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77% of Your Dealership’s Social Media Posts Should be Content Marketing

The 99 Series: We’re Back!

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Welcome to the Hope-Is-Not-a-Strategy post, where I remind everyone about the new way we generate buzz around our brand…hint: it’s not like the old way!  Social media…

Featured Discussion

4 Things You Can Learn from Your Child

By: Jim Rohn


Refresh your perspective on life and practice being child-like.

Shared: From your friends TechAutoCareers.com® the online resource for the  Automotive Sales Consultant

Remember the master teacher once said 2,000 years ago, “Unless you can become like little…

Dave's Corner

 

July 2015 Edition

Engaging With Millennials: Marketing to Millennials

Motivational | Educational | Inspirational

Forum

Selling Cars Is Like Fishing

Started by I.C. Collins in dealerELITE Professional Experience yesterday. 0 Replies

By: I.C. CollinsThru out the years I’ve learned that selling is easier and more valuable to both you and the client if you encourage customers to share their experiences and you make the client aware you are there to be of service to them and they decide to buy because of your service to them. Why? Because nobody likes to…Continue

We’ve Met the Enemy, and It Is Us

Started by I.C. Collins in dealerELITE Professional Experience on Thursday. 0 Replies

By: Lisa OckerA grueling Army exercise proves our fiercest opponent may be the one that resides between our ears.Shared: From your friends TechAutoCareers.com® the online resource for the Automotive Sales ConsultantThe wind kicked up around twilight. Glancing toward the sky, they wondered whether the storm clouds would catch up…Continue

Traditional Advertising, is it truly over as many might say?

Started by Bobby Compton in Ask an AUTOMOTIVE PROFESSIONAL. Last reply by Willis Williams Oct 18, 2013. 87 Replies

Traditional Advertising, is it truly over as many might say?I've found that there are different environments, climates and demographics that call for traditional advertising! Although Social Media is on the move and in my opinion will be sooner than later, the #1 source to reach a customer, traditional advertising must not be counted out!In some towns the paper is still King, while in others a local T.V. station is King and believe it or not in some towns Radio is King.While the hot topic of…Continue

Tags: BOBBY, COMPTON, LIVE, AUTOS, dealerELITE

You know you work for a bad dealership when . . . .

Started by Mark Dubis in Ask an AUTOMOTIVE PROFESSIONAL. Last reply by John Fuhrman May 14, 2014. 79 Replies

We all know many dealers still make money the old fashioned way, in spite of themselves. If we want to attract top notch professionals to our industry we need to be able to quickly identify attributes of the poorly managed and not employee focused stores.   Lets put together our Top Ten (or 20) Ways to know you work for a bad dealership.  Keep responses down to two brief sentences.  Mark Continue

Tags: for, auto, retailing, environments, work

Do women make better Car salespeople?

Started by aaron kominsky in Women in the Auto Industry. Last reply by Ben Misra May 6, 2014. 77 Replies

What  characteristics differentiate  the differences between a woman vs a man in selling autombiles  in today's marketplace?Continue

CRM advice needed, Small VW Dealership in Northwestern Pa

Started by Andrew Kappler in Dear Abby (dealerELITE) - Advice Needed. Last reply by Michael Robinson Ragsdale Mar 21, 2012. 72 Replies

   I am currently needing advice with regards to CRM software for our dealership, we have something sort of close but very antiquated, that said, I thought that I understood the functionality of said software however I may have been sort of blind to it... My question(s) to you all is simple, for anybody using a CRM that they are happy with or would like to change a few things with their current software, please advise me on the following...1-Integration with sales, service, and other…Continue

Tags: Internet, Manager, Leads, Business, Development

PR: The Automotive Super Conference Announces World-Class Dealership Solutions for the Entire Dealership

Started by David Johnson in General Forum for dealerELITE Members. Last reply by NANCY SIMMONS Apr 2, 2012. 63 Replies

March 22nd, 2012 – Charlotte, NC - The Automotive Super Conferenceis the first conference of its kind. Designed to cover a wide range of topics, the Automotive Super Conference is more than just sales, more than just digital or fixed-ops, it’s a synergistic approach to everything…Continue

Tags: Service, Social Media, branding, Off-Site, Seminar

Autotrader, Cars.com, what is your favorite 3rd party lead provider?

Started by Robert Hildreth in Ask an AUTOMOTIVE PROFESSIONAL. Last reply by MANNY LUNA Sep 27, 2011. 58 Replies

We have agreements with about everyone....had a terrible experience with Carsdirect 72 leads 0 sales...and customers seem to use it as a wish lists...for new or used...not to mention I hate that they have a site to tell me how much I should be selling my cars for. AutoUSA seemed less attractive when they lost Edmunds. Imotors/Reply.com very low closing ratio..similiar customers to Carsdirect. So currently we are using Autobytel, Zag, Edmunds, KBB, Dealix, we even pay for 3rd party leads from…Continue

Tags: Dealix, Carsdirect, Cars.com, KBB, Zag

 
 
 

Blog Posts

Auto Dealer Arranged Financing: The Indirect Auto Lending Process

Posted by Greg Johnson on July 27, 2015 at 11:00pm 0 Comments

This article addresses the indirect auto lending process…

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10 Ways to Build Trust in Your Brand

Posted by Joseph Little on July 27, 2015 at 11:49am 0 Comments

Take Back Your Brand By Building Trust…

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Premier Solutionz Uses Flick Fusion's Live Video Walk Arounds to Help Auto Dealers Increase Website Visitors, Leads and Sales

Posted by Brian Cox on July 27, 2015 at 9:58am 1 Comment

Urbandale, IA--July 27th, 2015--Flick Fusion (www.flickfusion.com) announced today that Premier Solutionz, a leading provider of lot service and inventory management services to auto dealerships in…

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One Isn’t Always the Loneliest Number That You’ll Ever See

Posted by Timmy D. James on July 27, 2015 at 9:15am 0 Comments

In determining the effectiveness of video marketing,…

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Big-Data in the Automotive Industry

Posted by Chuck Scalies on July 27, 2015 at 8:48am 0 Comments

Large-scale data sets, predictive analytics, massive figures and complex equations…

For some dealers, understanding marketing and utilizing big data can be complex and overwhelming.  Let’s face it: we are not…

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Auto/Mate Announces Integration with Autopoint's Service Scheduling and Shop Loading Product Line

Posted by Mike Esposito on July 27, 2015 at 8:46am 0 Comments

ALBANY, N.Y. – July 27th, 2015 – Auto/Mate Dealership Systems (http://www.automate.com) announced today that Autopoint, a Solera company and a leading provider of revenue and retention solutions for…

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