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What is dealerELITE?

dealerELITE is the fastest growing and most relevant automotive social network in the world! It is an automotive dealer, vendor, trainer, manufacturer, car enthusiast, and customer social network. It is a place to share ideas, discuss industry best practices, and connect with other automotive professionals.

Latest Activity

Dave Anderson posted a status
"You can’t teach mental toughness, you must hire it in. Look at an applicant’s life; what they’ve been through, stuck with & overcome."
28 minutes ago
Dave Anderson posted a status
"Having a great time with my class in Chicago. Yesterday we covered personal leadership & creating culture; today it’s building the team"
36 minutes ago
Dave Anderson posted a status
"Adversity may stall your vision, passion & momentum, but don’t let it steal them. When you hit a wall bounce, don’t splatter."
38 minutes ago
Keith Shetterly posted a blog post

The First Public Dealer Data Guarantee

Over a year ago, in January 2012, CAR Research XRM made a public commitment to protecting both the dealer’s data and the dealer’s business interest around that data in their “Data Safety Guarantee” announcement:  http://www.carxrm.com/news.php?id=1.  Additionally, both I as an eCommerce Director and consultant (then) and Pat Kelly as COO of CAR Research had these things to say on video that February of 2012 at the NADA convention:   I proudly…See More
44 minutes ago
Richard Holland posted a blog post

Creating Customer Loyalty through Consistency

Hotel chains across the country have long had problems with customer loyalty due to an  inconsistent customer experience. In researching the problem it was found that the prime reason for the disparity in customer experience was due to the growth of each major brand. Hotel chains were acquiring new…See More
58 minutes ago
Dave Anderson and Connie Keane are now friends
11 hours ago
Bill Cosgrove posted a blog post

Can Enterprise Tech Avoid The Fate Of The Automobile Industry?

“Only the paranoid survive”– Former Intel CEO Andy GroveThings seem so good in the enterprise technology…See More
11 hours ago
DealerELITE's discussion was featured

dealerElite: Developed to be an Automotive educational site

We would like to thank all our members for maintaining focus on motivational, educational, & inspirational discussions, blogs, and videos! dealerElite is a No self promoting Zone! (Yes: Video Testimonials are considered Self Promoting)  dealerELITE has a couple simple rules to follow:- Be polite and courteous to each other- "Do not "self-advertise" too much, otherwise dE may remove you as a memberIf either of these two rules are broken, dealerELITE has the right to make changes to your…See More
13 hours ago
DealerELITE's blog post was featured

Who is the Next Big Automotive Trainer?

For those of us who have been in the automotive business for more than 30 years certainly have heard of Zig Ziglar, Joe Girard, and Jackie B. Cooper. For those of us who started in the automotive business within the last 10- 20 years have heard of Dave Anderson, Jim Ziegler, David Lewis,Grant Cardone,Tom Stuker and Joe Verde. But now with social media in full swing and the Internet being able to give every one of us a louder voice, who in your opinion is the next BIG up and coming automotive…See More
13 hours ago
ALEXA MELVIN was featured
13 hours ago
Jessica Heusinkveld and Bobby Compton are now friends
14 hours ago
James A. Ziegler commented on James A. Ziegler's blog post Jim Ziegler wants to know: Double Cross or NOT a Double-Cross?
"UH-OH CHRYSLER-DIGITAL IS TELLING DEALERS....Chrysler-Digital is saying- Yes, we are sending your inventory feed to CarGurus.com.BUT, to cancel CarGurus.com from Chrysler Digitl, you will need to cancel all of our other feeds too. We DO NOT have the…"
15 hours ago
James A. Ziegler posted a status
"HOW TO TAKE CARGURUS.COM OUT OF VIN SOLUTIONS CRM OUTBOUND INVENTORY FEEDS AT YOUR DEALERSHIP.... http://ning.it/11ZhRvi..."
15 hours ago
James A. Ziegler commented on James A. Ziegler's blog post Jim Ziegler wants to know: Double Cross or NOT a Double-Cross?
"HOW TO TAKE  CARGURUS.COM OUT OF VIN SOLUTIONS CRM OUTBOUND INVENTORY FEEDS AT YOUR DEALERSHIP.... https://www.facebook.com/photo.php?fbid=524645607595781&set=p.5..."
15 hours ago
Mr. Natural posted a status
""In all human affairs there are efforts, and there are results, and the strength of the effort is the measure of the result." James Allen"
17 hours ago
James A. Ziegler commented on James A. Ziegler's blog post Jim Ziegler wants to know: Double Cross or NOT a Double-Cross?
"UH-OH CHRYSLER-DIGITAL IS TELLING DEALERS....Chrysler-Digital is saying- Yes, we are sending your inventory feed to CarGurus.com.BUT, to cancel CarGurus.com from Chrysler Digitl, you will need to cancel all of our other feeds too. We DO NOT have the…"
17 hours ago
Bobby Compton posted a status
"Don't overreact to rude people, acknowledge those who are kind; a life with less aggravation is to enjoy peace of mind!~"
17 hours ago
Tylin Senvardarli posted a status
"Paid social media advertising: is it worthwhile? http://ning.it/12v9SkH"
17 hours ago
Gregory Arroyo is now friends with Ralph Paglia and Jack Higginbotham
18 hours ago
Stacey Jo Vadnal-Roddin updated their profile
18 hours ago

Too many dE notifications?

 

 


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DealerELITE | The most recognized automotive social network in the world. Sign-up now to engage with the best and brightest of our industry!

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2. Ty Hicks

Added by Ty Hicks on May 17, 2013

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Motivational | Educational | Inspirational

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Motivational | Educational | Inspirational

TOP Featured Blogs

Strategy for Success: First, Hire the Right People (+ Tips on How to Hire Them)

A common perception of what makes a business successful is as follows: the leader is a genius who has a vision, defines the strategy, and all the employees work to make that vision into a reality.

 

The reality, however, is far different. In the best-selling business book, “Good to Great: Why Some Companies Make the Leap and Others Don’t,” by Jim Collins, a team of researchers discovered that the most successful leaders focus on getting the right people on board before they set…

NCM Institute wants to know: Do Record Profits Threaten Shaky Fundamentals ?

 

A quick look at the current state of auto retailing would suggest that things are good. Tough times (and a couple of notable bankruptcies) have thinned dealer ranks. Although pressures are mounting, the manufacturers are still demonstrating discipline around production volumes. Most importantly, customers are returning to showrooms.

Add all factors together and the result is that volumes and margins on both new and pre-owned vehicles are strong. So strong, in fact, that many…

There Are Only 86,400 Seconds In A Day-Don't Waste Them.

The importance of time is something that we must never take for granted.  As we know the time that we have here on Earth is limited and it's imperative that we don't look back over our life when we get older and say "I wish I had of."  I remember…

Automotive Sales Training -Five Tips for Beginning Sales People

1. Educate Yourself

Don’t wait for managers or anyone else to give you the sales education you need. Unfortunately, the automobile industry has been stuck for years in a, “Throw them in and see if they can swim mentality.” Some dealerships take new recruits to a meeting room and have them watch training tapes for a day and expect them to be trained. Neither of these options will increase your odds for success.

 

Begin a massive self-education program that will…

Yahoo confirms $1.1B purchase of Tumblr, “promises not to screw it up”

Yahoo is investing big-time in the social media. The company announced today that it has purchased Tumblr, the popular blogging and social media network, for $1.1 billion.

"I'm delighted to announce that we've reached an agreement to acquire Tumblr!," Marissa Mayer, the CEO of Yahoo, announced on her own…

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Blog Posts

The First Public Dealer Data Guarantee

Posted by Keith Shetterly on May 23, 2013 at 7:33am 0 Comments

Over a year ago, in January 2012, CAR Research XRM made a public commitment to protecting both the dealer’s data and the dealer’s business interest around that data in their “Data Safety Guarantee” announcement:  http://www.carxrm.com/news.php?id=1.  Additionally, both I as an eCommerce Director and consultant (then) and Pat Kelly as COO of CAR Research had these things to say on video that February of 2012 at the NADA…

Continue

Creating Customer Loyalty through Consistency

Posted by Richard Holland on May 23, 2013 at 7:20am 0 Comments

Hotel chains across the country have long had problems with customer loyalty due to an  inconsistent customer experience. In researching the problem it was found that the prime reason for the disparity in customer experience was due to the growth of each major brand. Hotel chains were…

Continue

PCG To Unveil Trade Secrets For Advanced SEO Practices

Posted by Brian Pasch on May 22, 2013 at 1:03pm 0 Comments

Join the PCG Digital Marketing team tomorrow, May 23, at 1PM EST as they discuss advanced metrics for measuring success. Lead by Chief SEO Strategiest Matthew O'Such, this free webinar will help dealers understand how to use Google Analytics and other website platform reporting tools.

Don't miss out, click the link below to register:

https://www4.gotomeeting.com/register/994847247

High Impact Direct Mail Sales

Posted by Chuck Brumm on May 22, 2013 at 11:30am 0 Comments

My name is Chuck Brumm, with Peak National Promotions. I have been in the automotive sales, training and management for many years and have a great understanding of all aspects of the business. 

Peak National Promotions is a full service High Impact Direct Mail company that WILL bring traffic through the door and maximize every sales opportunity to it's fullest capacity with or without an experienced staffed customer retention closer. Most importantly, providing…

Continue

ActivEngage Employees Raise $2,600 for Cancer Research and Relay For Life

Posted by Rebecca Kon on May 22, 2013 at 11:00am 0 Comments

May 22, 2013 (Orlando, FL) -- ActivEngage, the most trusted brand in automotive live chat, and its employees participated in a local Relay For Life event and raised over $2,600 for the American Cancer Society. ActivEngage began participating in the Relay for Life event two years ago and were excited to continue the tradition in 2013.…

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It’s Not Just Social. It’s Search. It’s Reputation. It’s Presence.

Posted by JD Rucker on May 22, 2013 at 9:00am 1 Comment

Amaral Auto Sales Homepage

Take a look at those familiar little icons in the top right corner of the screenshot above. Four of the primary social media sites’ logos adorn a prominent position on the homepage. It’s not an uncommon sight. Some put them at the top. Other put them at the bottom. Some make them large and prominent. Others make them small and subtle. One way or another, most dealerships put…

Continue

Different Strategies For Contacting Internet Leads

Posted by J.R. Batchelor on May 21, 2013 at 11:03pm 2 Comments

We all are aware of the fact that we only have a 11-14% connection ratio when contacting Internet leads.  And we also know that the hardest part of the job for Internet Coordinators is getting people on the phone which leads to a very valid point that we must ask and that is are we maximizing…

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Reduce Sales Department Turnover and Hire More Winners

TOP Featured Discussions

Which is More Important: Social Media Marketing or Reputation Management?

I can already hear one of the arguments.

"They're one in the same. A good strategy applies both simultaneously."

While I agree with the statement, one that I've heard many times, I still would like an answer and discussion about one or the other.

For this discussion (so we don't get into the topic of definitions), social media would be the art and science of promoting the dealership and…

Breaking News: Changes at AutoTrader

 

Chip Perry, who has been with AutoTrader.com since its inception has been admired by Dealers and the AutoTrader team has announced he was leaving the Autotrader Group effective May 1. Chip served as president and CEO of AutoTrader.com, was the company’s first employee in 1997 when asked by Manheim to launch the company. Since then, AutoTrader.com has grown to become the world’s largest automotive marketplace and Chip Perry has become widely recognized as a pioneer of the…

Who moved my cheese?

I took a break today and read the book again called " Who moved my Cheese? " It is a timeless classic to say the least. You know maybe it is time for dealers to make this book required reading again. When I first started in management it was required reading for me.

There is way too much time spent in the past and blaming other people, other applications and not enough time spent getting back to the basics of being a hunter and a farmer in the sales profession and looking for…

Cars.com and Auto Trader, Get Rid of One?

Currently our dealership advertises on both Cars.com and Auto Trader.  My GSM is convinced we do not need to be on both, and that we will sell the same amount of cars if we drop one.  I have a lot of hesitations about this.  Over the past 6 months we have sold 11 cars from Auto Trader and 15 cars from Cars.com; not to mention the cars we have sold from our website due to the traffic from Auto Trader and Cars.com.

Since we are locked in with lower rates with Auto Trader he…

A BDC that only does OUTBOUND calls?

I'm starting with a small sales BDC (only two people) and I'm hoping to expand over time but my GM will only let my BDC do out bound calls. So, that means no incoming calls and no internet pops!I'm hoping to 'wow' them enough with my talented reps that he will at least give us the incoming calls. I trying to figure out how to compensate them enough so that they'll stick around and be motivated to make outbound calls all day. Has anybody ever worked an only outbound BDC and what incentives did…

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Forum

Which is More Important: Social Media Marketing or Reputation Management?

Started by JD Rucker in Social Media and Reputation Management. Last reply by JD Rucker on Saturday. 3 Replies

I can already hear one of the arguments."They're one in the same. A good strategy applies both simultaneously."While I agree with the statement, one that I've heard many times, I still would like an answer and discussion about one or the other.For this discussion (so we don't get into the topic of definitions), social media would be the art and science of promoting the dealership and communication with customers through sites like Facebook, Twitter, or Pinterest amongst others, while reputation…Continue

Tags: Reputation Management, Social Media

Cars sold from your Internet Department

Started by Jackie Cahill in Ask an AUTOMOTIVE PROFESSIONAL. Last reply by Richard Robbins on Monday. 7 Replies

Hi Everyone,I am trying to compare the production of my BDC with other dealerships.  We are a one rooftop dealership in the north east with about 200 new &100 used.  I have 2 BD Agents.  We average about 80 appointments a month with 27 sold units.How many appointments and sold units are you guys doing?  How big are your departments/BDCs?I want to compare our production.  Are we low performing, average, etc?Any feedback would be greatly appreciated!As always, thank you!Jackie Continue

Tags: BDC

Do You Consider SEO and/or PPC Part of Your Marketing or Advertising Budget?

Started by JD Rucker in Advertising/Marketing Forum on Friday. 0 Replies

For some dealers, there's no distinction. For others, they have two (or more) distinct buckets for their budgets. TV, radio, media buys, etc. might go in to advertising while websites, online listing, etc. go under marketing.Where does search fit in? Is it advertising because you're buying better paid or organic listings to increase your exposure, or is it marketing because it's normally associated with websites and landing pages?I've heard compelling arguments for both and I know which way I…Continue

Tags: PPC, SEO

AutoMax & Red Cross Oklahoma Tornado Relief Effort – Matching Contributions

Started by Craig Lockerd in OTHER - Does Not Fit Any Predefined Category 19 hours ago. 0 Replies

In response to the devastation brought on by the tornado that swept through the city of Moore, Oklahoma, AutoMax Recruiting and Training, LLC announces a commitment to help those most in need.  Our heartfelt condolences go out to all who have been affected by the tornado.  Our commitment as an organization is to support one another in good times and in bad.AutoMax Recruiting and Training, LLC has donated $1000.00 to the American Red Cross.  We are contacting all our clients, vendors and…Continue

dealerElite: Developed to be an Automotive educational site

Started by DealerELITE in Ask an AUTOMOTIVE PROFESSIONAL. Last reply by Jim Mahoney Aug 9, 2012. 13 Replies

We would like to thank all our members for maintaining focus on motivational, educational, & inspirational discussions, blogs, and videos! dealerElite is a No self promoting Zone! (Yes: Video Testimonials are considered Self Promoting)  dealerELITE has a couple simple rules to follow:- Be polite and courteous to each other- "Do not "self-advertise" too much, otherwise dE may remove you as a memberIf either of these two rules are broken, dealerELITE has the right to make changes to your…Continue

Would you be willing to dump your Facebook page altogether and start fresh?

Started by JD Rucker in Social Media and Reputation Management yesterday. 0 Replies

Facebook has a big problem. Unfortunately, talking to them about it revealed that they don't consider it a big problem. This can be for two reasons - either they really don't consider it to be a big problem or the effort it would take to fix it is more than they're willing to invest right now.The problem is this - you can…Continue

Tags: Social Media, Social, Facebook

Overpaid?

Started by James Bunting in Dear Abby (dealerELITE) - Advice Needed 19 hours ago. 0 Replies

Here's the backstory:Our internet team has grown over the last several years, both in terms of personnel and responsibilities  As manufacturer and customer expectations have become more exacting, our appointment setters have necessarily stepped up to the plate. We had no choice: if the customer knows about Edmunds' TMV, you'd better know how TMV works. If a customer is also considering an off-brand unit, you'd better be ready to explain why your vehicle makes for a better investment. If a…Continue

Traditional Advertising, is it truly over as many might say?

Started by Bobby Compton in Ask an AUTOMOTIVE PROFESSIONAL. Last reply by Tom LaPointe Dec 4, 2012. 85 Replies

Traditional Advertising, is it truly over as many might say?I've found that there are different environments, climates and demographics that call for traditional advertising! Although Social Media is on the move and in my opinion will be sooner than later, the #1 source to reach a customer, traditional advertising must not be counted out!In some towns the paper is still King, while in others a local T.V. station is King and believe it or not in some towns Radio is King.While the hot topic of…Continue

Tags: BOBBY, COMPTON, LIVE, AUTOS, dealerELITE

AutoBlog News Feed

Chevy Spark EV priced at $27,495; will lease for $199/month

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Chevrolet Spark EV - front three-quarter view

The Nissan Leaf, the Fiat 500e and now the 2014 Chevy Spark EV 1LT. Three different electric hatchbacks that can all be had for the same low lease price: $199 per month. The Spark even has the same appealing $999 down payment as the Fiat (the Leaf's is $1,999) and both require 36-month leases, so the cost of these two city runabouts is identical, at least at the base level. The one potential hiccup: Chevy says it's a "low mileage lease," and you'll pay 25 cents a mile for each mile over 12,000 per year. Considering these are urban-minded vehicles with limited ranges, however, that doesn't seem like as pressing an issue.

If you want to buy a Spark EV outright, General Motors will ask you for $27,495, a figure that will drop to $19,995 for anyone who qualifies for the full $7,500 federal tax credit. That's a good deal for EVs, but the gas-powered Spark starts at just $12,185. Before Fiat announced its low lease deal last month, all GM would say is that the Spark EV would cost somewhere "under $25,000 with tax incentives." Well under, apparently.

The Spark EV goes on sale in California and Oregon in the middle of June. The car is rated at 119 MPGe combined and has a range of 82 miles. When that's not enough, DC quick charging with the SAE combo charger will refill the battery to 80 percent in about 20 minutes (when such DC stations stations become available, since the Spark is not compatible with the already-available CHAdeMO stations).

Continue reading Chevy Spark EV priced at $27,495; will lease for $199/month

Chevy Spark EV priced at $27,495; will lease for $199/month originally appeared on Autoblog Green on Thu, 23 May 2013 00:01:00 EST. Please see our terms for use of feeds.

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TOP 5 Contributing Members This Week

1. Mark Tewart

Lebanon, OH, United States

2. JD Rucker

Ladera Ranch, CA, United States

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Harrisburg, PA, United States

4. MANNY LUNA

Spring, TX, United States

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Lake Charles, LA, United States

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Automotive News - Dealers

European carmakers decline on weakening China manufacturing

Volkswagen, PSA and Renault all dropped 5 percent or more after preliminary data showed Chinese manufacturing is unexpectedly contracting.

GM prices Chevy Spark EV below $20,000 after tax credits

GM will price its new Chevrolet Spark electric vehicle at $27,495, including destination charges and before federal tax credits, placing it among the cheapest EVs on the market.

Daimler may sell company-owned German dealerships to cut costs

Daimler may sell four company-owned Mercedes-Benz dealerships in Germany to cut costs and help close a profitability gap with rivals BMW and Audi.

For happier customers, sales and FandI need to talk

Good communication between sales and finance staff cannot be overstated. That's my takeaway from reading a recent chat on a Facebook page shared by finance managers.

Recent National Job Listings

1. Mark Tewart

Lebanon, OH, United States

2. JD Rucker

Ladera Ranch, CA, United States

3. Bill Cosgrove

Harrisburg, PA, United States

4. MANNY LUNA

Spring, TX, United States

5. Marsh Buice

Lake Charles, LA, United States

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Wards Auto Dealer News Feed

Chrysler Gambles on Fun Fiat 500e

Vehicle Test Drives
Banking on the growing popularity of the 500 subcompact, engineers in Auburn Hills combine electric power with signature Italian performance.

read more

'13 Fiat 500e

There’s something a bit more aggressive about the electric 500 than the Pop or Lounge gasoline-powered versions. Designers note the stance is slightly wider (to accommodate the battery), and the body sits lower.

read more

Controversial Anti-Camera Ticket Website Puts Consumers in the Driver's Seat

LOS ANGELES, May 23, 2013 /PRNewswire/ -- RedLightCameraTicket.net (http://redlightcameraticket.net/), a new website for drivers victimized by automated traffic enforcement cameras, is providing motorists with the information required to fight and beat red light and speed camera...

Online Review Sites, Social Media Influencing Car Buyers, Study Shows

As popular as review websites are, especially compared with dealer sites, car buyers most trust information gathered through social media when deciding what dealer to use for their next vehicle purchase.

read more

Automotive News - Breaking News

Former Saab Chairman Muller to be summoned in tax inquiry, report says

A Swedish prosecutor wants to question former Saab Automobile Chairman Victor Muller as part of an inquiry into suspected tax offenses at the automaker, a Swedish newspaper reported.

GM prices Chevy Spark EV below $20,000 after tax credits

GM will price its new Chevrolet Spark electric vehicle at $27,495, including destination charges and before federal tax credits, placing it among the cheapest EVs on the market.

Ford to shutter Australia car, engine plants in 2016

Ford, saddled with high costs, falling sales and financial losses, will close its Australian car and engine assembly plants in 2016, ending almost nine decades of manufacturing in the country.

Gentex CFO leaves but will work with supplier as consultant

Gentex, a maker of rearview mirrors and electronics parts, said its CFO and vice president of finance has left the company but will remain a consultant with the supplier.

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