Added by Joseph Little on October 21, 2016 at 1:43pm — No Comments
Gubagoo’s latest innovation enables Facebook users to chat with auto dealerships, using Facebook Messenger just like they chat with friends; unlocks new sales channel for auto dealers
Boca Raton, FL –October 21, 2016 – Gubagoo, the fastest growing and most innovative provider of solutions to the automotive industry,…Continue
Added by Crystal Hartwell on October 21, 2016 at 12:48pm — No Comments
It's not enough to think about optimizing for desktop and mobile anymore. With voice search, Siri, Google Now, and Cortana are just the beginning.
By the time we reach 2020, over 50% of daily searches will be through voice searches. So how can you optimize your business and brand to get ahead of the curve? Watch this week's Hard Facts with Samantha for more info.…Continue
Added by Paul Potratz on October 21, 2016 at 10:26am — No Comments
I recently participated in a customer service loyalty conference – the FCA MOPAR Parts & Service Conference – and…Continue
Added by Tom Cannata on October 21, 2016 at 8:40am — No Comments
No matter what you do in life, it all comes down to getting it done. If your customer comes into the service Department and you write a repair order, it’s basically irrelevant until the vehicles completed and the orders processed. There are a lot of things involved with them such as assigning a technician, addressing the concern and implementing the correction so the…Continue
Added by Rob Gehring on October 20, 2016 at 10:00am — No Comments
Do you shy away from giveaways and win-a-prize type mailers? If you’re like most dealers, you probably do. Giveaways are frowned upon for fear of attracting customers who are more interested in winning a prize than buying a car.
Customers come into your dealership daily. When asked if they…Continue
Added by Alexia E Henson on October 20, 2016 at 9:27am — No Comments
Great leaders and organizations inspire people because they are good at explaining why they do what they do. Their why gets people motivated. Their why makes people want to work for that company. Their why makes people want to buy their products.
For auto dealerships, your purpose is your “why buy” or…Continue
Added by Timmy D. James on October 20, 2016 at 9:06am — No Comments
Do you have any damaged or old vehicle just lying around? The Car Wreckers Melbourne team available to offer best services they will help you remove car without complications. At the same time, they will pay you cash for the damaged or old car. When it comes to dispose the old cars you need to hire the best car wreckers in Melbourne. In general, the experts always offer best services to the people who wish to dispose their old car. At Car Wrecker…Continue
Added by Samuel on October 20, 2016 at 5:30am — No Comments
One of the biggest challenges facing the automotive industry is the way consumers feel about buying cars. Their overall dispositions have changed, the reasons they purchase and lease have shifted, and the ways in which they want to buy are moving from the showroom floor to the digital world. All these things are causing a major shift in the way…Continue
Added by Joseph Little on October 19, 2016 at 4:22pm — No Comments
For anyone who finds it difficult to decide which car they want to buy, a new tool that merges psychology and technology can help.
According to a recent study, over 60% of new car buyers and 70% of used car shoppers have no specific car model in mind when they begin their car shopping journey. Most consider the internet to be the most influential source in…Continue
Added by John Sternal on October 19, 2016 at 4:02pm — No Comments
Dealer discounting for both service and sales have gone entirely too far. This discussion will focus upon service, and we'll address sales in our next discussion.
OEMs and their franchise dealers placed a heavy emphasis on becoming competitive in the service market place dating back 25 plus years. This effort was designed to stem defection of customers to the independent repair shops, become more price competitive, and drive more traffic back to the franchise dealer. Has this strategy…Continue
Added by Ken Hite on October 19, 2016 at 1:26pm — No Comments
Most companies view content marketing as a means to rank higher in search engines, establish thought leadership and engage with their audience. Content, such as newsletters and blogs distributed via email and social media channels, enables businesses to stay top-of-mind with clients and prospects. It can be used to…Continue
Added by sara callahan on October 19, 2016 at 9:52am — No Comments
This Week in Social Media
News for the Week of October 17
Pinterest Increases Targeting Options for Ad Campaigns
Pinterest provides an opportunity for your business to reach new and existing customers by targeting because Pinners are looking for ideas to act on. People use Pinterest to get…Continue
Added by Joseph Little on October 18, 2016 at 3:21pm — No Comments
Most consumers today head to the internet to research their next car and the dealerships they will visit. And most dealerships have an online presence to connect with these consumers such as a website and a few social media…Continue
Added by Larisa Bedgood on October 18, 2016 at 12:23pm — No Comments
New patent covers “demand/price driver” engine that powers pricing and features analysis found in CarStory Market Reports; data provides dealers with in-demand selling points for every used vehicle on their lot and gives car buyers insights to make better, more informed decisions
Austin, Texas – October 18, 2016 – CarStory, the…Continue
Added by Crystal Hartwell on October 18, 2016 at 11:42am — No Comments
There’s a big push in our industry right now to bring as much of the car buying process online as possible. Startups are entering the space believing that consumers want this ability and automotive vendors of all sizes are creating products to facilitate that.
However, some dealers are afraid to adopt…Continue
Added by Mike Gorun on October 18, 2016 at 10:01am — No Comments
Irrespective of the car you are driving, it is important to ensure that you have agreed value car insurance for car accident claims. It is important that you make sure that whatever you are driving is real, current and has a value to ensure that whenever you have a car accident, your car is safe.
An agreed value insurance policy works to ensure that you are secure in your knowledge that you will be getting…Continue
Added by Simon Hopes on October 18, 2016 at 8:06am — No Comments
| by David Metter
“Just because it can be counted, doesn’t mean it counts,” said Tom O’Regan, CEO of Madison Logic in a recent IAB study. “As you rise up the…Continue
Added by David Metter on October 17, 2016 at 3:00pm — No Comments
Indian streets are the second biggest street arrange on the planet and comprise of roads, National highways and State roadways. The inconceivable systems of streets also have noticeable turnpikes; very much associated cloverleaf Interchange, flyover and waterway Road Bridge…Continue
Added by News Metro Blog on October 17, 2016 at 2:10pm — No Comments
Remember when airbags were a feature? Heck, remember when side airbags and even mp3 players were a feature?
Those days are gone; at least on the Swapalease.com marketplace.
The national online car leasing marketplace has reviewed its complete inventory of vehicles and decided certain features of yesterday are so common today (or irrelevant) that it will no longer include them as a searchable check box for visitors and members. Here is the complete list of…Continue
Added by John Sternal on October 17, 2016 at 1:14pm — No Comments