PURECARS WHITE PAPER OFFERS DIGITAL ADVERTISING TIPS FOR DEALERS TO COMBAT INDUSTRY & ECONOMIC CHALLENGES
ATLANTA – (September 27, 2022) – PureCars, a leading provider of digital marketing technology and services for automotive dealers, announced today a new Industry white paper: "5 Key Takeaways from the 2022 PureCars Digital Advertising Survey". The paper looks at specific digital advertising trends facing auto dealers…Continue
Added by John Sternal on September 27, 2022 at 10:06am — No Comments
Auto Dealers Can Now Take Photos, Video, and Print Custom Window Stickers and Buyer’s Guides All from One Platform…
Added by John Sternal on September 21, 2022 at 1:43pm — No Comments
PureCars will also host a webinar on Sept. 22 where they will talk about the below data in more detail. Click here to register.
FOR IMMEDIATE RELEASE
PURECARS DEALER SURVEY OF DIGITAL ADVERTISING TRENDS SHOWS A MAJOR DISCONNECT BETWEEN THEIR CURRENT SPEND VERSUS WHERE THEY GET THE MOST ROI
ATLANTA, GA – (September 20, 2022)…Continue
Added by John Sternal on September 20, 2022 at 3:57pm — No Comments
Yes, it’s true, more people are shopping and buying cars and trucks online. Research firm Frost and Sullivan forecasts six million cars will be sold online around the world in 2025. It’s obviously convenient but there are still plenty of threats of fraud to be on the lookout for – fraud that can harm both the consumer and the dealer/lender. Online car-buying scams are widespread today and can take the form of fake ads, gift card rip-offs, fraudulent wire transfers, title washing,…Continue
Added by John Sternal on September 13, 2022 at 3:07pm — No Comments
For The First Time in DrivingSales Executive Summit. two DSES Best Idea Winners Co-Present at DSES2022
Join Bryan Armstrong and Myself on Oct 10 from 11:00 -11:40 AM PDT for our session on:
Setting Up Your Service Advisors for Success Online Like You Do Your…
Added by Brad Paschal on September 6, 2022 at 2:05pm — No Comments
Added by Ron Garverick on September 2, 2022 at 6:21pm — No Comments
Despite negative economic headlines and a volatile stock market, auto retailers continued their expansion through acquisition, with buy/sells increasing 16% YOY, despite spending pullbacks by public retailers, according to the Second Quarter 2022 Blue Sky…Continue
Added by Crystal Hartwell on August 31, 2022 at 8:21am — No Comments
Added by Damian Boudreaux on August 30, 2022 at 12:00pm — No Comments
So, while we often try to motivate our Sales Consultants and BD Agents by asking about their goals, we aren't always assisting them,…Continue
Welcome back, my friends, to our video series, Quality of Life!
We’ve been discussing Ali’s record-breaking month in…Continue
Added by Damian Boudreaux on August 25, 2022 at 12:00pm — No Comments
(8/24/22) Morning Minute:
The phone screeched with a piercing, unavoidable ring!
This was not part of today’s plan. I had 2 appointments scheduled for this morning and did not need this interruption.
As I answered the call, Bob introduced himself. One of my clients referred him to me. His son had turned 16 and he wanted a used…Continue
Added by Larry Bonorato on August 24, 2022 at 11:08am — No Comments
FrogData announced its new Decision Analytics Platform (FDAP) at the Gartner® Data & Analytics Summit 2022; it brings the power of an integrated and fully-managed decision analytics platform to operational managers at large and small organizations
Orlando, FL – August 22nd, 2022 – FrogData today announced, at the Gartner Data & Analytics Summit, the launch of FrogData Decision Analytics Platform…Continue
Added by Crystal Hartwell on August 22, 2022 at 1:15pm — No Comments
We’re back with another video in our series, Quality of Life!
Bringing you up to speed, we’ve been hearing all about the Five Pillars of High Achievement. We’ve…Continue
Added by Damian Boudreaux on August 21, 2022 at 12:00pm — No Comments
Added by Damian Boudreaux on August 19, 2022 at 12:00pm — No Comments
izmoauto helps dealers market their brand directly with a customized multi-language website, expanding their reach into the fast-growing Hispanic market
San Francisco, CA – August 17, 2022 – izmocars today announced the launch of the izmoauto digital Retail Platform, designed to help auto dealers meet and engage today’s customers who are increasingly doing more of their car…
Added by Crystal Hartwell on August 17, 2022 at 12:09pm — No Comments
In our video series Quality of Life, we’ve been exploring the mindset and process that Ali Reda used in December of 2018. That’s the month where he walked…Continue
Added by Damian Boudreaux on August 15, 2022 at 12:00pm — No Comments
Why are dealers not solving their turnover problem?
Dealer groups have systems and tools that optimize most operating decisions: inventory, pricing, vehicle diagnostics, cash and so on but they lack a comparable intelligence focused on people.
Total people costs as a % of total gross average 40-70%.
However, dealers lack a formula and tools for optimizing their ideal workforce, eg. who’s our best-bet sales hire, who should we promote to sales manager.
Added by Brett Morris on August 9, 2022 at 8:30am — No Comments
Added by Damian Boudreaux on August 3, 2022 at 3:30pm — No Comments
If automotive dealers know that a car with unattractive photos receives zero clicks and ultimately fewer leads, why are they still having so many problems?
I get asked all the time “Why do I need to shoot from a specific distance?”, “Why do I need to move the car for the light?”, and “Why does this detail matter?”
That’s why I wanted to point out the five most common mistakes I STILL see dealers constantly making with…Continue
Added by John Sternal on August 2, 2022 at 3:48pm — No Comments
CULA expands its footprint in one of the top leasing markets with the largest credit union headquartered in New Jersey to offer comprehensive car leasing solutions
San Diego, CA, and Basking Ridge, NJ – August 2, 2022 – Credit Union Leasing of America (CULA) announced today that it has partnered with Affinity Federal Credit Union (“Affinity”), one of the nation’s largest credit unions, to bring the affordability and flexibility of…Continue
Added by Crystal Hartwell on August 2, 2022 at 1:24pm — No Comments