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Building Content for Fixed Ops on CDK Global
If you need help with creating a fixed ops organic website traffic strategy on CDK Global then take a few moments to…
Write Service Podcast: Episode 45- The Holes in Your Process
This week, Jeff continues the discussion on having a true process on your service drive. Some of you have a process, and some are really missing the mark on what a proper one should look like. Stay tuned to hear the five biggest holes in your process, and how to turn it around! Copyright 2018 Wm Jeff Cowan
Website: automotiveservicetraining.com
Can You Sell Cars On Facebook Marketplace?
Since Facebook has exploded, businesses have all rushed to capture their audience’s attention and leverage the platform’s marketing potential. In the beginning, gaining business exposure on Facebook’s platform was relatively inexpensive. As Facebook continued to modify its algorithm to appease its users and better…
Featured Discussion
How Do You Define Management Competency?
Successful dealerships strive to recruit, hire, and retain the best-available management talent. Once that talent is on board, effective performance management processes must be in place to provide these yet-unproven (to us) managers with feedback on their work results and to ensure that they are receiving the tools and support to become high achievers. So I always ask my potential client-dealers to describe their method of evaluating the overall competence of the…
Are You Looking at This the Right Way?
When I was teaching the Sonic Dealer Academy from 2001 through 2008, my co-instructor, Steve Hallock, became famous for asking each class, “Why do you think we spend so much time talking about the Service Department? It’s because, at a 75% gross profit margin on labor sales, this department offers, by far, the greatest incentive to increase sales. That was then, and many dealership owners and managers looked at service gross potential that way.
These days, however, I’m coaching my…
What about the other 90%
How do you maximize your website and website traffic to the fullest? Spending so many ad dollars and funds to acquire website traffic is such a investment for dealers. Let's say you are awesome and your website traffic converts "at best" at 10%, what do you do to capture the other 90% of online shoppers you have yet to identify? I think fishing in a big pond vs catching the fish already in your pond is where you have the most missed opportunities to identify.
According to…
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Top Content
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The Benefits of Thinking SmallAdded by Marsh Buice on September 19, 2018 |
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Google Launches Auto Insurance Comparison ToolPosted by Mike Elliott on March 7, 2015 |
Blog Posts
Building Content for Fixed Ops on CDK Global
Posted by Chris Branum on September 20, 2018 at 7:30pm 0 Comments 0 Likes
Write Service Podcast: Episode 45- The Holes in Your Process
Posted by Jeff Cowan on September 20, 2018 at 12:00pm 0 Comments 0 Likes
This week, Jeff continues the discussion on having a true process on your service drive. Some of you have a process, and some are really missing the mark on what a proper one should look like. Stay tuned to hear the five biggest holes in your…
Continue
Can You Sell Cars On Facebook Marketplace?
Posted by Todd Smith on September 20, 2018 at 10:00am 0 Comments 0 Likes
Since Facebook has exploded, businesses have all rushed to…
BLACK BOOK HISTORY ADJUSTED VALUATIONS NOW INTEGRATED INTO DIMONT’S CLAIMS ADJUSTMENT SYSTEMS
Posted by Black Book on September 20, 2018 at 9:53am 0 Comments 0 Likes
Vehicle Values With Historical Performance Can Greatly Increase Accuracy in Claims Adjustments
Black Book, a division of Hearst that provides industry-leading used vehicle…
Continue
August Auto Lease Prices Increase By Up To 54% On Several Vehicles
Posted by John Sternal on September 20, 2018 at 9:28am 0 Comments 0 Likes
Several Brands Increase Lease Prices by up to 54% on Vehicles of All Sizes as New Model-Year Units Enter Showroom; Interest Rate Hikes Take Effect
Wantalease.com, the nation’s first online car lease marketplace for new lease…
Continue
Happy customers grow your CSI
Posted by Thomas F. Jung on September 20, 2018 at 8:32am 0 Comments 0 Likes
Best Run about Boats For Family
Posted by Simon Hopes on September 20, 2018 at 8:32am 0 Comments 0 Likes
If you are searching for a boat that is great for the whole family but it is also quite satisfying to ride, you should think about getting the runabout boat, as that is still a staple of the boating family in many countries. These boats come in…
Continue
In Dealer Reviews, Women Rate Female Sales Consultants Higher Than Male Consultants
Posted by Anne Fleming on September 19, 2018 at 6:01pm 0 Comments 0 Likes
Decrease the Gender Gap and Increase Revenue
Changing Culture, Changing Tides
Women are buying…
Continue
The Benefits of Thinking Small
Posted by Marsh Buice on September 19, 2018 at 1:00pm 3 Comments 4 Likes
Is the Pre-Qualification Game Losing You Sales?
Posted by Brett Sutherlin on September 19, 2018 at 10:07am 0 Comments 0 Likes
The sheer volume of leads many dealerships receive can be…
Videos
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Objectrodamus
Added by Kyle Disher 0 Comments 0 Likes
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Time Kills Deals
Added by Kyle Disher 0 Comments 4 Likes
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Featured DealerELITE Members
dE Groups
Welcome to DealerElite.net
Forum
Google Launches Auto Insurance Comparison Tool
Started by Mike Elliott in Automotive Industry Future - Predictions. Last reply by Reynalda Lor Sep 3. 1 Reply 0 Likes
With the growing popularity of care share programs, self-driving technology could be a game changer for urban traffic systems. A new study looks at how the Swedish capital's transport grid could be transformed. A fleet of shared self-driving cars in…Continue
Tags: care, self-driving, cars, autonomous
You know you work for a bad dealership when . . . .
Started by Mark Dubis in Ask an AUTOMOTIVE PROFESSIONAL. Last reply by Tim Pendergast Jul 19. 89 Replies 8 Likes
We all know many dealers still make money the old fashioned way, in spite of themselves. If we want to attract top notch professionals to our industry we need to be able to quickly identify attributes of the poorly managed and not employee focused…Continue
Tags: for, auto, retailing, environments, work
Traditional Advertising, is it truly over as many might say?
Started by Bobby Compton in Ask an AUTOMOTIVE PROFESSIONAL. Last reply by Willis Williams Oct 18, 2013. 87 Replies 7 Likes
Traditional Advertising, is it truly over as many might say?I've found that there are different environments, climates and demographics that call for traditional advertising! Although Social Media is on the move and in my opinion will be sooner than…Continue
Tags: BOBBY, COMPTON, LIVE, AUTOS, dealerELITE
Do women make better Car salespeople?
Started by aaron kominsky in Women in the Auto Industry. Last reply by Ben Misra May 6, 2014. 77 Replies 6 Likes
What characteristics differentiate the differences between a woman vs a man in selling autombiles in today's marketplace?Continue
CRM advice needed, Small VW Dealership in Northwestern Pa
Started by Andrew Kappler in Dear Abby (dealerELITE) - Advice Needed. Last reply by Michael Robinson Ragsdale Mar 21, 2012. 72 Replies 2 Likes
I am currently needing advice with regards to CRM software for our dealership, we have something sort of close but very antiquated, that said, I thought that I understood the functionality of said software however I may have been sort of blind to…Continue
Tags: Internet, Manager, Leads, Business, Development
PR: The Automotive Super Conference Announces World-Class Dealership Solutions for the Entire Dealership
Started by David Johnson in General Forum for dealerELITE Members. Last reply by NANCY SIMMONS Apr 2, 2012. 63 Replies 14 Likes
March 22nd, 2012 – Charlotte, NC - The…Continue
Tags: Service, Social Media, branding, Off-Site, Seminar
Autotrader, Cars.com, what is your favorite 3rd party lead provider?
Started by Robert Hildreth in Ask an AUTOMOTIVE PROFESSIONAL. Last reply by MANNY LUNA Sep 27, 2011. 58 Replies 4 Likes
We have agreements with about everyone....had a terrible experience with Carsdirect 72 leads 0 sales...and customers seem to use it as a wish lists...for new or used...not to mention I hate that they have a site to tell me how much I should be…Continue
Tags: Dealix, Carsdirect, Cars.com, KBB, Zag
Finish this Sentence.....
Started by NANCY SIMMONS in General Forum for dealerELITE Members. Last reply by Justin Wade Bagwell Aug 13, 2011. 58 Replies 3 Likes
If I was a new dealer opening up a new car dealership today, I would...............Continue
Hiring & Firing
Started by DealerELITE in dE member "Did you know?". Last reply by Ricardo Rondinelli Oct 6, 2011. 50 Replies 2 Likes
Share a nugget of information that will help the dE community. Please keep it to 2 sentences. Short and sweet
Internet Mgr best practices
Started by Aaron Harris in Sales Forum. Last reply by Doug Davis Dec 7, 2013. 47 Replies 7 Likes
I am looking for any advice from anyone who has experience with succesful internet departments.Our dealership operation currently does not have one person who is responsible for all leads or internet activity as a whole. We currently have three of…Continue
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Chris Branum posted a group
Fixed Ops Marketing Strategy
Jeff Cowan posted a blog postWrite Service Podcast: Episode 45- The Holes in Your Process
Black Book posted a blog postBLACK BOOK HISTORY ADJUSTED VALUATIONS NOW INTEGRATED INTO DIMONT’S CLAIMS ADJUSTMENT SYSTEMS
Holly Markel posted a video3 Keys to Developing Employees on the Phone (Part 2)
Steve Stauning's video was featuredReal Social Selling
John Sternal posted a blog postAugust Auto Lease Prices Increase By Up To 54% On Several Vehicles
Steve Stauning posted a videoHow To Sell Cars on Facebook: Real Social Selling
Simon Hopes posted a blog postBest Run about Boats For Family
Anne Fleming posted a blog postIn Dealer Reviews, Women Rate Female Sales Consultants Higher Than Male Consultants
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