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Here is this week's Used Car Market Report from Ricky Beggs, Editorial Director of Black Book. Everywhere I turned this past week I was being told of 70% to 80% sales conversions definitely indicating a booming market. One buyer even said the opening bid was many times higher than his planned top bid. And the actual…
How do you know you made it? You know, your successful? How do you know? Is there a real way to tell that you made it? Is it driving a big Mercedes Benz or a bigger house. I strongly desire to be successful. Some people say that I am already there. As for me, not so sure. So sometimes that question comes to mind. Zig Z says it means "doing the best we can with what we have"? How do you define success? Well to me it is not a bigger car, house or material things. In part it could be having the…
Warranty work is a large part of any service department’s revenue. The recent announcement by the NHTSA mandating manufacturers to use specific labeling on recall notices could prove to be very helpful to dealers; helping them get the work faster and at a lower cost. However, there are challenges…
Oh, the gift of another day! What doors will open and close today? I am thankful for today, another day to accomplish, adventure, to love, to learn and to witness miracles of compassion, and joy. Yes, I have expectations of good things. I read somewhere yesterday that we have to have thoughts, I just determined mine were going to be good ones.
Have a great attitude today!
Erika Simms of DigiGo Will Be A Speaker At Internet Sales 20 Group In Atlantic City On Social Media
Erika Simms has worked in the Automotive industry since 2009, starting out working for her father's store in Northeast North Carolina. Erika began her career working vender side as a sales associate. However, her true passion was…Continue
Your customers don’t sing a cappella-there is always music accompanying their lyrics, but we salespeople get so hung up and hell-bent on what the customer is saying that we miss the intent behind it. We get bogged down when a customer lyrically demands our rock…Continue
KonigCo and What’s Next Media Announce Strategic Relationship to Deliver Best Quality Automotive Video Conquest Marketing Services in the U.S. and Canada
Kalamazoo, Michigan — March 11, 2014 —KonigCo, the leader in mobile automotive lead generation with its tool iCall AutoLeads™, today announced a strategic partnership with What’s Next Media™, providers of the best…Continue
There are a lot of new ideas out there about how to connect with consumers, everything from using Twitter and Facebook to closed circuit TV channels for your waiting room. Many of these are good ideas, and in a world where everyone is searching for the latest thing to help them market to consumers, sales events might seem boring and old-fashioned. Sometimes, however, boring and old-fashioned means tried, tested and…Continue
I wanted to put this out there and get some feed back from dealership personnel on what they like and don't like.
Before you answer keep in mind as a dealership your doing the same thing as the vendor, your calling the customer, emailing the customer trying to get them to engage in a conversation.
So here are some questions I would like some comments on, I'm working on getting better at what I do and so who better to ask than my…
I am relatively new to the business--1 1/2 years. I've worked mainly on the internet, but spent time as a "floor salesperson". My love is the Internet customer. I know my product line, and can answer most questions on vehicles, pricing, etc. My close to lead percentage is above average (14-20%). I believe in customer service to get customers in and purchase. I previously did "a to z" but recently changed dealerships due to a move. I am now doing lead response, appt setting, greeting the…
The automotive industry was different in 2013. As a result the big convention of the year was different as well. There was more excitement, higher levels of innovation, and strong efforts put out by vendors and dealers alike to make this the best NADA Convention in years.
Those of you who went, please share some of the biggest and most important takeaways. Not everyone got to go but this was one show that really had some "oomph" to it, so let's discuss some of the winning and losing…
PLEASE HELP ME....
Our metrics have dropped the past three months in row across the board. Dealer sites are slow same with 3rd party vendors. The owner called me in and wanted to figure out why so I shared with him that a lot of it has to do with the time of year, inventory cut backs, and marketing funds being cut back. He asked me to think of new ideas that will get us back on track so I suggested we add SEM to our dealer sites since our entire market is on some sort of…
Wonder where this is going to go?
I've seen a lot of stupid stuff in my day, but nothing tops what I am about to share with you. First let's provide a little background. Meet Stan Sher, Stan is 30 years old and considers himself a legendary trainer in the automotive industry. He's the President of his own training company that employs one person, himself. Stan has been trying to make a name for himself, but due to a lack of talent and poor choices, his company has never amounted to much more than worthless self promotion.…Continue
DealerI wanted to put this out there and get some feed back from dealership personnel on what they like and don't like.Before you answer keep in mind as a dealership your doing the same thing as the vendor, your calling the customer, emailing the customer trying to get them to engage in a conversation.So here are some questions I would like some comments on, I'm working on getting better at what I do and so who better to ask than my peers.Would you like to be contacted first by phone or…Continue
Started by Hire The Winners in Employment Listings - PACIFIC (NV, CA, HI) HELP WANTED Dec 11, 2013. 0 Replies 0 Likes
IMMEDIATE OPPORTUNITY AVAILABLE: Automotive Service Advisor Roseville VW $55,000 - $85,000 Year Medical, 401K, Paid Vacation Roseville Volkswagen, located in Northern California’s busiest Automall, has an immediate opening for an Automotive Service Advisor with 2 or more years’ experience to join our very busy import…Continue
Started by Hire The Winners in Employment Listings - NORTHEAST (ME, VT, NH, MA, RI, CT, NY) HELP WANTED Feb 27. 0 Replies 0 Likes
IMMEDIATE OPPORTUNITY AVAILABLE:Automotive Sales ManagerKey Hyundai of Milford $90,000 - $130,000 YearMedical, 401K/MatchingEmployee Pension Plan $25K Life…Continue
Started by Hire The Winners in Employment Listings - MID-ATLANTIC (PA, NJ, MD, DC, DE, VA, WV) HELP WANTED Feb 27. 0 Replies 0 Likes
IMMEDIATE OPPORTUNITY AVAILABLE:Automotive Medium Duty/Commercial…Continue
Started by Hire The Winners in Employment Listings - SOUTHEAST (KY, TN, NC, SC, GA, AR, LA, MS, AL, FL) HELP WANTED. Last reply by Hire The Winners Feb 26. 2 Replies 1 Like
IMMEDIATE OPPORTUNITY AVAILABLE:Automotive General Sales Manager …Continue
Traditional Advertising, is it truly over as many might say?I've found that there are different environments, climates and demographics that call for traditional advertising! Although Social Media is on the move and in my opinion will be sooner than later, the #1 source to reach a customer, traditional advertising must not be counted out!In some towns the paper is still King, while in others a local T.V. station is King and believe it or not in some towns Radio is King.While the hot topic of…Continue