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Automotive Sales Training - Success or Failure?Added by Mark Tewart on May 16, 2013 |
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Automotive Sales Training - People Buy From PeopleAdded by Mark Tewart on May 9, 2013 |
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Developing A Culture for Sustainable ResultsAdded by Lois Burak on May 15, 2013 |
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Which is More Important: Social Media Marketing or Reputation Management?Posted by JD Rucker on May 11, 2013 |
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Yahoo confirms $1.1B purchase of Tumblr, “promises not to screw it up”Added by MANNY LUNA on May 20, 2013 |
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What Does A PR Firm Do?Added by sara callahan on May 15, 2013 |
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How to stay TOP OF MIND with Every CustomerAdded by Mathew Koenig on May 11, 2013 |
| 8 |
Twitter and Pinterest are Too Easy to be Ignored by DealersAdded by JD Rucker on May 14, 2013 |
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The Continuing Cars.com Controversy and Public DiscourseAdded by Doug Davis on May 12, 2013 |
| 10 |
Getting More Facebook Fans is NOT the Key to Social SuccessAdded by JD Rucker on May 18, 2013 |
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Posted by Crystal Hartwell on May 21, 2013 at 11:06am 0 Comments 0 Likes
Speakers/presentations reviewed and selected by auto dealers; Speakers deadline June 14th; DrivingSales Innovation Cup deadline June 28th; DrivingSales Best Idea Contest deadline July 12th
Salt Lake City – May 21st, 2013 – The fifth annual DrivingSales Executive Summit (DSES) is now accepting applications for speakers and presentations, as well as for its coveted Dealer Best Idea Contest…
ContinuePosted by Mike Gorun on May 21, 2013 at 10:57am 0 Comments 0 Likes
It’s not a new idea to have one of your salespeople working the service drive. Opportunities and circumstances exist where it may be beneficial for the customer to trade-in their car that needs to be repaired. Having someone who can not only identify those opportunities but who also knows how to present it to the customer…
Posted by Ketty Colom on May 21, 2013 at 10:00am 0 Comments 0 Likes

Lady Gaga has her Little Monsters, Justin Bieber has his Beliebers, Kiss has their Kiss Army, and your dealership has ______? Where are your fans? Musicians focus their marketingon connecting with fans, that’s nothing new, but that approach is grounded in solid business sense. A 2010 Satmetrix study found that evangelists or fans, spend 13% more than the average customer, and they refer business equal to 45% of the money they…
ContinuePosted by JD Rucker on May 21, 2013 at 9:00am 0 Comments 0 Likes
Here’s the sad truth about the way that most dealers are posting their inventory to Facebook. It’s not getting seen. None of it. Not at all.
Currently, there are three primary ways that dealers are posting their inventory to Facebook. The most common method is to have a tab on their Facebook page with their inventory. This doesn’t work. The…
ContinuePosted by Garry House on May 21, 2013 at 7:30am 0 Comments 0 Likes
Written by: Jeremy Anwyl
A quick look at the current state of auto retailing would suggest that things are good. Tough times (and a couple of notable bankruptcies) have thinned dealer ranks. Although pressures are mounting, the manufacturers are still demonstrating discipline around production volumes. Most importantly, customers are returning to showrooms.
Add all factors together and the result is that volumes and margins on both new and pre-owned vehicles are…
ContinuePosted by Bill Cosgrove on May 21, 2013 at 6:30am 0 Comments 0 Likes
Attacking an issue attack is one’s way of defending their position. Personal attacks and deception are one’s way of attacking when one is uncertain of their position.
Let us remember this as issues unfold and we confront these important issues evolving around us and keep a professional and objective approach in how we react to these important issues before us.…
ContinuePosted by Erin Ryan on May 21, 2013 at 12:41am 0 Comments 0 Likes
Posted by J.R. Batchelor on May 21, 2013 at 12:03am 0 Comments 0 Likes
The importance of time is something that we must never take for granted. As we know the time that we have here on Earth is limited and it's imperative that we don't look back over our life when we get older and say "I wish I had of." I remember…
Continue
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Started by JD Rucker in Social Media and Reputation Management. Last reply by JD Rucker on Saturday. 3 Replies 2 Likes
I can already hear one of the arguments."They're one in the same. A good strategy applies both simultaneously."While I agree with the statement, one that I've heard many times, I still would like an answer and discussion about one or the other.For this discussion (so we don't get into the topic of definitions), social media would be the art and science of promoting the dealership and communication with customers through sites like Facebook, Twitter, or Pinterest amongst others, while reputation…Continue
Started by Mark Dubis in Ask an AUTOMOTIVE PROFESSIONAL on Saturday. 0 Replies 2 Likes
I found these customer testimonials on a dealers website.(yes really) The first folks responding who can identify these customers will get an autographed picture of me standing on the deck of my submarine while submerged at the bottom of Lake Erie.Continue
Started by Jackie Cahill in Ask an AUTOMOTIVE PROFESSIONAL. Last reply by Richard Robbins yesterday. 7 Replies 1 Like
Hi Everyone,I am trying to compare the production of my BDC with other dealerships. We are a one rooftop dealership in the north east with about 200 new &100 used. I have 2 BD Agents. We average about 80 appointments a month with 27 sold units.How many appointments and sold units are you guys doing? How big are your departments/BDCs?I want to compare our production. Are we low performing, average, etc?Any feedback would be greatly appreciated!As always, thank you!Jackie Continue
Tags: BDC
Started by JD Rucker in Advertising/Marketing Forum on Friday. 0 Replies 1 Like
For some dealers, there's no distinction. For others, they have two (or more) distinct buckets for their budgets. TV, radio, media buys, etc. might go in to advertising while websites, online listing, etc. go under marketing.Where does search fit in? Is it advertising because you're buying better paid or organic listings to increase your exposure, or is it marketing because it's normally associated with websites and landing pages?I've heard compelling arguments for both and I know which way I…Continue
Started by Donna Farro in Employment Listings - NORTHEAST (ME, VT, NH, MA, RI, CT, NY) HELP WANTED May 15. 0 Replies 0 Likes
JOIN ONE OF FORTUNE MAGAZINE’S MOST ADMIRED COMPANIES… We have an immediate opening available for a Dealix Solutions Representative (DSR). The Dealix Solutions Representative (DSR) role is a field based sales position that will be responsible for generating new sales to Dealers of Dealix’s New and Used Lead programs. DSRs will work independently to drive their sales results. Success in this position will require a combination of highly effective sales skills, along with well developed…Continue
Started by SCOTT TYNER in Ask an AUTOMOTIVE PROFESSIONAL on Thursday. 0 Replies 0 Likes
I am starting to get alot of RoadLoans leads and was wanting to feel you guys out as far as some best practices. I'm normally very good at setting appointments, but seem to be lacking in that area on these particular leads. What's a good process for handling these?Any ideas?Continue
Started by Donna Farro in Employment Listings - MID-ATLANTIC (PA, NJ, MD, DC, DE, VA, WV) HELP WANTED May 15. 0 Replies 0 Likes
JOIN ONE OF FORTUNE MAGAZINE’S MOST ADMIRED COMPANIES… We have an immediate opening available for an Account Sales Executive (ASE). Create business relationships and increase incremental revenue to small and medium sized ADP clients through face-to-face sales activities. Work in conjunction with all of your channel partners to increase sales opportunities in ADP Strategic Products to grow ADP’s share of wallet in our existing client base. Achieve annual assigned sales plan, working under…Continue
Started by Donna Farro in Employment Listings - PACIFIC (NV, CA, HI) HELP WANTED May 15. 0 Replies 0 Likes
ADP Dealer Services is currently searching for a Territory Manager for Computerized Vehicle Registration or "CVR". This TM will be responsible for a defined territory, and will call on dealerships to sell the CVR product. The ideal candidate may have to travel at least 50%+ of the time depending on where they reside within their territory.The CVR TM is the "Hunter" type sales representative and is responsible to prospect, generate leads and close sales of the electronic vehicle registration…Continue
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May 23, 2013 from 12pm to 1pm – http://www.dealeron.com/webinar/events/how-to-double-your-sales-in-half-the-time/
A webinar featuring Jim Ziegler talking about his legendary sales and follow-up skills. In this session, the legendary Jim Ziegler discusses sales, prospecting and customer follow-up. In this content…
Organized by Eliana Raggio | Type: webinar, free
0 Comments 0 LikesJune 11, 2013 to June 12, 2013 – Orange County, CA
$1,295/person / 3 @ $1,000 person • Measuring Profitability • Improve Departmental Profitability • Advertising, and Merchandising Ideas • Technology, Websites and Social Media • Sales Recruitme…
Organized by Jay Prassel | Type: training
0 Comments 0 LikesJune 11, 2013 at 1pm to June 13, 2013 at 4pm – Online
Don't miss the year's leading F&I event! Last year over 1,000 dealership principals, owners, F&I managers, F&I staff, compliance officers, internet managers and more attended the ONLY dig…
Organized by Sarah Gorajek | Type: online, conference
0 Comments 0 LikesJune 12, 2013 at 8am to June 13, 2013 at 7pm – Kansas City, MO
In this two-day NCM class, special finance expert Greg Goebel shares his comprehensive plan to build and grow your special finance operation to return higher volume and greater profits for your deale…
Organized by Brett | Type: workshop
0 Comments 0 LikesJune 13, 2013 from 12pm to 1pm – http://www.dealeron.com/webinar/events/the-13-metrics-that-matter-most/
There are literally 100’s of different metrics that are available to us at a dealership…and it is often confusing and overwhelming to figure out what to do with all that great information. Many use t…
Organized by Eliana Raggio | Type: webinar, free
0 Comments 1 LikeJune 18, 2013 from 8am to 8pm – Ritz-Carlton, Marina del Rey
Surviving the Perfect Storm - Winning with Evolving Customers The Automotive Customer Centricity Summit is a unique event featuring: Real expertise on key topics Exclusive environment for senior exe…
Organized by Jon Munzel | Type: executive, summit
0 Comments 0 Likes
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