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dealerELITE is the fastest growing and most relevant automotive social network in the world! It is an automotive dealer, vendor, trainer, manufacturer, car enthusiast, and customer social network. It is a place to share ideas, discuss industry best practices, and connect with other automotive professionals.

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Connie Keane posted a blog post

Chevy Market Man: Impala Fleeing from Fleet Sales..Focus on Retail

Chevrolet's Impala earned a reputation as a rental car for most of the last decade. Very few were purchased by real buyers and the Impala became the quintessential fleet vehicle.Chevrolet is trying to change all that with its all-new 2014 Impala, making it a solid competitor to the Ford Fusion, Toyota Avalon,…See More
1 hour ago
Michael Degli-Angeli posted a status
"Automotive Solutions to Motivate…"
1 hour ago
Alan Aronson posted a status
1 hour ago
Mike Esposito posted a blog post

Strategy for Success: First, Hire the Right People (+ Tips on How to Hire Them)

A common perception of what makes a business successful is as follows: the leader is a genius who has a vision, defines the strategy, and all the employees work to make that vision into a reality. The reality, however, is far different. In the best-selling business book, “Good to Great: Why Some Companies Make the Leap and Others Don’t,” by Jim Collins, a team of researchers discovered that the most successful leaders focus on getting the right people on board before they set strategy. In…See More
1 hour ago
Sally Whitesell posted a video
1 hour ago
Profile IconMichael Degli-Angeli, Rhonda S Ermisch, Automotive Warranty Network and 6 more joined DealerELITE.net
2 hours ago
Paul Potratz posted a blog post

Need More Showroom Traffic?

Do you need showroom traffic? Of course you do! This week on Think Tank Tuesday learn how to drive your virtual showroom traffic. Leave Your Comments below the video and Share it Please.Visit our website: www.ppadv.com Like us on Facebook: www.facebook.com/PotratzAdvertising Follow us on Twitter: @PotratzSee More
2 hours ago
Mr. Natural commented on Garry House's blog post NCM Institute wants to know: Do Record Profits Threaten Shaky Fundamentals ?
"I saw the word Fundamental, and I thought...I know about Fundamentals, but then it turned out that you were talking about a different set of Fundamentals. I went from thinking: "I can comment on this" to "I don't know squat about…"
2 hours ago
Bill Cosgrove commented on Dave Anderson's video
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Dave Anderson Live Presentation Clips from Best Training Day Ever...Orlando.

" I have never had the pleasure of listening to anything that has ever addressed this subject better. I was left breathless and will be referring prospective clients to watch this over and over and over and…"
2 hours ago
Mark Tewart posted a blog post

Automotive Sales Training - The Five Keys to Success

Do you want to be more successful? You can achieve greater success if you begin to follow certain secrets that blow open the doors that are closed for you now. I am comfortable in saying that all people have some closed doors that limit their achievement. What are the doors that I am talking about and how can you open them? The doors are a metaphor for the gateways to successful achievement. The keys are the secrets that unlock them and allow you move forward faster and with less conflict…See More
2 hours ago
David Sharp commented on James A. Ziegler's blog post Jim Ziegler wants to know: Double Cross or NOT a Double-Cross?
"Jim, what is wrong with these people?  One of our dealerships is a Chrysler Dodge Jeep Ram store and we do DID, have them exporting inventory...until this morning and worse yet, I was paying $149/month for it.  I looked at the list of…"
5 hours ago
Dave Anderson posted a status
"To our friends & clients in tornado-ravaged Oklahoma: LearntoLead & our @M2535F want to help you. Let us know how."
5 hours ago
Dave Anderson posted a status
"Finished new column:"Customer Service Train Wrecks: 8 Lessons in 4 Hours." Will also do a DVD. Much material for this when you travel."
6 hours ago
Mike Gorun posted a blog post

Selling in the Service Drive with a Twist

It’s not a new idea to have one of your salespeople working the service drive. Opportunities and circumstances exist where it may be beneficial for the customer to trade-in their car that needs to be repaired. Having someone who can not only identify those opportunities but who also knows how to present it to the customer properly is…See More
6 hours ago
Bobby Compton commented on Jim Leman's group Christian Auto Industry Professionals
"When he had washed their feet and put on his outer garments and resumed his place, he said to them, “Do you understand what I have done to you? You call me Teacher and Lord, and you are right, for so I am. If I then, your Lord and Teacher,…"
6 hours ago
Ketty Colom posted a blog post

The Loyalty Playbook

Lady Gaga has her Little Monsters, Justin Bieber has his Beliebers, Kiss has their Kiss Army, and your dealership has ______? Where are your fans? Musicians focus their marketingon connecting with fans, that’s nothing new, but that approach is grounded in solid business sense. A 2010 Satmetrix study found that evangelists or fans, spend 13% more than the average customer, and they refer business equal to 45% of the money they spend. How can your dealership think like a rock star? Work to better…See More
6 hours ago
Tom LaPointe posted a status
"All @ CarChat24 send thoughts, prayers & deepest sympathy to all tornado victims in Oklahoma and elsewhere. Donate http://rdcrss.org/11URaYP"
7 hours ago
JD Rucker posted a blog post

Post Inventory the Right Way to Facebook

Here’s the sad truth about the way that most dealers are posting their inventory to Facebook. It’s not getting seen. None of it. Not at all.Currently, there are three primary ways that dealers are posting their inventory to Facebook. The most common method is to have a tab on their Facebook page with their inventory. This doesn’t work. The click stats that we’ve studied using three different…See More
8 hours ago
Dave Anderson posted a status
"Leaders can define vision & still not grow. THE priority of a leader is to GROW: you & others.If you’re not growing you’re not leading"
9 hours ago
Dave Anderson posted a status
"On to Chicago today for “Up Your Business 2.0 Super Leadership Workshop”; looking forward to packed house with great people."
9 hours ago

Too many dE notifications?

 

 


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TOP Featured Blogs

NCM Institute wants to know: Do Record Profits Threaten Shaky Fundamentals ?

 

A quick look at the current state of auto retailing would suggest that things are good. Tough times (and a couple of notable bankruptcies) have thinned dealer ranks. Although pressures are mounting, the manufacturers are still demonstrating discipline around production volumes. Most importantly, customers are returning to showrooms.

Add all factors together and the result is that volumes and margins on both new and pre-owned vehicles are strong. So strong, in fact, that many…

There Are Only 86,400 Seconds In A Day-Don't Waste Them.

The importance of time is something that we must never take for granted.  As we know the time that we have here on Earth is limited and it's imperative that we don't look back over our life when we get older and say "I wish I had of."  I remember…

Automotive Sales Training -Five Tips for Beginning Sales People

1. Educate Yourself

Don’t wait for managers or anyone else to give you the sales education you need. Unfortunately, the automobile industry has been stuck for years in a, “Throw them in and see if they can swim mentality.” Some dealerships take new recruits to a meeting room and have them watch training tapes for a day and expect them to be trained. Neither of these options will increase your odds for success.

 

Begin a massive self-education program that will…

Yahoo confirms $1.1B purchase of Tumblr, “promises not to screw it up”

Yahoo is investing big-time in the social media. The company announced today that it has purchased Tumblr, the popular blogging and social media network, for $1.1 billion.

"I'm delighted to announce that we've reached an agreement to acquire Tumblr!," Marissa Mayer, the CEO of Yahoo, announced on her own…

Getting More Facebook Fans is NOT the Key to Social Success

Reach

I’m not a broken record, at least I’m not trying to be. It seems that I’ve covered this topic from different angles a lot lately, but it’s simply that important to understand. In business in general and in automotive marketing in particular, getting more Facebook fans is a very low priority compared to reaching more people.…

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Blog Posts

Chevy Market Man: Impala Fleeing from Fleet Sales..Focus on Retail

Posted by Connie Keane on May 21, 2013 at 3:47pm 0 Comments

Chevrolet's Impala earned a reputation as a rental car for most of the last decade. Very few were purchased by real buyers and the Impala became the quintessential fleet vehicle.…

Continue

Strategy for Success: First, Hire the Right People (+ Tips on How to Hire Them)

Posted by Mike Esposito on May 21, 2013 at 3:22pm 0 Comments

A common perception of what makes a business successful is as follows: the leader is a genius who has a vision, defines the strategy, and all the employees work to make that vision into a reality.

 

The reality, however, is far different. In the best-selling business book, “Good to Great: Why Some Companies Make the Leap and Others Don’t,” by Jim Collins, a team of researchers discovered that the most successful leaders focus on getting the right people on board before they set…

Continue

Need More Showroom Traffic?

Posted by Paul Potratz on May 21, 2013 at 2:37pm 0 Comments

Do you need showroom traffic? Of course you do! This week on Think Tank Tuesday learn how to drive your virtual showroom traffic. Leave Your Comments below the video and Share it Please.

Visit our website: www.ppadv.com

Like us on Facebook:…

Continue

Automotive Sales Training - The Five Keys to Success

Posted by Mark Tewart on May 21, 2013 at 2:18pm 0 Comments

Do you want to be more successful? You can achieve greater success if you begin to follow certain secrets that blow open the doors that are closed for you now. I am comfortable in saying that all people have some closed doors that limit their achievement. What are the doors that I am talking about and how can you open them?

 

The doors are a metaphor for the gateways to successful achievement. The keys are the secrets that unlock them and allow you move forward faster and with…

Continue

2013 DrivingSales Executive Summit Speakers, Dealer Best Idea Contest, and Innovation Cup Applications Open

Posted by Crystal Hartwell on May 21, 2013 at 11:06am 0 Comments

Speakers/presentations reviewed and selected by auto dealers; Speakers deadline June 14th; DrivingSales Innovation Cup deadline June 28th; DrivingSales Best Idea Contest deadline July 12th

Salt Lake City – May 21st, 2013 – The fifth annual DrivingSales Executive Summit (DSES) is now accepting applications for speakers and presentations, as well as for its coveted Dealer Best Idea Contest…

Continue

Selling in the Service Drive with a Twist

Posted by Mike Gorun on May 21, 2013 at 10:57am 0 Comments

It’s not a new idea to have one of your salespeople working the service drive. Opportunities and circumstances exist where it may be beneficial for the customer to trade-in their car that needs to be repaired. Having someone who can not only identify those opportunities but who also knows how to present it to the customer…

Continue

The Loyalty Playbook

Posted by Ketty Colom on May 21, 2013 at 10:00am 0 Comments

Lady Gaga has her Little Monsters, Justin Bieber has his Beliebers, Kiss has their Kiss Army, and your dealership has ______? Where are your fans? Musicians focus their marketingon connecting with fans, that’s nothing new, but that approach is grounded in solid business sense. A 2010 Satmetrix study found that evangelists or fans, spend 13% more than the average customer, and they refer business equal to 45% of the money they…

Continue

Post Inventory the Right Way to Facebook

Posted by JD Rucker on May 21, 2013 at 9:00am 0 Comments

Cutter Chevrolet Rabbit

Here’s the sad truth about the way that most dealers are posting their inventory to Facebook. It’s not getting seen. None of it. Not at all.

Currently, there are three primary ways that dealers are posting their inventory to Facebook. The most common method is to have a tab on their Facebook page with their inventory. This doesn’t work. The…

Continue

Reduce Sales Department Turnover and Hire More Winners

TOP Featured Discussions

Dealer Reviews For Real!!

I found these customer testimonials on a dealers website.(yes really)  The first folks responding who can identify these customers will get an autographed picture of me standing on the deck of my submarine while submerged at the bottom of Lake…

Which is More Important: Social Media Marketing or Reputation Management?

I can already hear one of the arguments.

"They're one in the same. A good strategy applies both simultaneously."

While I agree with the statement, one that I've heard many times, I still would like an answer and discussion about one or the other.

For this discussion (so we don't get into the topic of definitions), social media would be the art and science of promoting the dealership and…

Breaking News: Changes at AutoTrader

 

Chip Perry, who has been with AutoTrader.com since its inception has been admired by Dealers and the AutoTrader team has announced he was leaving the Autotrader Group effective May 1. Chip served as president and CEO of AutoTrader.com, was the company’s first employee in 1997 when asked by Manheim to launch the company. Since then, AutoTrader.com has grown to become the world’s largest automotive marketplace and Chip Perry has become widely recognized as a pioneer of the…

Who moved my cheese?

I took a break today and read the book again called " Who moved my Cheese? " It is a timeless classic to say the least. You know maybe it is time for dealers to make this book required reading again. When I first started in management it was required reading for me.

There is way too much time spent in the past and blaming other people, other applications and not enough time spent getting back to the basics of being a hunter and a farmer in the sales profession and looking for…

Cars.com and Auto Trader, Get Rid of One?

Currently our dealership advertises on both Cars.com and Auto Trader.  My GSM is convinced we do not need to be on both, and that we will sell the same amount of cars if we drop one.  I have a lot of hesitations about this.  Over the past 6 months we have sold 11 cars from Auto Trader and 15 cars from Cars.com; not to mention the cars we have sold from our website due to the traffic from Auto Trader and Cars.com.

Since we are locked in with lower rates with Auto Trader he…

Mark Your Calendars To Attend The AutoConnections Conference - AutoCon 2013

Forum

Which is More Important: Social Media Marketing or Reputation Management?

Started by JD Rucker in Social Media and Reputation Management. Last reply by JD Rucker on Saturday. 3 Replies

I can already hear one of the arguments."They're one in the same. A good strategy applies both simultaneously."While I agree with the statement, one that I've heard many times, I still would like an answer and discussion about one or the other.For this discussion (so we don't get into the topic of definitions), social media would be the art and science of promoting the dealership and communication with customers through sites like Facebook, Twitter, or Pinterest amongst others, while reputation…Continue

Tags: Reputation Management, Social Media

Dealer Reviews For Real!!

Started by Mark Dubis in Ask an AUTOMOTIVE PROFESSIONAL on Saturday. 0 Replies

I found these customer testimonials on a dealers website.(yes really)  The first folks responding who can identify these customers will get an autographed picture of me standing on the deck of my submarine while submerged at the bottom of Lake Erie.Continue

Tags: Car, Dealer, a, I'm, me

Cars sold from your Internet Department

Started by Jackie Cahill in Ask an AUTOMOTIVE PROFESSIONAL. Last reply by Richard Robbins yesterday. 7 Replies

Hi Everyone,I am trying to compare the production of my BDC with other dealerships.  We are a one rooftop dealership in the north east with about 200 new &100 used.  I have 2 BD Agents.  We average about 80 appointments a month with 27 sold units.How many appointments and sold units are you guys doing?  How big are your departments/BDCs?I want to compare our production.  Are we low performing, average, etc?Any feedback would be greatly appreciated!As always, thank you!Jackie Continue

Tags: BDC

Do You Consider SEO and/or PPC Part of Your Marketing or Advertising Budget?

Started by JD Rucker in Advertising/Marketing Forum on Friday. 0 Replies

For some dealers, there's no distinction. For others, they have two (or more) distinct buckets for their budgets. TV, radio, media buys, etc. might go in to advertising while websites, online listing, etc. go under marketing.Where does search fit in? Is it advertising because you're buying better paid or organic listings to increase your exposure, or is it marketing because it's normally associated with websites and landing pages?I've heard compelling arguments for both and I know which way I…Continue

Tags: PPC, SEO

Dealix is hiring in Boston!

Started by Donna Farro in Employment Listings - NORTHEAST (ME, VT, NH, MA, RI, CT, NY) HELP WANTED May 15. 0 Replies

JOIN ONE OF FORTUNE MAGAZINE’S MOST ADMIRED COMPANIES…   We have an immediate opening available for a Dealix Solutions Representative (DSR). The Dealix Solutions Representative (DSR) role is a field based sales position that will be responsible for generating new sales to Dealers of Dealix’s New and Used Lead programs.  DSRs will work independently to drive their sales results.  Success in this position will require a combination of highly effective sales skills, along with well developed…Continue

Roadloans leads: What are some best practices for these

Started by SCOTT TYNER in Ask an AUTOMOTIVE PROFESSIONAL on Thursday. 0 Replies

I am starting to get alot of RoadLoans leads and was wanting to feel you guys out as far as some best practices. I'm normally very good at setting appointments, but seem to be lacking in that area on these particular leads. What's a good process for handling these?Any ideas?Continue

Tags: process, roadloans

ADP is Hiring in the Mid-Atlantic! (Maryland, Northern VA, DC)

Started by Donna Farro in Employment Listings - MID-ATLANTIC (PA, NJ, MD, DC, DE, VA, WV) HELP WANTED May 15. 0 Replies

JOIN ONE OF FORTUNE MAGAZINE’S MOST ADMIRED COMPANIES… We have an immediate opening available for an Account Sales Executive (ASE).  Create business relationships and increase incremental revenue to small and medium sized ADP clients through face-to-face sales activities. Work in conjunction with all of your channel partners to increase sales opportunities in ADP Strategic Products to grow ADP’s share of wallet in our existing client base. Achieve annual assigned sales plan, working under…Continue

CVR is hiring in South Florida and Los Angeles, CA

Started by Donna Farro in Employment Listings - PACIFIC (NV, CA, HI) HELP WANTED May 15. 0 Replies

ADP Dealer Services is currently searching for a Territory Manager for Computerized Vehicle Registration or "CVR".  This TM will be responsible for a defined territory, and will call on dealerships to sell the CVR product. The ideal candidate may have to travel at least 50%+ of the time depending on where they reside within their territory.The CVR TM is the "Hunter" type sales representative and is responsible to prospect, generate leads and close sales of the electronic vehicle registration…Continue

AutoBlog News Feed

Official: Renault and Red Bull Racing team up for awesome sports Megane [w/video]

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 Renault Mégane R.S. Red Bull Racing RB8 - front three-quarter view

The Renault Mégane R.S. Red Bull Racing RB8 is a special edition hatchback celebrating the company's third year in a row powering Infiniti Red Bull Racing to the Formula One Constructor's Championship. The French carmaker did the same thing last year with the Megane R.S. Red Bull Racing RB7, but whereas last year's model came in the black and yellow livery associated with Renault factory racing teams, this one hews closer to Infiniti Red Bull colors, with an exclusive Crépuscule Blue finish and platinum gray accents.

Other signs as to the hatchack's purpose are the Red Bull logos on the rear quarter panels, the badging on the sills and inside and the laurel stickers on the rear windows. Helping fulfill the buyer's need for speed are a set of 19-inch black wheels shod in the same Bridgestone rubber that got the Megane around the Nürburgring in record time for a production front-wheel-drive car. The car also includes the first use of Renault's new R-Link multimedia tablet and the second generation of the R.S. Monitor.

It will go on sale in 26 countries that sadly fail to include ours. Its arrival in French dealerships is slated for June at a starting price of 36,000 euro ($46,445 US, taxes included), and it will be withdrawn from sale on September 30, 2013 to make good on its limited-edition promise. There's more on it in the press release and video below.

Continue reading Renault and Red Bull Racing team up for awesome sports Megane [w/video]

Renault and Red Bull Racing team up for awesome sports Megane [w/video] originally appeared on Autoblog on Tue, 21 May 2013 16:31:00 EST. Please see our terms for use of feeds.

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This Month's AS Magazine

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TOP 5 Contributing Members This Week

1. Mark Tewart

Lebanon, OH, United States

2. JD Rucker

Ladera Ranch, CA, United States

3. MANNY LUNA

Spring, TX, United States

4. Lois Burak

Bensalem, PA, United States

5. Bill Cosgrove

Harrisburg, PA, United States

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Automotive News - Dealers

Auto dealers escape worst of tornado's wrath

Car dealers were recovering from damage and organizing aid to survivors today after a two-mile-wide tornado ravaged an Oklahoma City suburb, but there were no reports of the massive twister directly hitting dealerships.

2 congressmen ask Treasury for details on 2008-09 dealership closures

Two congressmen -- one a former Ohio auto dealer and the other a Pennsylvania new- and used-car dealer -- have asked the U.S.

Subaru Forester tops Honda CR-V in small SUV review

The Subaru Forester small SUV beat the Honda CR-V and other rivals in testing by Consumer Reports, which ranked the model as its top pick in that segment.

French car orders fall 0.5% in April, survey says

The decline in French car orders slowed to 0.5 percent in April, showing signs of stabilization in the auto market, according to a dealership survey by trade publication La Lettre Auto K7.

Recent National Job Listings

1. Mark Tewart

Lebanon, OH, United States

2. JD Rucker

Ladera Ranch, CA, United States

3. MANNY LUNA

Spring, TX, United States

4. Lois Burak

Bensalem, PA, United States

5. Bill Cosgrove

Harrisburg, PA, United States

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Wards Auto Dealer News Feed

Dealers Object to Sales Leads Routed to Competitors

Some dealers think they are paying for exclusive leads when, in fact, they are getting ones that are passed around and re-sold.

read more

MTS Announces Declaration of Quarterly Cash Dividend

http://photos.prnewswire.com/prnc/20121115/AQ14468LOGO EDEN PRAIRIE, Minn., May 21, 2013 /PRNewswire/ -- MTS Systems Corporation (NASDAQ: MTSC), a leading global supplier of high performance test systems and position sensors, today announced that its Board of Directors has declared a quarterly dividend of $0.30 per share.  The

read more

Airbiquity Continues "Driving" Its Mobile Integration With The Announcement of Choreo 5.0 -- The Auto Industry's Most Advanced Scalable Cloud-Based Platform Worldwide

SEATTLE, May 21, 2013 /PRNewswire/ -- Airbiquity, Inc., a global leader in connected vehicle services today released the latest version of its global cloud-based mobile integration solution – Choreo 5.0. Airbiquity's Choreo Service Delivery Platform has been significantly...

Jaguar XF Named Most Popular Large Executive Car by HonestJohn.co.uk Readers

LONDON, May 21, 2013 /PRNewswire/ -- The Jaguar XF was awarded the title of Most Popular Large Executive Car in the UK at a ceremony in London last night. The award is the third in a very successful fortnight for the Jaguar XF. Data analysed by the editorial team...

Automotive News - Breaking News

VW to modify late-model diesels to prevent improper fueling

Volkswagen plans to refit more than a quarter million 2009-12 diesel cars to prevent North American customers from mistakenly pumping gasoline into the fuel tanks.

Auto dealers escape worst of tornado's wrath

Car dealers were recovering from damage and organizing aid to survivors today after a two-mile-wide tornado ravaged an Oklahoma City suburb, but there were no reports of the massive twister directly hitting dealerships.

2 congressmen ask Treasury for details on 2008-09 dealership closures

Two congressmen -- one a former Ohio auto dealer and the other a Pennsylvania new- and used-car dealer -- have asked the U.S.

Lutz's VL Automotive, Chinese supplier bid for Fisker, report says

A boutique carmaker led by a former General Motors executive Bob Lutz and China's largest auto parts supplier submitted an offer to buy cash-strapped automaker Fisker Automotive, people familiar with the matter told Reuters today.

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