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Millions of individuals and organizations host web blogs for informational and marketing purposes. However, not all of us get it right. Some can be downright awful and serve to drive potential customers away, rather than act as a useful resource.
Chris Lema, a WordPress and blogging educator and consultant,…
3 Silly Questions Most Salespeople Ask
What do your customers have to say about your service and collision centers? Let's find out and then capitalize on it. On this week's Hard Facts, Samantha explains how video can win you loyal customers.
We’ve said it before, and we’ll say it again: not all chat providers are the same. Vendor priorities vary, software technology can be user-friendly or not, not all providers hire chat teams within the US, and the quality of managed chat conversations are not…Continue
Over my years in this business I have come to know Mark Tewart, Sean Stapleton and Joe Webb as the true friends and professionals they are in representing and caring about the success of auto dealers
In my opinion, just listening and learning from them alone is worth the price of admission to the Insight 15 Customer Loyalty & Retention Event. As someone who helped bring about dealer…Continue
BY : Dan NewmanWe are living in a world of ever-increasing speed where businesses can’t help but become a little more transactional.Shared: From your friends TechAutoCareers.com® the online resource for the Automotive Sales ConsultantWith so many different ways for clients to reach us today, we have to be watching…Continue
Whether you’re convincing your boss to fund your project or your preschooler to wipe his own hiney after using the bathroom, persuasion is a skill that's instrumental to your success in life.Persuasive people have an uncanny ability to get you leaning toward their way of thinking. Their secret weapon is likeability. They get you to like more than their ideas; they get you to like them.Here are the 15 tricks of the trade that exceptionally persuasive people use to their advantage.They Know their…Continue
Branding is NOT advertising , It is production.Very successful companies , companies of the future, do not produce products – they produce brand meaning. So how do you make a brand idea real? Start by building a three dimensional manifestation of your brand. Build an emotional response to your company. Creating a unique brand identity is an important facet of any business. It occurs long before any marketing and communications take place.The brand represents who you are and speaks to your core…Continue
If your dealership is like most, it has invested significant dollars in training sales staff to bring in new business and maintain long-term client relationships. Chances are high that these skills have served them well. But what about in today's downturn economy? Is your dealership receiving the level of sales it needs to…Continue
BY : Jeff HadenEasy to get wrong. And easy to get right.Shared: From your friends TechAutoCareers.com® the online resource for the Automotive Sales ConsultantWhile I like to think I know a little about business writing, I often fall into a few word traps. For example, "who" and "whom." I rarely use "whom"…Continue
BY : Justin BarisoNegotiation skills are vital to everyone. Here are 12 steps to 'win-win'.Shared: From your friends TechAutoCareers.com® the online resource for the Automotive Sales ConsultantWhen I started working for myself, I often felt ill-prepared for certain situations. I had loads of…Continue
BY : Minda ZetlinBefore you fire, try these simple techniques for getting a struggling employee back on track.Shared: From your friends TechAutoCareers.com® the online resource for the Automotive Sales ConsultantIt's a moment every business leader dreads. You have an employee who's not performing well…Continue
BY : TechAutoCareers.com®Sales and related occupations are among the most important occupations in the dealership. Their success in selling vehicles and services determines the success of the dealership. TechAutoCareers® usually are the first to greet customers and determine their interests through a series of questions.Shared:…Continue