John Sternal
  • Boca Raton, FL
  • United States
  • Merit Mile
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John Sternal posted a blog post

PureCars' Automotive Marketing Platform Receives Digital Advertising Certification For The Honda Dealer Program

Leading Digital Advertising Platform Helping Auto Dealers Drive Consumer Demand From COVID-19ATLANTA, July 1, 2020 -- PureCars, a leading provider of digital marketing and advertising insights for automotive dealers, today announced it has been certified as one of the official providers of digital advertising for the …See More
Wednesday
John Sternal posted blog posts
Jun 18
John Sternal posted a blog post

Beep Partners with USDOT, AV Industry, and State Transportation Departments for AV Test Initiative

Beep among initial participants selected to promote the safe development and testing of autonomous vehicles across the United StatesBeep, an Orlando-based autonomous shuttle service provider, is among 17 initial participants selected by the United States Department of Transportation  (USDOT) and the National Highway Traffic Safety Administration (NHTSA)  for the Automated Vehicle Transparency and Engagement for Safe Testing Initiative (AV TEST…See More
Jun 16
John Sternal posted a blog post

Are Car Shoppers Getting “COVID Fatigue” In Dealer Ads?

View the latest COVID-19 data report from PureCars.Background: We’re far from “all clear” but evidence of COVID fatigue is everywhere you look. Depending on where you live, you can either step outside or see the myriad ofpictures…See More
Jun 10
John Sternal posted a blog post

REPAY Announces Partnership with Inovatec Systems Corp

Partnership will enhance payment capabilities for lenders and finance companies across the Inovatec systemRepay Holdings Corporation (NASDAQ: RPAY) (“REPAY”), a leading provider of vertically-integrated payment solutions, today announced its partnership with…See More
Jun 9
John Sternal posted a blog post

PureCars Auto Sales Data May 22 - 28; Used Vehicles Dominate Top Sales

New brand performance sales data from PureCars illustrates which brands, models and new vs. used saw the biggest sales during the period of May 22 - May 28.  Breakdown of Brand % of Sales May 22 - May 28Brand  % of Sales1: Ford  14%2: Toyota 11%3: Chevrolet 11%4: Honda 8%5: Jeep 6%6: Nissan 4%7: Subaru 4%8: Hyundai 4%9: GMC 5%10: Kia  3% Breakdown of Brand / Model / New vs Used May 22 - May 28*10 of the top 15 models sold were used1: Ford, F-150, Used2: Ford, F-150, New3: Chevrolet, Silverado,…See More
Jun 2
John Sternal posted a blog post

PROTECTIVE ASSET PROTECTION MAKES ONLINE DEALER TRAINING INSTITUTE AVAILABLE DURING COVID-19 PANDEMIC

Online Training Program Helps F&I Personnel Elevate Skills to Improve Profit and Customer Satisfaction Levels CHESTERFIELD, MO (May 20, 2020) – Protective Asset Protection, a leading provider of F&I programs, services and dealer owned warranty company programs, has made available its library of professional development training courses to all dealership personnel and agents. This curriculum can be used to help industry professionals sharpen their skills during the COVID-19 pandemic and…See More
May 20
John Sternal posted a blog post

Inovatec Systems Awarded TISAX Certification

The Trusted Information Security Assessment Exchange Certification is the Automotive Industry Standard for Information SecurityInovatec, a cloud-based software solutions provider, today announced that it has been awarded the Trusted Information Security Assessment Exchange (TISAX) Certificate for meeting compliance with stringent information security requirements. TISAX Assessments are conducted by accredited audit providers that demonstrate their qualification at regular intervals. TISAX and…See More
May 12
John Sternal posted a blog post

PureCars Data: Early Stay-at-Home States Showing Positive Signs for Auto Dealers

Here is the latest COVID-19 report for auto dealers, filled with data and insights from PureCars that shows that continued impact the pandemic is having on the industry, tips to help dealers make the right decisions for their business, and trends that show where dealers in some of the earliest and hardest-affected states are now showing positive signs. …See More
Apr 28
John Sternal posted a blog post

LEASE CREDIT APPROVAL RATES DIP SLIGHTLY TO 69.3% IN MARCH

Lease Approval Ratings and Consumer Shopping Habits Shift Amongst COVID-19 Pandemic Swapalease.com, the nation’s largest car lease marketplace, reports car lease credit applicants registered a 69.3% approval rate in March, a slight decline from the February rate of 72.3%. March experienced a higher number of applicants with qualifications for taking over another person’s lease contract, reaching the highest number since December of 2019. March saw a slight decrease in approval ratings from the…See More
Apr 23
John Sternal posted a blog post

Best Practices in Credit Reporting Coding In Disaster Scenarios

Below is an article written by Jenn Reid at Equifax that offers important information on customer credit for dealers/F&I and lenders. I wanted to pass along to my dealer network here so they could benefit from the information.Given the unprecedented climate that has taken place resulting from the COVID-19 outbreak and containment efforts, we have received a large number of questions in regards to how this event impacts credit reporting particularly given the recent support from the lending…See More
Apr 21
John Sternal posted blog posts
Apr 16
John Sternal posted a blog post

Equifax Webinar: Credit Reporting During the COVID-19 Pandemic

The COVID-19 has impacted virtually every aspect of personal and business life including the credit reporting marketplace.  The recently signed CARES Act includes measures related to reporting information during these times. The automotive industry is responding by leveraging credit reporting codes that are available for times of disaster to help mitigate the potential negative impact of late, missed, or deferred auto loan payments.Join NIADA’s Shaun Petersen, SVP Legal & Government…See More
Apr 15
John Sternal posted a blog post

PureCars Weekly Data & COVID-19 Dealer Report

Automotive dealer advertising and attribution technology provider, PureCars, just released its weekly COVID-19 Dealer Report for the week of April 10, 2020. It is the third installment of its weekly report. The report offers weekly data insights on shopper trends to help auto dealers make up-to-the-minute decisions that are best for their business. Please …See More
Apr 13
John Sternal posted blog posts
Mar 24
John Sternal posted a blog post

321 Ignition Announces Free Scripts & Templates to Help Dealers Sell Cars Online During the Coronavirus

As the Novel Coronavirus continues to spread and reports of hand sanitizer and toilet paper shortages increases, our team wanted to do something to help support car dealerships that have recently shut down their showrooms.After many discussions with clients & partners, the team created materials for dealerships that don't have the internal marketing staff or resources to update their website and enhance their customer communications.Free scripts & templates to help car dealers sell cars…See More
Mar 23

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Which best describes you?
Vendor Partner
What company do you work for (or own)?
Merit Mile
What is your current position within your organization?
Director
What is your company website?
http://meritmile.com
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Google
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We are interested in sharing automotive insight, data and trends.

John Sternal's Blog

PureCars' Automotive Marketing Platform Receives Digital Advertising Certification For The Honda Dealer Program

Posted on July 1, 2020 at 2:17pm 0 Comments

Leading Digital Advertising Platform Helping Auto Dealers Drive Consumer Demand From COVID-19

ATLANTA, July 1, 2020 -- PureCars, a leading provider of digital marketing and advertising insights for automotive dealers, today announced it has been certified as one of the official providers of digital advertising for the …

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PureCars Receives Digital Advertising Certification For The Porsche Dealer Program

Posted on June 18, 2020 at 2:28pm 0 Comments

ATLANTA, June 17, 2020  -- PureCars, a leading provider of digital marketing and advertising insights for automotive dealers, today announced it has been certified as an official provider of digital advertising for the Porsche Dealer Program. PureCars is now certified in a total of 14 OEM programs across the U.S.  

 

PureCars' digital advertising insights are powered by Meridian, its premier automotive marketing platform that combines powerful business intelligence tools with…

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LEASE CREDIT APPROVAL RATES CLIMB TO 68.6% IN MAY

Posted on June 18, 2020 at 11:05am 0 Comments

Credit Approvals See Significant Rebound from April Rates

CINCINNATI, OHIO (June 18, 2020) – Swapalease.com, the nation’s largest car lease marketplace, reports car lease credit applicants registered a…

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Beep Partners with USDOT, AV Industry, and State Transportation Departments for AV Test Initiative

Posted on June 16, 2020 at 11:44am 0 Comments

Beep among initial participants selected to promote the safe development and testing of autonomous vehicles across the United States

Beep, an Orlando-based autonomous shuttle service provider, is among 17 initial participants selected by the United States Department of Transportation  (USDOT) and the National Highway Traffic Safety Administration (NHTSA)  for the Automated Vehicle Transparency and…

Continue

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