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Crystal Hartwell
  • Garden Grove, CA
  • United States
  • mWEBB Communications, Inc.
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Crystal Hartwell posted a blog post

DMEautomotive Named a Finalist for B2B Brand of the Year

 DMEautomotive recognized by MarketingProfs Bright Bulb Awards for innovation and for pushing the boundaries of traditional B2B marketing Jacksonville, FL–July 29, 2015 – DMEautomotive (DMEa) today announced that the company has been named a finalist for 2015 B2B Brand of the Year by MarketingProfs Bright Bulb B2B Awards. The Brand of the Year award recognizes a B2B brand, product, or service that breaks out of the humdrum and demonstrates innovation by pushing the boundaries of traditional B2B…See More
1 minute ago
Crystal Hartwell posted a blog post

Auto Industry’s First Innovation & Investor Conference Announced

 AutoVentures Conference, produced by DrivingSales and Fraser McCombs Capital, will connect entrepreneurs with investors, innovative retailers, and industry vendors to foster investment in, and adoption of, new technologies in the auto industry Salt Lake City, UT – July 22, 2015 – DrivingSales and Fraser McCombs Capital today announced AutoVentures, the auto industry’s first conference to foster innovation and investment opportunities across the industry. Designed to bring value to…See More
Jul 22
Crystal Hartwell posted a blog post

New Study: Three in Four Used Car Shoppers are Lead Loyal; Lead Switching Patterns Offer Cross-Selling Insights

 “Lead Loyalty and Intent to Buy Online” white paper from CarStory tracks used car shoppers’ brand loyalty path from online search to lead submission Ford shoppers have greatest lead brand stickinessHonda/Toyota shoppers have greatest reciprocal lead brand switchingLuxury brand searchers least likely to submit online lead Austin, Texas – July 15, 2015 – CarStory, the industry’s largest provider of search and inventory data and analytics on used vehicles, today released Lead Loyalty and Intent…See More
Jul 15
Crystal Hartwell posted a blog post

Inline CarStory® Market Reports Deliver Direct Engagement on VDPs; Reduce Lead Leakage from Dealer Websites

 For the first time ever, important vehicle research is directly embedded in the Vehicle Detail Page through CarStory Market Reports; DealerOn to make new inline reports available to their entire dealer network Austin, Texas – June 17, 2015 – CarStory, the industry’s largest provider of search and inventory data and analytics on used vehicles, today announced a significant upgrade to their popular CarStory Market Reports that will reduce lead leakage from dealership websites. In an industry…See More
Jun 17
Crystal Hartwell posted a blog post

DMEautomotive’s Driver Connect Selected As Finalist In 2015 American Business AwardsSM

 Auto dealer-branded, consumer-facing mobile app is recognized for its exceptional value in the business-to-business product category: Driver Connect is increasing appointments, visit frequency and incremental revenue for auto dealership service departments Jacksonville, FL – May 19, 2015 – DMEautomotive’s groundbreaking mobile app for auto dealerships, Driver Connect, was named a Finalist today in the Business-to-Business Products category in The 2015 American Business Awards, and will…See More
May 19
Crystal Hartwell posted a blog post

New Dealership Survey: 80% Believe CFPB Regulations Will Be Implemented; Yet 60% Don’t Have Plans in Place to Meet Regulations

  eLEND Solutions™ survey reveals that eight in ten dealers agree that a connected online and in-store experience will help sell more cars faster and lead to greater customer satisfaction Mission Viejo, CA – May 6, 2015 –Eighty percent of auto dealers expect that CFPB regulations will be implemented in the near future, according to a new survey conducted by eLEND Solutions™.  The survey also revealed that less than half of dealers have plans in place to meet these new regulations, which will…See More
May 6
Crystal Hartwell posted a blog post

CallSource Acquires ContactPoint’s Phone Coaching and Training Division

 CallSource expands its leadership in end-to-end call management, tracking, and training Westlake Village, CA – April 30, 2015 - CallSource, the leader in call management, tracking, and training, has entered into an agreement with ContactPoint (also known as LogMyCalls) to acquire the company’s phone coaching and training division. Simultaneously, CallSource agreed to sell to ContactPoint the segments of its media division (publishers, ad agencies, internet listing sites, etc.) that are outside…See More
Apr 30
Crystal Hartwell posted a blog post

Autoblog, AOL’s Automotive Channel, Incorporates CarStory® Market Reports

 Featuring independent, third-party data for consumers higher in the shopping funnel promises to accelerate purchasing decisions Austin, Texas – April 29, 2015 – CarStory, the industry’s largest provider of crowdsourced data and analytics on used vehicles, today announced the integration of its award-winning CarStory Market Reports into the Autoblog marketplace, an AOL automotive channel. CarStory Market Reports help consumers make more informed buying…See More
Apr 29
Crystal Hartwell posted blog posts
Apr 20
Crystal Hartwell posted a blog post

CarStory® Wins Dealer Marketing Magazine’s 2015 Technology Leadership Award

 CarStory Market Reports named highest rated in Mobile Solutions category Austin, Texas – April 13, 2015 – CarStory, the industry’s largest provider of crowdsourced data and analytics on used vehicles, announced today that it is the winner of a Dealer Marketing Magazine’s 2015 Technology Leadership Awards in the Mobile Solutions category. “We’re so pleased our dealer customers nominated us and we thank Dealer Marketing Magazine for the opportunity – it’s an honor to have been awarded the…See More
Apr 13
Crystal Hartwell posted a blog post

DrivingSales Announces the Most Valuable Insight of 2015 at Presidents Club in New York City

 "The Importance of Quality Response," presented by SCI MarketView,named 2015’s Most Valuable Insight at third annual DrivingSales Presidents Club Salt Lake City, UT– April 8, 2015 – DrivingSales today announced that "The Importance of Quality Response," presented by SCI MarketView, has been named the 2015 DrivingSales Most Valuable Insight.  SCI MarketView received the award from DrivingSales CEO Jared Hamilton at the sold-out…See More
Apr 8
Crystal Hartwell posted blog posts
Apr 7
Crystal Hartwell's blog post was featured

What Do Used Car Shoppers Want? New Study Reveals Habits, Needs and Wants

From the top 25 “must-have” vehicle features to the optimal number of marketplace photos, new report from CarStory provides key insights on market Key FindingsOptimal number of images on an online used car marketplace = 986% of used car shoppers log onto the internet first MP3, iPod, Bluetooth top three features in highest demandVehicles with prices ending in “99” convert the bestVehicle condition is most important detail in vehicle description  Austin, Texas – April 1, 2015 – CarStory, the…See More
Apr 2
Steve Stauning commented on Crystal Hartwell's blog post What Do Used Car Shoppers Want? New Study Reveals Habits, Needs and Wants
"Steve Chessin - I think participants were given a choice and asked to select "all that apply." It's doubtful that warranty was included in the choices. "
Apr 2
steven chessin commented on Crystal Hartwell's blog post What Do Used Car Shoppers Want? New Study Reveals Habits, Needs and Wants
"It seems odd that the top 3 must haves are involved with the sound system. Plus satellite radio and high-def (?) radio. The last is the low-end standard on all cars. And warranty wasn't on the radar. "
Apr 2
Steve Stauning commented on Crystal Hartwell's blog post What Do Used Car Shoppers Want? New Study Reveals Habits, Needs and Wants
"I recommend the DealerELITE visitors download and read this White Paper. Unlike most vendor-created studies, this one is not a self-serving sales pitch. Rather, the information is important and usable. "
Apr 1

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Vendor Partner
What company do you work for (or own)?
mWEBB Communications, Inc.
What is your current position within your organization?
Public Relations
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http://mwebbcom.com/
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colleague
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Share news and best practice tips for Internet sales department, F&I, aftermarket sales at dealerships, key findings from industry research, leveraging social media, etc.

Crystal Hartwell's Blog

DMEautomotive Named a Finalist for B2B Brand of the Year

Posted on July 29, 2015 at 1:52pm 0 Comments

 

DMEautomotive recognized by MarketingProfs Bright Bulb Awards for innovation and for pushing the boundaries of traditional B2B marketing

 

Jacksonville, FL–July 29, 2015 – DMEautomotive (DMEa) today announced that the company has been named a finalist for 2015 B2B Brand of the Year by MarketingProfs Bright Bulb B2B Awards. The Brand of the Year award recognizes a B2B brand, product, or service that breaks out of the humdrum and demonstrates…

Continue

Auto Industry’s First Innovation & Investor Conference Announced

Posted on July 22, 2015 at 4:11pm 0 Comments

 

AutoVentures Conference, produced by DrivingSales and Fraser McCombs Capital, will connect entrepreneurs with investors, innovative retailers, and industry vendors to foster investment in, and adoption of, new technologies in the auto industry

 

Salt Lake City, UT – July 22, 2015 – DrivingSales and Fraser McCombs Capital today announced AutoVentures, the auto industry’s first conference to foster…

Continue

New Study: Three in Four Used Car Shoppers are Lead Loyal; Lead Switching Patterns Offer Cross-Selling Insights

Posted on July 15, 2015 at 11:53am 0 Comments

 Lead Loyalty and Intent to Buy Online white paper from CarStory tracks used car shoppers brand loyalty path from online search to lead submission

 

  • Ford shoppers have greatest lead brand stickiness
  • Honda/Toyota shoppers have greatest reciprocal lead brand switching
  • Luxury brand searchers least likely to submit online…
Continue

Inline CarStory® Market Reports Deliver Direct Engagement on VDPs; Reduce Lead Leakage from Dealer Websites

Posted on June 17, 2015 at 10:08am 0 Comments

 

For the first time ever, important vehicle research is directly embedded in the Vehicle Detail Page through CarStory Market Reports; DealerOn to make new inline reports available to their entire dealer network

 

Austin, Texas – June 17, 2015 – CarStory, the industry’s largest provider of search and inventory data and analytics on used vehicles, today announced a…

Continue

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Blog Posts

DMEautomotive Named a Finalist for B2B Brand of the Year

Posted by Crystal Hartwell on July 29, 2015 at 1:52pm 0 Comments

 

DMEautomotive recognized by MarketingProfs Bright Bulb Awards for innovation and for pushing the boundaries of traditional B2B marketing

 

Jacksonville, FL–July 29, 2015 – DMEautomotive (DMEa)…

Continue

Facebook, YouTube and Instagram Upgrades

Posted by Joseph Little on July 29, 2015 at 11:24am 0 Comments

Social Media News for the Week of July 27, 2015

Post written by Kristin…

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Use Data to Create Better Content

Posted by sara callahan on July 29, 2015 at 9:00am 0 Comments

According to a…

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Commentary: The Anatomy of an Effective Marketing Brain [Infographic]

Posted by Jon Floyd on July 29, 2015 at 8:30am 0 Comments

This was sent to me by Kipp Bodnar VP Marketing, HubSpot. I found it…

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Stop Making This Marketing Mistake

Posted by Paul Potratz on July 28, 2015 at 2:39pm 0 Comments

Make These Changes Today To Get Your Marketing Strategy Running Smoothly

On this episode of…

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CAR LEASE CREDIT APPROVALS RISE 3.5% ENTERING JULY

Posted by John Sternal on July 28, 2015 at 1:13pm 0 Comments

Swapalease.com, the nation’s largest car lease marketplace, reports lease credit approvals entering July saw a healthy rebound from June levels, jumping 3.5% to an overall approvals rate of 72.0%, compared with just 69.6% in the previous…

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