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What is dealerELITE?

dealerELITE is the fastest growing and most relevant automotive social network in the world! It is an automotive dealer, vendor, trainer, manufacturer, car enthusiast, and customer social network. It is a place to share ideas, discuss industry best practices, and connect with other automotive professionals.

Latest Activity

Jessica Heusinkveld and Bobby Compton are now friends
55 minutes ago
James A. Ziegler commented on James A. Ziegler's blog post Jim Ziegler wants to know: Double Cross or NOT a Double-Cross?
"UH-OH CHRYSLER-DIGITAL IS TELLING DEALERS....Chrysler-Digital is saying- Yes, we are sending your inventory feed to CarGurus.com.BUT, to cancel CarGurus.com from Chrysler Digitl, you will need to cancel all of our other feeds too. We DO NOT have the…"
1 hour ago
James A. Ziegler posted a status
"HOW TO TAKE CARGURUS.COM OUT OF VIN SOLUTIONS CRM OUTBOUND INVENTORY FEEDS AT YOUR DEALERSHIP.... http://ning.it/11ZhRvi..."
2 hours ago
James A. Ziegler commented on James A. Ziegler's blog post Jim Ziegler wants to know: Double Cross or NOT a Double-Cross?
"HOW TO TAKE  CARGURUS.COM OUT OF VIN SOLUTIONS CRM OUTBOUND INVENTORY FEEDS AT YOUR DEALERSHIP.... https://www.facebook.com/photo.php?fbid=524645607595781&set=p.5..."
2 hours ago
Mr. Natural posted a status
""In all human affairs there are efforts, and there are results, and the strength of the effort is the measure of the result." James Allen"
3 hours ago
James A. Ziegler commented on James A. Ziegler's blog post Jim Ziegler wants to know: Double Cross or NOT a Double-Cross?
"UH-OH CHRYSLER-DIGITAL IS TELLING DEALERS....Chrysler-Digital is saying- Yes, we are sending your inventory feed to CarGurus.com.BUT, to cancel CarGurus.com from Chrysler Digitl, you will need to cancel all of our other feeds too. We DO NOT have the…"
4 hours ago
Bobby Compton posted a status
"Don't overreact to rude people, acknowledge those who are kind; a life with less aggravation is to enjoy peace of mind!~"
4 hours ago
Tylin Senvardarli posted a status
"Paid social media advertising: is it worthwhile? http://ning.it/12v9SkH"
4 hours ago
Gregory Arroyo is now friends with Ralph Paglia and Jack Higginbotham
4 hours ago
Stacey Jo Vadnal-Roddin updated their profile
5 hours ago
ALEXA MELVIN updated their profile
5 hours ago
James A. Ziegler commented on James A. Ziegler's blog post Jim Ziegler wants to know: Double Cross or NOT a Double-Cross?
"Notice To Rogue Vendors: Clean Up Your Act and Stop These Practices because the Alpha Dawg Apocalypse is at hand..."
5 hours ago
Craig Lockerd posted a discussion

AutoMax & Red Cross Oklahoma Tornado Relief Effort – Matching Contributions

In response to the devastation brought on by the tornado that swept through the city of Moore, Oklahoma, AutoMax Recruiting and Training, LLC announces a commitment to help those most in need.  Our heartfelt condolences go out to all who have been affected by the tornado.  Our commitment as an organization is to support one another in good times and in bad.AutoMax Recruiting and Training, LLC has donated $1000.00 to the American Red Cross.  We are contacting all our clients, vendors and…See More
5 hours ago
Brian Pasch posted a blog post

PCG To Unveil Trade Secrets For Advanced SEO Practices

Join the PCG Digital Marketing team tomorrow, May 23, at 1PM EST as they discuss advanced metrics for measuring success. Lead by Chief SEO Strategiest Matthew O'Such, this free webinar will help dealers understand how to use Google Analytics and other website platform reporting tools.Don't miss out, click the link below to register:https://www4.gotomeeting.com/register/994847247See More
5 hours ago
Profile IconGuy Travis, ALEXA MELVIN, Roger Sowers and 2 more joined DealerELITE.net
6 hours ago
James Bunting posted a discussion

Overpaid?

Here's the backstory:Our internet team has grown over the last several years, both in terms of personnel and responsibilities  As manufacturer and customer expectations have become more exacting, our appointment setters have necessarily stepped up to the plate. We had no choice: if the customer knows about Edmunds' TMV, you'd better know how TMV works. If a customer is also considering an off-brand unit, you'd better be ready to explain why your vehicle makes for a better investment. If a…See More
6 hours ago
Chuck Brumm updated their profile
6 hours ago
Chuck Brumm posted photos
7 hours ago
Chuck Brumm posted a blog post

High Impact Direct Mail Sales

My name is Chuck Brumm, with Peak National Promotions. I have been in the automotive sales, training and management for many years and have a great understanding of all aspects of the business. Peak National Promotions is a full service High Impact Direct Mail company that WILL bring traffic through the door and maximize every sales opportunity to it's fullest capacity with or without an experienced staffed customer retention closer. Most importantly, providing support and motivation to all…See More
7 hours ago
Rebecca Kon posted a blog post

ActivEngage Employees Raise $2,600 for Cancer Research and Relay For Life

May 22, 2013 (Orlando, FL) -- ActivEngage, the most trusted brand in automotive live chat, and its employees participated in a local Relay For Life event and raised over $2,600 for the American Cancer Society. ActivEngage began participating in the Relay for Life event two years ago and were excited to continue the tradition in 2013.…See More
7 hours ago

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DealerELITE | The most recognized automotive social network in the world. Sign-up now to engage with the best and brightest of our industry!

TOP 5 Photos This Week

2. Ty Hicks

Added by Ty Hicks on May 17, 2013

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TOP Featured Blogs

Strategy for Success: First, Hire the Right People (+ Tips on How to Hire Them)

A common perception of what makes a business successful is as follows: the leader is a genius who has a vision, defines the strategy, and all the employees work to make that vision into a reality.

 

The reality, however, is far different. In the best-selling business book, “Good to Great: Why Some Companies Make the Leap and Others Don’t,” by Jim Collins, a team of researchers discovered that the most successful leaders focus on getting the right people on board before they set…

NCM Institute wants to know: Do Record Profits Threaten Shaky Fundamentals ?

 

A quick look at the current state of auto retailing would suggest that things are good. Tough times (and a couple of notable bankruptcies) have thinned dealer ranks. Although pressures are mounting, the manufacturers are still demonstrating discipline around production volumes. Most importantly, customers are returning to showrooms.

Add all factors together and the result is that volumes and margins on both new and pre-owned vehicles are strong. So strong, in fact, that many…

There Are Only 86,400 Seconds In A Day-Don't Waste Them.

The importance of time is something that we must never take for granted.  As we know the time that we have here on Earth is limited and it's imperative that we don't look back over our life when we get older and say "I wish I had of."  I remember…

Automotive Sales Training -Five Tips for Beginning Sales People

1. Educate Yourself

Don’t wait for managers or anyone else to give you the sales education you need. Unfortunately, the automobile industry has been stuck for years in a, “Throw them in and see if they can swim mentality.” Some dealerships take new recruits to a meeting room and have them watch training tapes for a day and expect them to be trained. Neither of these options will increase your odds for success.

 

Begin a massive self-education program that will…

Yahoo confirms $1.1B purchase of Tumblr, “promises not to screw it up”

Yahoo is investing big-time in the social media. The company announced today that it has purchased Tumblr, the popular blogging and social media network, for $1.1 billion.

"I'm delighted to announce that we've reached an agreement to acquire Tumblr!," Marissa Mayer, the CEO of Yahoo, announced on her own…

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Blog Posts

PCG To Unveil Trade Secrets For Advanced SEO Practices

Posted by Brian Pasch on May 22, 2013 at 1:03pm 0 Comments

Join the PCG Digital Marketing team tomorrow, May 23, at 1PM EST as they discuss advanced metrics for measuring success. Lead by Chief SEO Strategiest Matthew O'Such, this free webinar will help dealers understand how to use Google Analytics and other website platform reporting tools.

Don't miss out, click the link below to register:

https://www4.gotomeeting.com/register/994847247

High Impact Direct Mail Sales

Posted by Chuck Brumm on May 22, 2013 at 11:30am 0 Comments

My name is Chuck Brumm, with Peak National Promotions. I have been in the automotive sales, training and management for many years and have a great understanding of all aspects of the business. 

Peak National Promotions is a full service High Impact Direct Mail company that WILL bring traffic through the door and maximize every sales opportunity to it's fullest capacity with or without an experienced staffed customer retention closer. Most importantly, providing…

Continue

ActivEngage Employees Raise $2,600 for Cancer Research and Relay For Life

Posted by Rebecca Kon on May 22, 2013 at 11:00am 0 Comments

May 22, 2013 (Orlando, FL) -- ActivEngage, the most trusted brand in automotive live chat, and its employees participated in a local Relay For Life event and raised over $2,600 for the American Cancer Society. ActivEngage began participating in the Relay for Life event two years ago and were excited to continue the tradition in 2013.…

Continue

It’s Not Just Social. It’s Search. It’s Reputation. It’s Presence.

Posted by JD Rucker on May 22, 2013 at 9:00am 1 Comment

Amaral Auto Sales Homepage

Take a look at those familiar little icons in the top right corner of the screenshot above. Four of the primary social media sites’ logos adorn a prominent position on the homepage. It’s not an uncommon sight. Some put them at the top. Other put them at the bottom. Some make them large and prominent. Others make them small and subtle. One way or another, most dealerships put…

Continue

Different Strategies For Contacting Internet Leads

Posted by J.R. Batchelor on May 21, 2013 at 11:03pm 2 Comments

We all are aware of the fact that we only have a 11-14% connection ratio when contacting Internet leads.  And we also know that the hardest part of the job for Internet Coordinators is getting people on the phone which leads to a very valid point that we must ask and that is are we maximizing…

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Chevy Market Man: Impala Fleeing from Fleet Sales..Focus on Retail

Posted by Connie Keane on May 21, 2013 at 3:30pm 0 Comments

Chevrolet's Impala earned a reputation as a rental car for most of the last decade. Very few were purchased by real buyers and the Impala became the quintessential fleet vehicle.…

Continue

Strategy for Success: First, Hire the Right People (+ Tips on How to Hire Them)

Posted by Mike Esposito on May 21, 2013 at 3:22pm 1 Comment

A common perception of what makes a business successful is as follows: the leader is a genius who has a vision, defines the strategy, and all the employees work to make that vision into a reality.

 

The reality, however, is far different. In the best-selling business book, “Good to Great: Why Some Companies Make the Leap and Others Don’t,” by Jim Collins, a team of researchers discovered that the most successful leaders focus on getting the right people on board before they set…

Continue

Need More Showroom Traffic?

Posted by Paul Potratz on May 21, 2013 at 2:37pm 0 Comments

Do you need showroom traffic? Of course you do! This week on Think Tank Tuesday learn how to drive your virtual showroom traffic. Leave Your Comments below the video and Share it Please.

Visit our website: www.ppadv.com

Like us on Facebook:…

Continue

Reduce Sales Department Turnover and Hire More Winners

TOP Featured Discussions

Which is More Important: Social Media Marketing or Reputation Management?

I can already hear one of the arguments.

"They're one in the same. A good strategy applies both simultaneously."

While I agree with the statement, one that I've heard many times, I still would like an answer and discussion about one or the other.

For this discussion (so we don't get into the topic of definitions), social media would be the art and science of promoting the dealership and…

Breaking News: Changes at AutoTrader

 

Chip Perry, who has been with AutoTrader.com since its inception has been admired by Dealers and the AutoTrader team has announced he was leaving the Autotrader Group effective May 1. Chip served as president and CEO of AutoTrader.com, was the company’s first employee in 1997 when asked by Manheim to launch the company. Since then, AutoTrader.com has grown to become the world’s largest automotive marketplace and Chip Perry has become widely recognized as a pioneer of the…

Who moved my cheese?

I took a break today and read the book again called " Who moved my Cheese? " It is a timeless classic to say the least. You know maybe it is time for dealers to make this book required reading again. When I first started in management it was required reading for me.

There is way too much time spent in the past and blaming other people, other applications and not enough time spent getting back to the basics of being a hunter and a farmer in the sales profession and looking for…

Cars.com and Auto Trader, Get Rid of One?

Currently our dealership advertises on both Cars.com and Auto Trader.  My GSM is convinced we do not need to be on both, and that we will sell the same amount of cars if we drop one.  I have a lot of hesitations about this.  Over the past 6 months we have sold 11 cars from Auto Trader and 15 cars from Cars.com; not to mention the cars we have sold from our website due to the traffic from Auto Trader and Cars.com.

Since we are locked in with lower rates with Auto Trader he…

A BDC that only does OUTBOUND calls?

I'm starting with a small sales BDC (only two people) and I'm hoping to expand over time but my GM will only let my BDC do out bound calls. So, that means no incoming calls and no internet pops!I'm hoping to 'wow' them enough with my talented reps that he will at least give us the incoming calls. I trying to figure out how to compensate them enough so that they'll stick around and be motivated to make outbound calls all day. Has anybody ever worked an only outbound BDC and what incentives did…

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Forum

Which is More Important: Social Media Marketing or Reputation Management?

Started by JD Rucker in Social Media and Reputation Management. Last reply by JD Rucker on Saturday. 3 Replies

I can already hear one of the arguments."They're one in the same. A good strategy applies both simultaneously."While I agree with the statement, one that I've heard many times, I still would like an answer and discussion about one or the other.For this discussion (so we don't get into the topic of definitions), social media would be the art and science of promoting the dealership and communication with customers through sites like Facebook, Twitter, or Pinterest amongst others, while reputation…Continue

Tags: Reputation Management, Social Media

Cars sold from your Internet Department

Started by Jackie Cahill in Ask an AUTOMOTIVE PROFESSIONAL. Last reply by Richard Robbins on Monday. 7 Replies

Hi Everyone,I am trying to compare the production of my BDC with other dealerships.  We are a one rooftop dealership in the north east with about 200 new &100 used.  I have 2 BD Agents.  We average about 80 appointments a month with 27 sold units.How many appointments and sold units are you guys doing?  How big are your departments/BDCs?I want to compare our production.  Are we low performing, average, etc?Any feedback would be greatly appreciated!As always, thank you!Jackie Continue

Tags: BDC

AutoMax & Red Cross Oklahoma Tornado Relief Effort – Matching Contributions

Started by Craig Lockerd in OTHER - Does Not Fit Any Predefined Category 5 hours ago. 0 Replies

In response to the devastation brought on by the tornado that swept through the city of Moore, Oklahoma, AutoMax Recruiting and Training, LLC announces a commitment to help those most in need.  Our heartfelt condolences go out to all who have been affected by the tornado.  Our commitment as an organization is to support one another in good times and in bad.AutoMax Recruiting and Training, LLC has donated $1000.00 to the American Red Cross.  We are contacting all our clients, vendors and…Continue

Do You Consider SEO and/or PPC Part of Your Marketing or Advertising Budget?

Started by JD Rucker in Advertising/Marketing Forum on Friday. 0 Replies

For some dealers, there's no distinction. For others, they have two (or more) distinct buckets for their budgets. TV, radio, media buys, etc. might go in to advertising while websites, online listing, etc. go under marketing.Where does search fit in? Is it advertising because you're buying better paid or organic listings to increase your exposure, or is it marketing because it's normally associated with websites and landing pages?I've heard compelling arguments for both and I know which way I…Continue

Tags: PPC, SEO

Background

Started by Chris Irwin in OTHER - Does Not Fit Any Predefined Category May 16. 0 Replies

Would you use a white background or a grey background for a photo booth/area?Continue

Tags: booth, photo

Roadloans leads: What are some best practices for these

Started by SCOTT TYNER in Ask an AUTOMOTIVE PROFESSIONAL May 16. 0 Replies

I am starting to get alot of RoadLoans leads and was wanting to feel you guys out as far as some best practices. I'm normally very good at setting appointments, but seem to be lacking in that area on these particular leads. What's a good process for handling these?Any ideas?Continue

Tags: process, roadloans

Overpaid?

Started by James Bunting in Dear Abby (dealerELITE) - Advice Needed 6 hours ago. 0 Replies

Here's the backstory:Our internet team has grown over the last several years, both in terms of personnel and responsibilities  As manufacturer and customer expectations have become more exacting, our appointment setters have necessarily stepped up to the plate. We had no choice: if the customer knows about Edmunds' TMV, you'd better know how TMV works. If a customer is also considering an off-brand unit, you'd better be ready to explain why your vehicle makes for a better investment. If a…Continue

Would you be willing to dump your Facebook page altogether and start fresh?

Started by JD Rucker in Social Media and Reputation Management yesterday. 0 Replies

Facebook has a big problem. Unfortunately, talking to them about it revealed that they don't consider it a big problem. This can be for two reasons - either they really don't consider it to be a big problem or the effort it would take to fix it is more than they're willing to invest right now.The problem is this - you can…Continue

Tags: Social Media, Social, Facebook

AutoBlog News Feed

Tesla pays back $465m DOE loan, Musk says 'I hope we did you proud'

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elon musk with tesla model s

We're willing to bet there are bottles of champagne popping all the way from Washington, DC to Palo Alto, CA today with the announcement that Tesla Motors has, as suspected, paid off the entirety of its $465-million Department of Energy loan.

"I hope we did you proud" - Elon Musk

As far back as July 2012, Tesla began talking about paying the US government back early, but it was apparently the tremendous rise in the company's stock value recently that prompted CEO Elon Musk to push for the immediate repayment this week. From a price of $33.87 on January 1, TSLA has climbed to $87.24 today (down a bit from the recent highs of over $92). Last week, Tesla sold enough stock to raise over a billion dollars to repay the Advanced Technology Vehicle Manufacturing (ATVM) loan, with interest. This makes Tesla the first automaker to pay the DOE back, and it did so nine years ahead of schedule. In a prepared statement, Tesla CEO Elon Musk thanked the DOE and Congress and "particularly the American taxpayer from whom these funds originate. I hope we did you proud."

The DOE is certainly proud, issuing a release that said the repayment "shows the strength of energy department's overall loan portfolio." The DOE has come under fire recently for the loan it gave to Fisker Automotive. Two other ATVM recipients, Nissan and Ford, have not yet paid all theit money back, but there are no apparent worries there, either. Energy Secretary Ernest Moniz said in a statement that, "not every investment will succeed" but that the DOE's overall $34-million loan portfolio of more than 30 loans "is delivering big results for the American economy while costing far less than anticipated." Details in the press releases below.

Continue reading Tesla pays back $465m DOE loan, Musk says 'I hope we did you proud'

Tesla pays back $465m DOE loan, Musk says 'I hope we did you proud' originally appeared on Autoblog Green on Wed, 22 May 2013 17:43:00 EST. Please see our terms for use of feeds.

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Automotive News - Dealers

Daimler may sell company-owned German dealerships to cut costs

Daimler may sell four company-owned Mercedes-Benz dealerships in Germany to cut costs and help close a profitability gap with rivals BMW and Audi.

AutoNation unit launches Shop-By-Payment service

AutoNation's lead-referral subsidiary has unveiled an online service that lets consumers search dealership Web sites for new and used vehicles based on monthly payments.

Easier credit, lower auction values are mixed bag for dealers

For lenders, the average loss for bad auto loans rose in the first quarter, reflecting factors that directly affect dealerships: easier credit and softer used-vehicle prices.

Experian names John Gray head of auto unit

Experian has named John Gray president of its automotive business unit, effective immediately, with responsibility for the strategic direction, leadership and overall growth of the business.

Recent National Job Listings

1. Mark Tewart

Lebanon, OH, United States

2. JD Rucker

Ladera Ranch, CA, United States

3. MANNY LUNA

Spring, TX, United States

4. Bill Cosgrove

Harrisburg, PA, United States

5. Lois Burak

Bensalem, PA, United States

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Wards Auto Dealer News Feed

WardsAuto Flashback - May 2013

Early Model-Year end; AC's growing popularity, Ford's retractable hard-top and more from our archives.

read more

Innovative Interior Materials Can Cut Vehicle Weight, Experts Say

2013 WardsAuto Interiors Conference
Newly developed “smart” textiles that can automatically heat and cool themselves could replace the thermo-conductive layers currently used by auto makers.

read more

Ford Escape has more options, capability than Mazda CX-5

http://photos.prnewswire.com/prnc/20130522/CG19146 ALEXANDRIA, Ky., May 22, 2013 /PRNewswire-iReach/ -- After the doom and gloom that had cast a pall over the Detroit auto industry a few years ago, Ford Motor Company has responded stronger than ever by being one of the leaders in the industry.

read more

Fox Valley dealer makes the used car buying process easy for consumers

http://photos.prnewswire.com/prnc/20130522/CG19145 APPLETON, Wis., May 22, 2013 /PRNewswire-iReach/ -- The process of finding a good deal on a used car can be tiring. That's why the professionals at the Vande Hey Brantmeier Pre-Owned Superstore are proud to make it easy for consumers in the Fox Valley region.

read more

Automotive News - Breaking News

Gentex CFO leaves but will work with supplier as consultant

Gentex, a maker of rearview mirrors and electronics parts, said its CFO and vice president of finance has left the company but will remain a consultant with the supplier.

Michael Stanton, longtime D.C. advocate for automakers, to retire in 2014

Michael Stanton, a longtime lobbyist and a driving force for automakers in public policy, plans to retire as president and CEO of the Association of Global Automakers in early 2014.

Tesla says it paid back entire DOE loan today

Tesla Motors today said it paid off the entire balance of its federal government loan given as part of a Department of Energy program to spur development of alternative energy vehicles.

GM moving treasury office to Detroit headquarters from New York

GM said it will move its treasury office to its Detroit headquarters from New York in mid-2014, affecting about 70 employees.

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