-by Sally Whitesell for AutoSuccess magazine
Customer satisfaction surveys have trained us as consumers to scrutinize every aspect of our customer service experience. You can’t make a purchase without someone asking you to fill out a survey. I could spend 2 minutes in a store and feel perfectly satisfied because my visit was quick and efficient.…Continue
Added by Sally Whitesell on March 22, 2019 at 4:30pm — No Comments
Cargurus, I have notice that because Carvana will provide free delivery to many area, they now show in the zip codes searches for those areas, pushing down the results for dealers actually located there. This can explain whey the ROI may have changed for many of us. Also, many states DMV require the vehicle to be contracted at the dealership location.
Added by Eric Damiani on March 22, 2019 at 12:40pm — No Comments
Annual announcements are nothing new for Google. If nothing else, Google rolls out new marketing elements, metrics and key performance indicators on a daily basis. If any company knows change, it’s Google. The Google algorithm changes approximately 500 to 600 times a year.
As SEO and SEM experts know, you have to test your assumptions when…Continue
Added by Jim Flint on March 22, 2019 at 10:12am — No Comments
Digital marketing is the way small to large scale industries do business to achieve desired goals. In India, Bangalore is the most preferred hub for startups and also the headquarters for numerous enterprises. Given the strong points, its imperative for digital marketing courses to offer placements in various categories across different industries. The placement opportunities give candidates the added edge to develop new skills and attend to new challenges with an innovative approach.…Continue
Added by Yogesh Sashi on March 22, 2019 at 6:15am — No Comments
The severity of the issue with your vehicle electrical system is dependent on the root causes and situations. It can be from something really minor to life-threatening. You need to be very conscious and alert towards each warning sign as it can end up having deadly consequences. For that, it is important to acknowledge the importance of a vehicle electrical system repair.…Continue
Added by Asad Shoaib on March 22, 2019 at 5:57am — No Comments
Digital Marketing is producing huge career options in the present as well as it will be creating opportunities for the future. Digital Marketing has revolutionized the marketing, sales and promotional activities to the next level. Digital Marketing has increased the level of interaction with people and allows any organization to create online marketing strategies. A career in digital marketing requires a lot of digital skills. Once you get involved in learning a…Continue
Added by Yogesh Sashi on March 22, 2019 at 5:57am — No Comments
Global warming has become a matter of concern nowadays. It has been showing its impact on the entire world. Sudden hurricanes, tornados, tsunamis etc. leaves behind it a severe loss of lives and property. One such worsening impact of global warming is the harmful sunlight rays on earth. The ozone layer in the atmosphere is losing its thickness which is resulting in sun emitting harmful rays, directly impacting the earth’s surface. The ultraviolet rays are so…Continue
Added by Ryan Holman on March 22, 2019 at 4:30am — No Comments
All too often we get wrapped up in the finger pointing when in reality all the customer cares about is "Who's going to fix my problem?"
Once we can eliminate the blame game, we can identify the underlying issues and…Continue
Added by Veronica Dunford on March 21, 2019 at 10:32am — No Comments
I realize that we’re all probably sick of hearing about the Takata airbag recalls. Take a deep breath because it’s not over yet! As faulty Takata airbags have caused one of the largest recalls in history, endangering millions of lives, most of us assumed that all the makes and models affected by the Takata recall had been identified and that their owners were…Continue
Added by Chris Miller on March 21, 2019 at 10:23am — No Comments
Author Joe Calloway described a “brand” well in his book Never by Chance: “A brand is defined as a trademark or distinctive name, reputation, or capability that identifies and differentiates a product or service from the competition, for better or for worse.”
Every company has a brand, that’s not the question. The questions are: Does your brand positively differentiate you or render you to commodity status; and, does it elevate or diminish the value people see in doing…Continue
Added by Dave Anderson on March 20, 2019 at 6:31pm — No Comments
As a part of your toolbox for improving the customer experience and reputation building, reviews are an inexpensive method of ROI. Here are 7 tips to build a review platform that invites women to buy and service their car at your store:
Car dealer reviews are standard today, and more people use them to determine what businesses they will visit…Continue
Added by Anne Fleming on March 20, 2019 at 5:29pm — No Comments
Chevrolet and Ford Offer Attractive Lease Deals on Many Vehicles, While SUV Prices Increase From Other Brands
Wantalease.com, the nation’s first online car lease marketplace for new lease deals, reports the latest update on new lease offerings for the month of March. Chevrolet and Ford offered discounts on a variety of vehicles, while many brands such as Infiniti, Toyota and BMW increased their current lease prices on SUVs.
Added by John Sternal on March 20, 2019 at 11:50am — No Comments
New data from Black Book shows the price strength or weakness of certain cars and trucks as we enter spring. According to the data, Full-Size Crossover/SUVs, Full-Size Pickups, Small Pickups, and Full-Size Vans are retaining their values the strongest since February; while Sub-Compact Crossovers, Compact Luxury CUV/SUVs, Mid-Size Luxury CUV/SUVs, and Sub-Compact Luxury CUVs are seeing their prices decline the most.
Most car segments, while not at the higher end of the…Continue
Added by Black Book on March 20, 2019 at 9:44am — No Comments
Welcome to this week's edition of Black Book Market Insights, with in-depth analysis of used car and truck valuation trends and insights straight from the auction lanes. …Continue
Added by Black Book on March 20, 2019 at 9:01am — No Comments
2018 transactions increased 6.9% year over year, including record number of multi-dealership transactions; in spite of auto sales downturn, 2019 acquisition market will be robust, with real estate valuations high and private investors seeing key value in Fixed Ops profit centers and improved retail efficiencies, according to The Blue Sky Report® released by Kerrigan…Continue
Added by Crystal Hartwell on March 19, 2019 at 11:57am — No Comments
When it comes to your thinking, you either have a fixed mindset or a growth mindset. Because your thinking determines your behaviors and your behaviors determine your results, if you want to live the game changer life that yields high-performance results, you need a mindset that is growing. This episode gives you the rundown on traits of a fixed mindset, and traits of a growth mindset, so you can fine tune your mindset and keep it on the path towards growth. Listen today at …Continue
Added by Dave Anderson on March 19, 2019 at 10:59am — No Comments
Ali Reda, ladies and gentlemen!
In the video series, Quality of Life, we’ve been learning more from…Continue
Added by Damian Boudreaux on March 19, 2019 at 9:29am — No Comments
It is just within a few years that CBD or cannabidiol has become enormously popular all over the world. Most people say that it has a lot of health benefits and is a useful and effective alternative to several prescribed and over the counter drugs. However, in order to ensure that you gain the maximum benefits while using the CBD products available in the market in different forms, it is important for you to identify the real risks to your health before you use it.
You can do some…Continue
Added by Isabella Rossellinii on March 19, 2019 at 3:40am — No Comments
Protective Asset Protection, a provider of F&I programs, services, and dealer-owned warranty company programs, announced today it has made available a new educational infographic for automotive dealerships and dealer principals on the effect recent tax reform measures have had on dealer participation programs.
Added by John Sternal on March 18, 2019 at 11:47am — No Comments
Added by Samuel on March 18, 2019 at 10:00am — No Comments