig…
Organized by Sarah Gorajek | Type: online, conference
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Mastering Special Finance
June 12, 2013 at 8am to June 13, 2013 at 7pm – Kansas City, MO
In this two-day NCM class, special finance expert Greg Goebel shares his comprehensive plan to build and grow your special finance operation to return higher volume and greater profits for your deale…
Organized by Brett | Type: workshop
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FREE Webinar: The 13 Metrics That Matter Most
June 13, 2013 from 12pm to 1pm – http://www.dealeron.com/webinar/events/the-13-metrics-that-matter-most/
There are literally 100’s of different metrics that are available to us at a dealership…and it is often confusing and overwhelming to figure out what to do with all that great information. Many use t…
Organized by Eliana Raggio | Type: webinar, free
0 Comments 1 Like
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Automotive Customer Centricity Summit 2013
June 18, 2013 from 8am to 8pm – Ritz-Carlton, Marina del Rey
Surviving the Perfect Storm - Winning with Evolving Customers The Automotive Customer Centricity Summit is a unique event featuring: Real expertise on key topics Exclusive environment for senior exe…
Organized by Jon Munzel | Type: executive, summit
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Automotive News - Dealers
Daimler may sell company-owned German dealerships to cut costs
Daimler may sell four company-owned Mercedes-Benz dealerships in Germany to cut costs and help close a profitability gap with rivals BMW and Audi.AutoNation unit launches Shop-By-Payment service
AutoNation's lead-referral subsidiary has unveiled an online service that lets consumers search dealership Web sites for new and used vehicles based on monthly payments.Easier credit, lower auction values are mixed bag for dealers
For lenders, the average loss for bad auto loans rose in the first quarter, reflecting factors that directly affect dealerships: easier credit and softer used-vehicle prices.Experian names John Gray head of auto unit
Experian has named John Gray president of its automotive business unit, effective immediately, with responsibility for the strategic direction, leadership and overall growth of the business.Recent National Job Listings
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Future HMI Systems Linked to Autonomous Driving Trends
2013 WardsAuto Interiors Conference
Automotive Lighting Market: By Position (Front, Rear, Side, & Interior), Technology (Halogen, Xenon/HID, & LED), Vehicle Type, & Geography - Global Trends & Forecast To 2018
NEW YORK, May 22, 2013 /PRNewswire/ -- Reportlinker.com announces that a new market research report is available in its catalogue:Automotive Lighting Market: By Position (Front, Rear, Side, & Interior), Technology (Halogen, Xenon/HID, & LED), Vehicle Type, & Geography –...GENIVI Alliance y JASPAR se asocian para alinear los estándares industriales en sistemas de infoocio dentro del vehículo
SAN RAMON, California, 22 de mayo de 2013 /PRNewswire/ -- La GENIVI Alliance ha anunciado hoy que ha entrado en un acuerdo de vinculación con JASPAR (Japan Automotive Software Platform and Architecture) para alinear los requisitos de software de redes para Bluetooth y Ethernet de...The Ultimate Work Truck is the 2013 Ford F-250 in Cincinnati
Automotive News - Breaking News
Michael Stanton, longtime D.C. advocate for automakers, to retire in 2014
Michael Stanton, a longtime lobbyist and a driving force for automakers in public policy, said Tuesday that he will retire as president and CEO of the Association of Global Automakers in early 2014.Tesla's loan payback would give Obama a green-energy win
Tesla Motors is giving President Barack Obama's green-energy strategy its biggest win after almost two years of failures pounced upon by Republicans.GM moving treasury office to Detroit headquarters from New York
GM said it will move its treasury office to its Detroit headquarters from New York in mid-2014, affecting about 70 employees.Ford, Chrysler to reduce summer shutdowns at most N.A. plants
Ford Motor and Chrysler Group said today they are scaling back annual summer production shutdowns this year in hopes of boosting output of key models in North America. General Motors declined to disclose specific summer plans.© 2013 Created by DealerELITE.
