John Sternal's Blog (438)

How Automotive Investors Can Access Better Transparency In Their Due Diligence

Getting sued is an automotive company’s worst nightmare. Litigation isn’t just a problem because it consumes a lot of time and adds to executive stress levels, it can also be extremely expensive, too. Billable hours for top litigants can exceed $500 per hour, and each lawsuit can cost hundreds of thousands of dollars, too. 

 

But lawsuits happen, good or bad. And it’s important that shareholders, investment firms and those…

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Added by John Sternal on December 1, 2022 at 10:00am — No Comments

Why your next new sale should probably come from the service garage – and how to make it happen

For years, dealers have been using increasingly sophisticated marketing data and technologies to aid in their equity mining and conquesting efforts. But today, leading retailers have found an even more competitive edge by leveraging data and resources that combine the powers of equity mining in the service lane.

 

Combined with solutions that include equity calculators, smart dealers are now easily integrating credit-first soft-pull tools into their daily workflows to build…

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Added by John Sternal on November 2, 2022 at 10:36am — No Comments

WOLTERS KLUWER THIRD QUARTER AUTO FINANCE DIGITAL TRANSFORMATION INDEX ILLUSTRATES ADDITIONAL GROWTH TO DIGITAL

WOLTERS KLUWER THIRD QUARTER AUTO FINANCE DIGITAL TRANSFORMATION INDEX ILLUSTRATES ADDITIONAL GROWTH TO DIGITAL

 

Digital adoption and conversion of back-office processes from paper to digital has continued this year, despite slowing auto sales compared to last year

 

 

NEW YORK – October 25, 2022 – Wolters Kluwer, a global leader in professional information, software solutions and services, announced third quarter…

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Added by John Sternal on October 25, 2022 at 9:51am — No Comments

Dealer Image Pro™ Integrates with Rapid Recon™ Improving Time to Market for Automotive Dealership Reconditioned Vehicles

Dealers Can Now Get Reconditioned Vehicles Frontline-Ready Faster & Boost Sales 

SACRAMENTO, CA (October 25, 2022) – Dealer Image Pro, a leader in professional photo, video, and interactive 360º software for automotive dealerships, announced today it has integrated its …

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Added by John Sternal on October 25, 2022 at 9:00am — No Comments

How lenders can unlock new customers using a cloud based digitized auto lending process for income & employment verification

In a recent survey1, nearly 40% of dealers said they still are not investing in more digital resources for their retail and lending processes. Of these groups, approximately 31% said they don’t have the resources to invest more, 40% said they do not feel comfortable with the…

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Added by John Sternal on October 24, 2022 at 11:53am — No Comments

Don’t let stubborn economic beliefs drive your advertising strategy this time

As the government tries to put a lid on inflation through rising interest rates, many inside the auto industry are torn between the blinders of high consumer demand and the ‘what if’ of a slowing economy right around the corner.

 

Even as consumer spending has cooled slightly, car shoppers have continued to parade through dealership lots keeping vehicle…

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Added by John Sternal on October 24, 2022 at 11:51am — No Comments

PURECARS WHITE PAPER OFFERS DIGITAL ADVERTISING TIPS FOR DEALERS TO COMBAT INDUSTRY & ECONOMIC CHALLENGES

PURECARS WHITE PAPER OFFERS DIGITAL ADVERTISING TIPS FOR DEALERS TO COMBAT INDUSTRY & ECONOMIC CHALLENGES

 

 

ATLANTA – (September 27, 2022) – PureCars, a leading provider of digital marketing technology and services for automotive dealers, announced today a new Industry white paper: "5 Key Takeaways from the 2022 PureCars Digital Advertising Survey". The paper looks at specific digital advertising trends facing auto dealers…

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Added by John Sternal on September 27, 2022 at 10:06am — No Comments

Dealer Image Pro Launches First-Of-Its-Kind Window Sticker & Buyer's Guide Generator For Automotive Dealerships

Auto Dealers Can Now Take Photos, Video, and Print Custom Window Stickers and Buyer’s Guides All from One Platform…

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Added by John Sternal on September 21, 2022 at 1:43pm — No Comments

PURECARS DEALER SURVEY OF DIGITAL ADVERTISING TRENDS SHOWS A MAJOR DISCONNECT BETWEEN THEIR CURRENT SPEND VERSUS WHERE THEY GET THE MOST ROI

PureCars will also host a webinar on Sept. 22 where they will talk about the below data in more detail. Click here to register.

 

 FOR IMMEDIATE RELEASE 

 

PURECARS DEALER SURVEY OF DIGITAL ADVERTISING TRENDS SHOWS A MAJOR DISCONNECT BETWEEN THEIR CURRENT SPEND VERSUS WHERE THEY GET THE MOST ROI

 

ATLANTA, GA – (September 20, 2022)…

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Added by John Sternal on September 20, 2022 at 3:57pm — No Comments

95% of dealers are not doing enough in their stores or online to prevent fraud

Yes, it’s true, more people are shopping and buying cars and trucks online. Research firm Frost and Sullivan forecasts six million cars will be sold online around the world in 2025. It’s obviously convenient but there are still plenty of threats of fraud to be on the lookout for – fraud that can harm both the consumer and the dealer/lender. Online car-buying scams are widespread today and can take the form of fake ads, gift card rip-offs, fraudulent wire transfers, title washing,…

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Added by John Sternal on September 13, 2022 at 3:07pm — No Comments

Five Mistakes Auto Dealers Are Still Making with Vehicle Photography

If automotive dealers know that a car with unattractive photos receives zero clicks and ultimately fewer leads, why are they still having so many problems?  

I get asked all the time “Why do I need to shoot from a specific distance?”, “Why do I need to move the car for the light?”, and “Why does this detail matter?” 

That’s why I wanted to point out the five most common mistakes I STILL see dealers constantly making with…

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Added by John Sternal on August 2, 2022 at 3:48pm — No Comments

WOLTERS KLUWER INDUSTRY SURVEY SHOWS HOW A LACK OF DIGITAL FINANCE TOOLS AND RESOURCES ARE PROBLEMATIC FOR AUTOMOTIVE TRANSACTIONS

WOLTERS KLUWER INDUSTRY SURVEY SHOWS HOW A LACK OF DIGITAL FINANCE TOOLS AND RESOURCES ARE PROBLEMATIC FOR AUTOMOTIVE TRANSACTIONS

 

Majority of Automotive Professionals Say a “Little Less than Half’ of all Deals Contain Errors Due To Manual or Paper Processes

 

NEW YORK – July 27, 2022 – Wolters Kluwer, a global leader in professional information, software solutions and services, announced today results from an industry…

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Added by John Sternal on July 27, 2022 at 9:58am — No Comments

Digitization in Automotive Merchandizing Still Far Off in Today’s Online Retailing Landscape

Even before the pandemic expanded online retailing, automotive dealers knew that photos were the most important thing they could leverage to bring their vehicles to market. While dealers now know that a car with zero photos receives zero clicks and ultimately few leads, the photos and merchandizing process for today’s modern dealership is still not where it should be to engage with customers in today’s digital retailing landscape.

According to a recent survey…

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Added by John Sternal on July 18, 2022 at 4:10pm — No Comments

PROTECTIVE ASSET PROTECTION ANNOUNCES NEW PROFESSIONAL TRAINING CURRICULUM PROGRAM FOR DEALERS & THEIR F&I STAFF

CHESTERFIELD, MO (July 13, 2022) – Protective Asset Protection, a leading provider of F&I programs and services, announced today it has created new training opportunities for F&I professionals across the country.

 

Professional development is crucial to the success of every dealership today. Sixty-eight percent of employees prefer to learn or train on the job (LinkedIn…

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Added by John Sternal on July 14, 2022 at 11:51am — No Comments

WOLTERS KLUWER UNVEILS AUTO FINANCE DIGITAL TRANSFORMATION INDEX FOR THE FIRST QUARTER

NEW YORK – May 24, 2022 – Wolters Kluwer, a global leader in professional information, software solutions and services, announced today new analysis from its Auto Finance Digital Transformation Index, a key resource that tracks the rate at which auto dealers, service providers and lenders are seeing growth in the evolution from…

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Added by John Sternal on May 24, 2022 at 1:19pm — No Comments

How Dealers Approach Vehicle Photography Different in Today’s Digital Retail World

A picture is worth a thousand words, but in today’s world of automotive digital retail it needs to be worth a thousand clicks. That’s because while more people are shopping online today for cars and trucks, they’re making many of their consideration and purchase decisions based on the vehicle photos they’re looking at.

 

Yes, sticker price size matters. Yes, financing matters. Yes, credit availability matters. But what gets a person interested in a particular vehicle, and…

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Added by John Sternal on May 20, 2022 at 9:02am — No Comments

PROTECTIVE ASSET PROTECTION EXTENDS RELATIONSHIP WITH RUMBLEON INC. TO FURTHER EXTEND F&I OFFERINGS THROUGHOUT THE POWERSPORTS

Protective Asset Protection, a leading provider of F&I programs and services, announced today it has signed a national agreement with RumbleOn, Inc (RMBL), the nation’s first technology-based omnichannel powersports platform. As part of the deal, Protective Asset Protection will offer a full suite of F&I products to RumbleOn customers, along with expanded training and support to RumbleOn retailers.

 

The powersports market experienced record growth during 2021, with the…

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Added by John Sternal on April 25, 2022 at 9:56am — No Comments

Protective Life to Acquire Leading Automotive Finance & Insurance Provider AUL, Adding Complementary Portfolio to Asset Protection Division

Protective Life to Acquire Leading Automotive Finance & Insurance Provider AUL, Adding Complementary Portfolio to Asset Protection Division

 

March 21, 2022 (Birmingham,…

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Added by John Sternal on March 21, 2022 at 11:16am — No Comments

MARKET SCAN DEBUTS ITS mScope® OEM ANALYTICS SOLUTION AT NADA 2022

Market Scan is poised to continue its extraordinary growth through the introduction of the Industry’s first and only Analytics Solution that empowers OEMs to design precise and targeted incentive and rebate programs – in REAL TIME

Camarillo, California (March 8, 2022)…

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Added by John Sternal on March 8, 2022 at 10:20am — No Comments

Protective Asset Protection Launches New Brand Identity for Automotive

Protective Asset Protection, a leading provider of F&I programs, services and the Protective dealer owned warranty company program, enters 2022 promoting the new Protective brand identity to the automotive, marine and powersport industries.

The new brand identity was formally launched in September 2021, and exemplifies Protective’s 114-year…

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Added by John Sternal on February 22, 2022 at 9:07am — No Comments

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