One of the reasons for being so tight-lipped can be…
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Today’s Women’s Wednesday is a must-read as we focus on the cost to your dealership when women walk out.
In the Wall Street Journal last month, it was reported there are now more women drivers on the road than men. The last several years the auto…
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The #IS20G 6 is right around the corner. September 22-24 in Boston MA, in full partnership with the Massachusetts State Auto Dealer Association is going to be INCREDIBLE!
Over 25 Speakers and Panelists, Dealer Principals and GMs speaking and educating!
200+ Automotive Professionals, Managers and Dealer…
The internet has changed our world. The concept of "business hours" has been turned on its head. People are buying things online at 2 in the morning. They're researching vehicles after the kids are in bed. They're planning out how to drop off their vehicle in your service department and still get to…
A recent Wall Street Journal article titled “Car Sellers Refine Pitch to Women” revealed that more women are driving than men. In fact, there are 105+ million women on the roads today, as opposed to 104+ million men and more elderly women are holding on to their driver’s license (USA Today, Nov.…
Our business is filled with common complaints, cop outs, clichés, conventional wisdom, and excuses that will keep you average if you buy into them. As you read over the following list determine how many you have heard, said, or bought into. Then consider the reality rebuttal, offered with the intent to create a healthier perspective on each issue.
1. There’s a shortage of talented people in my area.
Reality rebuttal: It’s…Continue
Live chat success does not happen on its own. Success happens when live chat is flawlessly incorporated into your dealership’s daily processes. And one of those daily processes is lead follow-up.
As soon as a chat lead hits your CRM, you need to have a team promptly following up with that shopper. You can have the most amazing chats in the world, however if your staff is not properly following up with your online shoppers, it won’t matter if you had a good or a bad…Continue
What have we learned from all of the studies?
There seems to be a ton of them coming out lately saying that social media isn't working, SEO isn't working, television isn't working, classified…Continue
Throughout history, public relations professionals have assisted companies in gaining exposure and getting the right message to the right audience at the right time. In the past, PR agencies relied on connections with journalists, media contacts and industry publications to relay relevant company news. With the…Continue
#1 Business Book Publisher, Wiley & Sons Release The Cover Of Sean V. Bradley, CSP's New Book "Win The Game Of Googleopoly"… The Secret Strategy of Search Engines.
Rank higher in search results with this guide to SEO and content building supremacy
Google is not only the…Continue
One of the reasons for being so tight-lipped can be…
LOYALTY MARKETING / By Rocket Post
What would you rather do—keep spending precious time and money trying to draw in new customers OR foster a long-lasting relationship with the ones you have? Though running any business requires a bit of both, focusing on your current clients is a huge part of setting your business apart. It’s always enticing to chase bigger accounts and pursue new consumers, but building customer loyalty is a great way to keep your company thriving for years…
Whether you are new to the car business and selling cars for a living or you have been doing it for years these car sales tips will help you sell more cars and make more commissions. Selling cars to the public is not like any other retail job and not everyone is cut out to be a car salesperson. Some people may already have some of the skills needed to be successful and others can learn what they need to know to become more successful.
These sales tips and…
I've just reported to the management of this site the personal abuse I was subjected to in one discussion here recently. I find it a privilege to be a part of this group and with only one exception so far everyone has been cordial, thoughtful, helpful, and on-topic. But I'd like to just remind the few who might need it, of the simple rules of this community:
- Be polite and courteous to each other
- Do not…
Have you ever wondered what the name of your car means or maybe how manufacturers come up with names? After all, we say names like Camry, Miata and Passat without pausing to think if those names have a meaning. Turns out almost every car name has some significance that can be grouped into 12 categories.Our study looked at 215 models, but there were exclusions. We left out…Continue
Rather than speaking up when they see something wrong or have good suggestions, many employees feel that keeping their mouths shut is the best way to go.One of the reasons for being so tight-lipped can be attributed to a belief by employees that regardless of what they say, they feel they aren't powerful enough to actually make a difference, according to a new study to be published in the Personnel Psychology journal.For their research, the authors conducted three studies: a laboratory…Continue
"Learn from yesterday, Live for today, Hope for tomorrow. Tthe important thing is not to stop questioning."~ Albert Einstein ~What do you think? Is this something you can benefit from or do you have a few tricks up your sleeve that are just as powerful? Make your voice heard by leaving a comment below. Don’t forget to hit the share button if you know others who will find this post useful.I.C. Collins ~ Author, Educator, Trainer and President Has One Simple Goal: Improve a Million Automotive…Continue
The Definitive Guide to SalesPart of my daily regimen is up beat music for personal development. The big reason for this is because it allows time for personal enrichment.Prepare our social media sites, posting about our industry's hottest automakers so sales consultants will have proper knowledge available, so they will stay up to date of current trends. Plus I can use and can apply the information in my daily life and in my teams business." KNOWLEDGE IS POWER But the ability to use your new…Continue
You could become obsolite. In your training efforts if you don't get on it right now. Manufactores are fed up with the way sales consultants are not presenting their products(automobiles). Most sales consultants are not trained enough on the infortainment systems. Hyundi was the first to give their customers an I-Pad instead of a handbook to explain everything. These days, pros looking to expand their skillsets need not travel any further than their computer screens. The Web has become an…Continue
MENLO PARK, Calif., February 11, 2016 – Facebook, the first major social-media network, which gained more than a billion users worldwide and revolutionized interpersonal communications forever, died today after suffering a long illness of user dissatisfaction. It was 12.Facebook is survived by its father, Mark Zuckerberg; stepmother, Priscilla Chan; uncles, Eduardo Saverin, Dustin Moskovitz, and Sean Parker; adopted siblings, Instagram and WhatsApp; benefactors including Peter Thiel and Accel…Continue
Which Step Have You Reached Today?1. Yes, I did it! 2. I will do it 3. I can do it 4. I'll try to do it 5. How do I do it 6. I want to do it 7. I can't do it 8. I won't do itWhat do you think? Is this something you can benefit from or do you have a few tricks up your sleeve that are just as powerful? Make your voice heard by leaving a comment below. Don’t forget to hit the share button if you know others who will find this post useful.I.C. Collins ~ Author, Educator, Trainer and President: Has…Continue
Luck is a force that makes things happen.1. Prepare. Work hard to be ready for the opportunities that are important you. Research. Practice. Perfect.2. Be awake. Pay attention to the people, events, and things around you. Evaluate logically and trust your gut instinct.3. Take action. Put yourself out there.…Continue