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Featured Blogs

Car Segment Decline Continues

Welcome to this week's edition of Black Book Market Insights, with in-depth analysis of used car and truck valuation trends and insights straight from the auction lanes. Click here to download the full…

If People Buy From People They Like, How Do You Get Them to Like You?

It’s a well-known fact that people buy from people (or companies) they like. There are certainly many different ways to get customers to like your dealership, from providing a great customer experience to being active in your local community.

 

However, consumers are increasingly finicky when choosing where to buy or service their vehicle. In…

Should You Upgrade to Microsoft 2019?

Microsoft has released Office 2019, the newest version of its desktop suite of applications that most dealership employees use on a daily basis; including Word, Excel, PowerPoint and Outlook for email. Prior versions of Office that your dealership might still be using are Office 2016, Office 2013 and Office 2010. Please don't tell me you're still using Office 2007.

 

If you're thinking about upgrading to Office 2019, I encourage you to look at another option. If you haven't…

Featured Discussion

Effective Tips to Keep Employees Engaged and Happy in Dealership

Employee engagement means a lot in car dealership business. Engaged employees can make your business and disengaged employees can't only decrease the sales but can also lead customers' dissatisfaction and efficiency in organizational tasks. In this forum posts, I am going to tell you some effective tips to keep your employees engaged. 

  • First of all, as a boss of a car dealership business, you must need to understand the significance of employee engagement. You can read quality…

How Do You Define Management Competency?

Successful dealerships strive to recruit, hire, and retain the best-available management talent. Once that talent is on board, effective performance management processes must be in place to provide these yet-unproven (to us) managers with feedback on their work results and to ensure that they are receiving the tools and support to become high achievers. So I always ask my potential client-dealers to describe their method of evaluating the overall competence of the…

Are You Looking at This the Right Way?

When I was teaching the Sonic Dealer Academy from 2001 through 2008, my co-instructor, Steve Hallock, became famous for asking each class, “Why do you think we spend so much time talking about the Service Department? It’s because, at a 75% gross profit margin on labor sales, this department offers, by far, the greatest incentive to increase sales. That was then, and many dealership owners and managers looked at service gross potential that way.

These days, however, I’m coaching my…

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Blog Posts

Car Segment Decline Continues

Posted by Black Book on December 18, 2018 at 1:59pm 0 Comments

Welcome to this week's edition of Black Book Market Insights, with in-depth analysis of used car and truck valuation trends and insights straight from the auction lanes. …

Continue

If People Buy From People They Like, How Do You Get Them to Like You?

Posted by sara callahan on December 18, 2018 at 10:18am 0 Comments

It’s a well-known fact that people buy from people (or companies) they like. There are certainly many different…

Continue

Should You Upgrade to Microsoft 2019?

Posted by Erik S. Nachbahr on December 18, 2018 at 10:06am 0 Comments

Microsoft has released Office 2019, the newest version of its desktop suite of applications that most dealership employees use on a daily basis; including Word, Excel, PowerPoint and Outlook for email. Prior versions of Office that your…

Continue

DECEMBER AUTO LEASE PRICES DROP ON SEVERAL COMPACT CARS AND SEDANS

Posted by John Sternal on December 18, 2018 at 9:53am 0 Comments

A Number of Compact Cars and Sedans See Increased Discounts to New Leases as End Of Year Closes…

Continue

Where Loans vs. Leases Are Becoming an Affordability Issue

Posted by John Sternal on December 18, 2018 at 8:51am 0 Comments

Equifax has new insight as we close out 2018 on the topic of affordability, with data that show where affordability is becoming more of a potential issue. According to…

Continue

Best Aftermarket Parts to Buy for Your Ford

Posted by Simon Hopes on December 17, 2018 at 2:23pm 0 Comments

If you are like many who own one, you are proud to drive a reliable and tough American brand like Ford. This company has been around for over 100 years.

Whether you’re taking the family out in the Explorer for a road trip or doing some…

Continue

For a Profitable Service Department, Don’t Get Tired of Tires!

Posted by Brett Sutherlin on December 17, 2018 at 10:21am 0 Comments

91% of service customers defect once they are out of warranty, and those are a dealership’s most profitable…

Continue

Because You’re Afraid To Ask: Can I Get Car Insurance Without A Vehicle?

Posted by Asad Shoaib on December 17, 2018 at 7:53am 0 Comments

This may seem like a silly question, but it is actually a necessary one. In fact, there are a number of situations in which an individual, even without owning a vehicle, may be required to, or at least benefit from, having an auto-insurance…

Continue

Main Reason Why You Must Make Use Of a Car Insurance Calculator

Posted by Samuel on December 17, 2018 at 5:07am 0 Comments

Image result for car insurance calculator

Insurance policy customers search for various aspects when purchasing…

Continue

So You Think You Could Sell Cars?

Posted by DealerELITE on December 15, 2018 at 3:55pm 6 Comments

So You Think You Could Sell Cars? 

Did you ever wonder if you would be good at selling cars in today's…

Continue

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Forum

Google Launches Auto Insurance Comparison Tool

Started by Mike Elliott in Automotive Industry Future - Predictions. Last reply by Reynalda Lor Sep 3. 1 Reply

With the growing popularity of care share programs, self-driving technology could be a game changer for urban traffic systems. A new study looks at how the Swedish capital's transport grid could be transformed. A fleet of shared self-driving cars in…Continue

Tags: care, self-driving, cars, autonomous

What about the other 90%

Started by Lizelle Landino in OTHER - Does Not Fit Any Predefined Category. Last reply by Les Gusky Aug 6. 1 Reply

How do you maximize your website and website traffic to the fullest? Spending so many ad dollars and funds to acquire website traffic is such a investment for dealers.  Let's say you are awesome and your website traffic converts "at best" at 10%,…Continue

Tags: Conversion, In-Market-Shoppers, Retention

You know you work for a bad dealership when . . . .

Started by Mark Dubis in Ask an AUTOMOTIVE PROFESSIONAL. Last reply by Tim Pendergast Jul 19. 89 Replies

We all know many dealers still make money the old fashioned way, in spite of themselves. If we want to attract top notch professionals to our industry we need to be able to quickly identify attributes of the poorly managed and not employee focused…Continue

Tags: for, auto, retailing, environments, work

Traditional Advertising, is it truly over as many might say?

Started by Bobby Compton in Ask an AUTOMOTIVE PROFESSIONAL. Last reply by Willis Williams Oct 18, 2013. 87 Replies

Traditional Advertising, is it truly over as many might say?I've found that there are different environments, climates and demographics that call for traditional advertising! Although Social Media is on the move and in my opinion will be sooner than…Continue

Tags: BOBBY, COMPTON, LIVE, AUTOS, dealerELITE

Do women make better Car salespeople?

Started by aaron kominsky in Women in the Auto Industry. Last reply by Ben Misra May 6, 2014. 77 Replies

What  characteristics differentiate  the differences between a woman vs a man in selling autombiles  in today's marketplace?Continue

CRM advice needed, Small VW Dealership in Northwestern Pa

Started by Andrew Kappler in Dear Abby (dealerELITE) - Advice Needed. Last reply by Michael Robinson Ragsdale Mar 21, 2012. 72 Replies

   I am currently needing advice with regards to CRM software for our dealership, we have something sort of close but very antiquated, that said, I thought that I understood the functionality of said software however I may have been sort of blind to…Continue

Tags: Internet, Manager, Leads, Business, Development

Autotrader, Cars.com, what is your favorite 3rd party lead provider?

Started by Robert Hildreth in Ask an AUTOMOTIVE PROFESSIONAL. Last reply by MANNY LUNA Sep 27, 2011. 58 Replies

We have agreements with about everyone....had a terrible experience with Carsdirect 72 leads 0 sales...and customers seem to use it as a wish lists...for new or used...not to mention I hate that they have a site to tell me how much I should be…Continue

Tags: Dealix, Carsdirect, Cars.com, KBB, Zag

Finish this Sentence.....

Started by NANCY SIMMONS in General Forum for dealerELITE Members. Last reply by Justin Wade Bagwell Aug 13, 2011. 58 Replies

If I was a new dealer opening up a new car dealership today, I would...............Continue

Hiring & Firing

Started by DealerELITE in dE member "Did you know?". Last reply by Ricardo Rondinelli Oct 6, 2011. 50 Replies

Share a nugget of information that will help the dE community. Please keep it to 2 sentences. Short and sweet

 
 
 

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Car Segment Decline Continues

Welcome to this week's edition of Black Book Market Insights, with in-depth analysis of used car…See More
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Should You Upgrade to Microsoft 2019?

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