John Sternal
  • Boca Raton, FL
  • United States
  • Merit Mile
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John Sternal posted a blog post

Lease Credit Approval Rates Rise to 72.7% in December

Swapalease.com, the nation’s largest car lease marketplace, reports car lease credit applicants registered a 72.7% approval rate in December.  The approval rate is significant considering approval ratings hit a low of 63.8% in April, the lowest rate reported since January of 2018.With the holiday season being an optimal time to buy or lease a vehicle, it is no surprise that approval ratings saw an increase in December. According to Experian’s State of the…See More
Jan 13
John Sternal posted a blog post

Wantalease.com: Pickups and SUV Lease Payments Increase Entering December

Wantalease.com, the nation’s first online car lease marketplace for new lease deals, reports the latest update on new lease offerings entering the month of December.  While most automotive brand payments remained steady, many SUV and pickup models saw payment increases. Among the most notable are the Ford Ranger, with a +14.86% increase from November, the Chevrolet Traverse with a +14.65% increase, and the Honda Pilot with a +11.15% increase. The Ford Ranger is offered at a payment of $325 per…See More
Dec 15, 2020
John Sternal posted a blog post

PURECARS AND ASBURY AUTOMOTIVE GROUP EXTEND RELATIONSHIP FOR DIGITAL ADVERTISING SOLUTIONS

Innovation & Collaboration Have Driven Down Advertising Costs While Enhancing the Retail Customer Shopping ExperiencePureCars, a leading provider of digital marketing and advertising insights for automotive dealers, today announced it has extended its relationship to provide digital advertising services to Asbury Automotive Group, Inc. (NYSE: ABG), one of the largest automotive retail and service companies in the U.S.Even before the COVID-19 pandemic many automotive retailers began…See More
Dec 9, 2020
John Sternal posted blog posts
Dec 2, 2020
John Sternal posted a blog post

Equifax Appoints Lena Bourgeois as Automotive General Manager

Equifax (NYSE: EFX) has named Lena Bourgeois as automotive general manager, responsible for driving customer value and accelerating company growth in the automotive market. Bourgeois brings a strong background in data and information technology systems to the position, critical as automotive dealers and lenders embrace a digital automotive experience and navigate a challenging economic environment.“Lena has successfully led our Equifax automotive Enterprise Alliances for the last four years,…See More
Nov 17, 2020
John Sternal posted blog posts
Oct 21, 2020
John Sternal posted a blog post

Lease Credit Approval Rates Rise Slightly To 67.6% In September

Lease Approval Ratings Have Remained Steady Since AprilSwapalease.com, the nation’s largest car lease marketplace, reports car lease credit applicants registered a 67.6% approval rate in September, a slight increase from the August rate of 67.1%.September experienced a slightly higher number of applicants with qualifications for taking over another person’s lease contract and one of the highest approval rates for the entirety of 2020. However, the number of lease approvals is relatively low for…See More
Oct 12, 2020
John Sternal posted a blog post

Total Auto Originations Observations From Equifax

Origination Estimates through September 13, 2020 reported as of September 15, 2020Auto: Total *Origination data subject to revision due to reporting lags. All data presented here are estimates.14,100 auto loans and leases, totaling $401.8 million, have been originated the week ending September 13th.1,400 auto loans and leases have been originated the week ending September 13th to consumers with a VantageScore® 3.0 credit score below 620. These are generally considered subprime accounts. These…See More
Oct 7, 2020
John Sternal posted a blog post

Protective Life Announces Expanded Virtual Workforce

Protective Focuses Location Footprint on Three Core Sites in Birmingham, Cincinnati and St. LouisProtective Life Reinforces Its Commitment to a Sustainable and Best-in-Class CultureBIRMINGHAM, Ala. -Protective Life Corporation (Protective), a wholly owned U.S. subsidiary of Dai-ichi Life Holdings, Inc. (TSE:8750), announced today the expansion of its virtual workforce, as the company refocuses its physical location footprint on three core sites in Birmingham, Cincinnati and St. Louis. Employees…See More
Oct 5, 2020
John Sternal posted a blog post

Protective to Acquire Revolos, Adding Complementary Product Portfolio to Asset Protection Division

Protective Life Corporation (Protective), a wholly owned U.S. subsidiary of Dai-ichi Life Holdings, Inc. (TSE:8750), today announced it has reached an agreement to acquire the Revolos family of companies.“Protective’s Asset Protection Division is an important—and growing—part of our business,” said Rich Bielen, President & CEO, Protective. “As we continue to navigate the uncertain situation posed by COVID-19, we remain focused on serving more customers. This transaction aligns well with our…See More
Sep 25, 2020
John Sternal posted blog posts
Sep 14, 2020
John Sternal posted a blog post

Swapalease.com Releases 2020 Vehicle Lease Trends Report Showing Impact Lease Policies Have on Sales, Loyalty, Retention

Honda, Hyundai, Nissan Among Brands Losing Drivers Due to Unfriendly Policies CINCINNATI, OHIO (August 31, 2020) – Swapalease.com, the nation’s largest car lease marketplace, unveiled today its latest report on vehicle lease trends and brand retention for leasing: “2020 Vehicle Lease Trends - What’s Motivating Drivers and Dealers to Modernize the Vehicle Lease Experience”. Click here to view the…See More
Aug 31, 2020
John Sternal posted a blog post

PROTECTIVE ASSET PROTECTION EXPANDS DEALER F&I TRAINING CURRICULUM WITH SEVERAL NEW WEBINARS AVAILABLE

Webinar Topics Range from Generational Selling to Customer Engagement Techniques CHESTERFIELD, MO (August 26, 2020) – Protective Asset Protection, a leading provider of F&I programs, services and dealer owned warranty company programs, announced today it has made available a new series of pre-recorded educational training webinars, designed to educate, motivate and improve the closing ability for F&I Managers. All educational materials can be accessed…See More
Aug 28, 2020
John Sternal posted a blog post

LEASE CREDIT APPROVAL RATES DIP SLIGHTLY TO 65.1% IN JULY

Lease Approval Ratings Decline While Lease Applications Continue to IncreaseCINCINNATI, OHIO (August 12, 2020) – Swapalease.com, the nation’s largest car lease marketplace, reports car lease credit applicants registered a 65.1% approval rate in July, a slight decline from the June rate of 67.1%.July experienced a higher number of applicants with qualifications for taking over another person’s lease contract yet saw a slight decrease in the number of applicants who were approved. The approval…See More
Aug 12, 2020
John Sternal posted a blog post

Survey: 80% of Automotive Dealerships Report Partnering with Fewer than Twenty Lenders, Highlighting Competitive Financial Marketplace

Data Reveals Importance of Accuracy and Efficiency in Lending ProcessesBURNABY, BC (August 10, 2020) - Inovatec Systems Corp., a provider of industry-leading, cloud-based software solutions for all financial institutions, announced today the results of its latest survey, where dealers reported partnering with fewer than twenty lenders to finance automotive loans, highlighting a competitive financial marketplace for lenders. The data sheds light to the importance of accurate and efficient…See More
Aug 10, 2020
John Sternal posted a blog post

PureCars' Multi-Channel Digital Advertising Platform Selected By Toyota For Dealer Parts & Service Program

Leading Digital Advertising Platform Helps Toyota Dealers Promote Fixed Ops Programs & OffersATLANTA, July 15, 2020 -- PureCars, a leading provider of digital marketing and advertising insights for automotive dealers, today announced it has expanded its strategic OEM partnership with…See More
Jul 15, 2020

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Vendor Partner
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Merit Mile
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Director
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http://meritmile.com
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John Sternal's Blog

Lease Credit Approval Rates Rise to 72.7% in December

Posted on January 13, 2021 at 9:01am 0 Comments

Swapalease.com, the nation’s largest car lease marketplace, reports car lease credit applicants registered a 72.7% approval rate in December.  The approval rate is significant considering approval ratings hit a low of 63.8% in April, the lowest rate reported since January of 2018.

With the holiday season being an optimal time to buy or lease a vehicle, it is no surprise that approval ratings saw an increase in December. According to Experian’s…

Continue

Wantalease.com: Pickups and SUV Lease Payments Increase Entering December

Posted on December 15, 2020 at 4:05pm 0 Comments

Wantalease.com, the nation’s first online car lease marketplace for new lease deals, reports the latest update on new lease offerings entering the month of December.  While most automotive brand payments remained steady, many SUV and pickup models saw payment increases. 

Among the most notable are the Ford Ranger, with a +14.86% increase from…

Continue

PURECARS AND ASBURY AUTOMOTIVE GROUP EXTEND RELATIONSHIP FOR DIGITAL ADVERTISING SOLUTIONS

Posted on December 9, 2020 at 10:23am 0 Comments

Innovation & Collaboration Have Driven Down Advertising Costs While Enhancing the Retail Customer Shopping Experience

PureCars, a leading provider of digital marketing and advertising insights for automotive dealers, today announced it has extended its relationship to provide digital advertising services to Asbury Automotive Group, Inc. (NYSE: ABG), one of the largest automotive retail and service companies in the U.S.

Even before…

Continue

PureCars and Facebook Conduct Joint Study on Impact Social Marketing Tools Have on Dealers Cutting Advertising Expenses

Posted on December 2, 2020 at 10:21am 0 Comments

Study Showed Higher Website Traffic and Retargeting Leads Through Lower Advertising Spend

PureCars, a leading provider of digital marketing and advertising insights for automotive dealers, today announced it has completed a joint study with Facebook on the impact social marketing tools have on dealers that are more heavily reliant upon digital retailing while cutting advertising expenses.

During Q1 of 2020, Facebook and PureCars studied online and offline engagement…

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