5 Tips to Train & Retain Salespeople

How well do you retain sales staff?  The average annual turnover rate for salespeople in our business is 67 percent, according to Automotive News.

That’s an alarming statistic when you consider it can cost upwards of $10,000 to replace one salesperson. This figure accounts for recruiting fees, on-boarding costs and potential lost revenue from missed deals.

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Looking to Build Better Customer Relationships?

Customers are becoming incredibly sophisticated, elusive, and empowered since the latest digital retail wave. As a result, the dynamics of the relationship between brands and customers is evolving. But even in this new digital era of online engagement and transparency, the reality is that the relationship dealers should hope to have with customers…

Sales Happens on Every Channel… Is Your Dealership Prepared?

In today’s times, people are concerned about COVID-19 as are businesses. Technology has become more important than ever for both consumers to shop as well as businesses to stay afloat. Many dealerships were restricted from sales being open while some were allowed to only sell online. How, exactly, do you sell a car completely online to consumers who are…

When Automation And Your Sales Team Collide (Part 1)

I love to create experiments. I am a big nerd at heart.

Right now, we are conducting an experiment about sales lead follow up and effectiveness that I wanted to share it with you. We tested 100 dealerships and recorded exactly how they responded to an internet lead request.…