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IC. Collins posted discussions
43 minutes ago
Rob Gehring posted a blog post

Treat them like family

Greetings friends, It always amazes me how much time and money we tend to spend on everything, but what really matters. It is very understandable that money must be spent on marketing for programs that will bring in new customers and keep them coming back over and over again. I also understand how important it is to provide customers with special promotions, coupons etc. as the service market has become super competitive!…See More
3 hours ago
Marsh Buice commented on Marsh Buice's blog post What's The Worst Thing That Could Happen Today?
"Jeffrey, great question! The "ask" can be answered in 2 parts: 1) many times we don't ask for: phone numbers, line of work, demo, and for the business bc we assume the customer will say "No." Successful salespeople have to…"
4 hours ago
John Brennan posted a video
6 hours ago
Richard Holland posted a blog post

The Trick to Increased Service Revenue Is Keeping Your Bays Full

Many auto dealerships have technology in place that allows sales managers to monitor what’s going on in their departments. CRMs and phone call recording services are used by sales managers to ensure that Internet leads are being followed up promptly and that salespeople follow up with shoppers that visited the dealership but did not…See More
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Timothy Marvel posted a status
13 hours ago
Brian Bennington replied to Mike Elliott's discussion What Every Major Car Name Actually Means
"Looking over the origins of car names, I've often wondered how my favorite from the 50s, the Belchfire LaStatus, got its moniker.  It wasn't around long, primarily because the company spokesman, actor and playboy Victor Mature, fell…"
19 hours ago
steven chessin commented on Brian Cox's blog post In Marketing, New Trumps Used Every Time
"This is a brilliant article. Thank you so much. Today's auto shoppers visits 1.5 stores before they buy as opposed to 5 a few years ago, WHY ? Because they make buy / contact decisions based on the VDP. Inventory management marketing only takes…"
20 hours ago
steven chessin replied to Mike Elliott's discussion What Every Major Car Name Actually Means
"Yes Danny - but how were guns and raiders appropriate ? Years ago I created a name for an Alfa Romeo called "Vendetta" they hated because it meant a blood feud. "
22 hours ago
Danny Quinones replied to Mike Elliott's discussion What Every Major Car Name Actually Means
"Baretta was a 75-78 TV series but, I'm sure it has more to do with the gun. Beretta.   Marauder is noun a person who marauds; a raider. "
22 hours ago
Mike Elliott's discussion was featured

What Every Major Car Name Actually Means

Have you ever wondered what the name of your car means or maybe how manufacturers come up with names? After all, we say names like Camry, Miata and Passat without pausing to think if those names have a meaning. Turns out almost every car name has some significance that can be grouped into 12 categories.Our study looked at 215 models, but there were exclusions. We left out…See More
23 hours ago
Sean V. Bradley commented on Sean V. Bradley's blog post Last Chance To Register For The Internet Sales 20 Group 3-Day Workshop in Boston in Partnership with MSADA
"Special Pricing for DealerElite Members… Call me at 856-546-2440 for details-"
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Lance Pascual updated their profile
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Dave Anderson posted a blog post

Reality Rebuttal to “Conventional” Nonsense

Our business is filled with common complaints, cop outs, clichés, conventional wisdom, and excuses that will keep you average if you buy into them. As you read over the following list determine how many you have heard, said, or bought into. Then consider the reality rebuttal, offered with the intent to create a healthier perspective on each issue. 1.       There’s a shortage of talented people in my area. Reality rebuttal: It’s unlikely the Creator got ticked off at your area and stopped…See More
yesterday
Rebecca Kon posted a blog post

What's Your Chat Follow-Up Process?

Live chat success does not happen on its own. Success happens when live chat is flawlessly incorporated into your dealership’s daily processes. And one of those daily processes is lead follow-up.As soon as a chat lead hits your CRM, you need to have a team promptly following up with that shopper. You can have the most amazing chats in the world, however if your staff is not properly following up with your online shoppers, it won’t matter if you had a good or a bad chat - the result will be the…See More
yesterday
Jeffrey Seyler commented on Marsh Buice's blog post What's The Worst Thing That Could Happen Today?
"What a great concept, ask the question! I guess the only hazard in asking the question is "Where and When" you ask. For guys like you Marsh this is a no brainer, do you have any advise about the proper time and place to pull this…"
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Willie Rodriguez updated their profile
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Paul Accinno posted a blog post

Multi-Channel Marketing is the ONLY Effective Strategy to Thrive in the Whirlwind

What have we learned from all of the studies?There seems to be a ton of them coming out lately saying that social media isn't working, SEO isn't working, television isn't working, classified listings aren't working... the list is ongoing. If all of the studies are to be believed, one might come to the conclusion that…See More
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IC. Collins posted discussions
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1. It is All Because of Me

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2. Laziness Don't Work!

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TOP Featured Blogs

Women Walking Out - What is it Costing Your Dealership?

Today’s Women’s Wednesday is a must-read as we focus on the cost to your dealership when women walk out.

In the Wall Street Journal last month, it was reported there are now more women drivers on the road than men. The last several years the auto…

Last Chance To Register For The Internet Sales 20 Group 3-Day Workshop in Boston in Partnership with MSADA


Sign Up at http://www.internetsales20group.com 856-546-2440

The #IS20G 6 is right around the corner. September 22-24 in Boston MA, in full partnership with the Massachusetts State Auto Dealer Association is going to be INCREDIBLE!

Over 25 Speakers and Panelists, Dealer Principals and GMs speaking and educating! 

200+ Automotive Professionals, Managers and Dealer…

Are You Available When Your Customers Are?

The internet has changed our world. The concept of "business hours" has been turned on its head. People are buying things online at 2 in the morning. They're researching vehicles after the kids are in bed. They're planning out how to drop off their vehicle in your service department and still get to…

Think Like a Woman @ Your Dealership

A recent Wall Street Journal article titled “Car Sellers Refine Pitch to Women” revealed that more women are driving than men. In fact, there are 105+ million women on the roads today, as opposed to 104+ million men and more elderly women are holding on to their driver’s license (USA Today, Nov.…

Blog Posts

Treat them like family

Posted by Rob Gehring on September 18, 2014 at 3:29pm 0 Comments

Greetings friends,

 

It always amazes me how much time and money we tend to spend on everything, but what really matters. It is very understandable that money must be spent on marketing for programs that will bring in new customers and keep them coming back over and over again. I also understand how important it is to provide customers with special promotions, coupons etc. as the…

Continue

The Trick to Increased Service Revenue Is Keeping Your Bays Full

Posted by Richard Holland on September 18, 2014 at 8:30am 0 Comments

Many auto dealerships have technology in place that allows sales managers to monitor what’s going on in their departments. CRMs and phone call recording services are used by sales managers to ensure that Internet leads are being followed up promptly and that salespeople follow up with shoppers that visited the…

Continue

Reality Rebuttal to “Conventional” Nonsense

Posted by Dave Anderson on September 17, 2014 at 5:33pm 0 Comments

Our business is filled with common complaints, cop outs, clichés, conventional wisdom, and excuses that will keep you average if you buy into them. As you read over the following list determine how many you have heard, said, or bought into. Then consider the reality rebuttal, offered with the intent to create a healthier perspective on each issue.

 

1.       There’s a shortage of talented people in my area.

 

Reality rebuttal: It’s…

Continue

What's Your Chat Follow-Up Process?

Posted by Rebecca Kon on September 17, 2014 at 4:00pm 0 Comments

Live chat success does not happen on its own. Success happens when live chat is flawlessly incorporated into your dealership’s daily processes. And one of those daily processes is lead follow-up.

As soon as a chat lead hits your CRM, you need to have a team promptly following up with that shopper. You can have the most amazing chats in the world, however if your staff is not properly following up with your online shoppers, it won’t matter if you had a good or a bad…

Continue

Multi-Channel Marketing is the ONLY Effective Strategy to Thrive in the Whirlwind

Posted by Paul Accinno on September 17, 2014 at 2:52pm 0 Comments

What have we learned from all of the studies?

There seems to be a ton of them coming out lately saying that social media isn't working, SEO isn't working, television isn't working, classified…

Continue

Women Walking Out - What is it Costing Your Dealership?

Posted by Anne Fleming on September 17, 2014 at 12:00pm 0 Comments

Today’s Women’s Wednesday is a must-read as we focus on the cost to your dealership when women walk out.

In the Wall Street Journal last month, it was reported there are now more women drivers on the road than men. The last several years the auto…

Continue

Stop Using Public Relations as Advertising

Posted by sara callahan on September 17, 2014 at 10:18am 0 Comments

Throughout history, public relations professionals have assisted companies in gaining exposure and getting the right message to the right audience at the right time. In the past, PR agencies relied on connections with journalists, media contacts and industry publications to relay relevant company news. With the…

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TOP Featured Discussions

Why Employees Won't Tell You What They Really Think

  • Rather than speaking up when they see something wrong or have good suggestions, many employees feel that keeping their mouths shut is the best way to go.

One of the reasons for being so tight-lipped can be…

What Every Major Car Name Actually Means


Have you ever wondered what the name of your car means or maybe how manufacturers come up with names? After all, we say names like Camry, Miata and Passat without pausing to think if those names have a meaning. Turns out almost every car name has some significance that can be grouped into 12 categories.…


6 Ways to Build Customer Loyalty

LOYALTY MARKETING / By Rocket Post

What would you rather do—keep spending precious time and money trying to draw in new customers OR foster a long-lasting relationship with the ones you have? Though running any business requires a bit of both, focusing on your current clients is a huge part of setting your business apart. It’s always enticing to chase bigger accounts and pursue new consumers, but building customer loyalty is a great way to keep your company thriving for years…

25 Sales Tips for Selling More Cars

Whether you are new to the car business and selling cars for a living or you have been doing it for years these car sales tips will help you sell more cars and make more commissions. Selling cars to the public is not like any other retail job and not everyone is cut out to be a car salesperson. Some people may already have some of the skills needed to be successful and others can learn what they need to know to become more successful.

These sales tips and…

Personal Attacks

I've just reported to the management of this site the personal abuse I was subjected to in one discussion here recently. I find it a privilege to be a part of this group and with only one exception so far everyone has been cordial, thoughtful, helpful, and on-topic. But I'd like to just remind the few who might need it, of the simple rules of this community:


- Be polite and courteous to each other
- Do not…

Forum

What Every Major Car Name Actually Means

Started by Mike Elliott in OTHER - Does Not Fit Any Predefined Category. Last reply by Brian Bennington 19 hours ago. 4 Replies

Have you ever wondered what the name of your car means or maybe how manufacturers come up with names? After all, we say names like Camry, Miata and Passat without pausing to think if those names have a meaning. Turns out almost every car name has some significance that can be grouped into 12 categories.Our study looked at 215 models, but there were exclusions. We left out…Continue

Tags: management, dealership, names, car

Why Employees Won't Tell You What They Really Think

Started by Mike Elliott in OTHER - Does Not Fit Any Predefined Category. Last reply by Roger Sowers Sep 10. 1 Reply

Rather than speaking up when they see something wrong or have good suggestions, many employees feel that keeping their mouths shut is the best way to go.One of the reasons for being so tight-lipped can be attributed to a belief by employees that regardless of what they say, they feel they aren't powerful enough to actually make a difference, according to a new study to be published in the Personnel Psychology journal.For their research, the authors conducted three studies: a laboratory…Continue

Tags: management, dealership

Price of Success

Started by IC. Collins in dealerELITE Professional Experience Sep 12. 0 Replies

The price of success is hard work, dedication to the job at hand, and the determination that whether we win or lose, we have applied the best of ourselves to the task at hand. What do you think? Do you have a few tricks up your sleeve that are just as powerful? Make your voice heard by leaving a comment below. Don’t forget to hit the share button if you know others who will find this post useful. What do you think? Is this something you can benefit from or do you have a few tricks up your…Continue

Psssssst: Want an edge?

Started by IC. Collins in dealerELITE Professional Experience yesterday. 0 Replies

Techniques in Automotive Sales Careers ~ " TechAutoCareers.com® " is a web-site for the Automotive Sales Fraternity™ who want and need to increase their closing ratio and everyone can benefit from helpful tips and / or information would you agree?Ever been working with a client or just about ready to close a deal and needed information right then and not after you had to go chase down the information? Tired of asking for information and having to split a deal for a answer that took all but a…Continue

A Shout Out To ContactAtOnce!

Started by Mitchell Brenner in General Forum for dealerELITE Members. Last reply by Bill Goodfriend Jan 11, 2011. 1 Reply

I'm sure it's rare that companies receive a thank you but I for one feel it's just as important to pass along positive, as well as negative feedback. Signing up with Contact At Once was the single best move we've done to generate quality leads on people READY TO BUY! Last month alone we sold 10 vehicles that originated through our different chat sites including PrecisionAcura.Com, Cars.Com and Acura.Com. This month we've already sold 3 certified Acuras during the snow storm when we weren't even…Continue

Tags: Acura, ContactAtOnce, Chat

"Smart and Special "

Started by IC. Collins in dealerELITE Professional Experience on Tuesday. 0 Replies

TechAutoCareers.com® wants to change the way the general public thinks about automotive sales consultants. We feel that the dehumanization of everything we do it is a major problem. Our difference is we want to put the human element back into the sales process.While alot of people believe "business before pleasure"…Continue

Persistence and Pressure

Started by IC. Collins in dealerELITE Professional Experience 43 minutes ago. 0 Replies

It's no secret that salespeople must be persistent. But some salespeople seem to forget the imaginary line separating persistence from pressure.The customer is the one who determines the amount of pressure that crosses the line. Therefore, it's wise to remember to pay attention the following customer cues indicating you may be pushing too hard:You hear verbal cues like, "hold on" or "not so fast."There is a sudden change in their physical demeanor; they pull away from you; or they suddenly look…Continue

Do Self-Driving Cars Spell Doom For Auto Insurers?

Started by Mike Elliott in Automotive Industry Future - Predictions on Saturday. 0 Replies

The self-driving car seems like a ter­ri­ble driver’s dream: no steer­ing wheel to con­trol, no trou­ble par­al­lel park­ing, no con­cerns about hav­ing a cou­ple of beers on the way home from work. But the removal of fal­li­ble human dri­vers might cre­ate havoc for auto insurers.Human error accounts for 90 per­cent of road acci­dents, accord­ing to the Inter­na­tional Orga­ni­za­tion for Road Acci­dent Pre­ven­tion, and our col­lec­tive fail­ure rate helps the auto insur­ance indus­try rake…Continue

Tags: auto, safety, management, dealership, technology.

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Cadillac's de Nysschen won't budge on raised pricing

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According to new Cadillac boss Johan de Nysschen, it will take between 10 and 15 years to elevate GM's top brand, which was once hailed as "The Standard Of The World," back to prominence in the minds of American customers. And to hear the executive talk of it, the brand is going to have to be willing to see sales falter in the near-term before they recover:

"Either you have to bring your volume aspirations into alignment with reality and accept that you will sell fewer cars... Or you have to drop the price and continue to transact at the prices where you were historically... I think the logical conclusion is that it's better to build off a very solid base in terms of [product] credibility, charge a fair price for the car and realize you have to wait until the volume comes."

In other words, sales will fall before they rise, and the brand has to be okay with that. Notice, too, that de Nysschen speaks of "a fair price" for Cadillac cars and utility vehicles. In this case, "fair" means more than many of the brand's traditional buyers are accustomed to, and roughly in line with the brands and machines Cadillac believes it is competing against. For instance, the newly enlarged 2014 CTS carries a suggested retail price that is over $6,000 higher than it was in 2013, and some trim levels boast an even higher price premium over the models they replace.

Time will tell if General Motors continues to support de Nysschen in his quest to bring Caddy up in pricing and perception to its German rivals, but at least he's being clear about the time frame and acknowledging that they are "leaving their traditional customer base" behind in the process. As the recent former head of Infiniti and a career-man at Audi before that, de Nysschen should know a thing or two about how hard it is to retrench and resurrect a damaged luxury nameplate.

Here's hoping Cadillac's upcoming range-topper is found worthy of direct comparison with the likes of the Mercedes S-Class, BMW 7 Series and Audi A8, models with which it will likely be priced directly against.

Cadillac's de Nysschen won't budge on raised pricing originally appeared on Autoblog on Thu, 18 Sep 2014 18:30:00 EST. Please see our terms for use of feeds.

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Automotive News - Dealers

CFPB's latest guide on discrimination falls short, auto lenders, dealers say

Auto lenders and dealers are largely disappointed with a long-awaited report by the Consumer Financial Protection Bureau that outlines the bureau's method for finding discrimination in auto loans.

GM recalling natural gas-powered vans due to possible leak

General Motors will recall about 3,200 vans powered by natural gas because of the possibility of a gas leak that increases the risk of a fire, the automaker said today.

Bentley adds models in Korea on rising ultraluxury demand

Bentley is adding new models in South Korea as the brand sees increased competition for ultraluxury cars in the market. The automaker says its dealership in Seoul has seen a 133 percent jump in deliveries so far this year.

Scrap Nissan's Leaf battery plant? Hardly

News broke this week that Nissan and Renault are debating the future of their electric-vehicle battery technology sourcing. Frankly, it would be bigger news if the two automaker partners weren't debating it.

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Micro Market Monitor: Europe Disc Brake Market-trends and forecast to 2018

http://photos.prnewswire.com/prnc/20130307/600769 DUBLIN, Sept. 18, 2014 /PRNewswire/ -- Research and Markets has announced the addition of the "Micro Market Monitor : Europe Disc Brake Market-trends and forecast to 2018" report to their offering.

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Electric Motorcycles, Other Two-Wheelers, Micro-EVs (Quadricycles), Mobility for Disabled 2013-2023

NEW YORK, Sept. 18, 2014 /PRNewswire/ -- Written by the world's leading expert on LEVs, with the longest track record, this LEV report looks closely at global trends in their technology, manufacture and market drivers such as legislation. IDTechEx has added forecasts and other material....

Automotive News - Breaking News

China's Wanxiang to relaunch Fisker Karma with 2012 design, report says

Chinese auto parts producer Wanxiang Group, which bought electric car pioneer Fisker Automotive from bankruptcy, is accelerating the relaunch of Fisker's Karma hybrid luxury car by using a design from the company's last year of production, people...

Alabama steel plant's new owners pledge more supply

North American auto plants soon should see an improved and greater supply of the high-strength steels needed to reduce vehicle weight and improve fuel economy, thanks to a change in ownership earlier this year of an advanced steel-finishing plant...

7 Japanese supplier execs indicted in price-fixing scheme

A federal grand jury in Detroit has indicted seven executives from Japanese auto suppliers Mitsubishi Electric and Hitachi Automotive Systems for their alleged roles in a conspiracy to fix auto parts prices, the Justice Department said today.

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