All Blog Posts (7,047)

AutoNetTV Celebrates Its 100th Episode: Uncounted Lives Saved

August 2014 marks AutoNetTV’s 100th episode.  For eight and a third years, customers in various auto care facilities have been entertained while they learn how to save money with timely car care while enjoying better vehicle performance and increased safety.

Just how much…

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Added by Lance Boldt on August 21, 2014 at 5:49pm — No Comments

Car Sellers Refine Pitch to Women

Among Millennials, 53% of Car Buyers Are Female

Aug. 20, 2014 6:52 p.m. ET
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Added by Anne Fleming on August 21, 2014 at 4:30pm — 2 Comments

The Benefits of Video Marketing ~ Internet Marketing Tips!

The expanding role internet plays in marketing has made online marketers to evolve useful strategies for marketing their products and services online. Contents play vital roles in creating information about any product or services for internet users. Video marketing helps create powerful contents about any product and…

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Added by MANNY LUNA on August 21, 2014 at 4:00pm — No Comments

Cars.com may have been compromised today (8.21.2014)

ATTENTION CARS.COM CUSTOMERS: If you received an email asking you to update your account credentials it has all the marks of a "phishing" scam. (For you neophytes that is when a fake site is published that looks real but is only there to steal your logins and passwords.) I would avoid logging into any Cars.com dealer portal sites without checking with support first. It will ultimately be less of a headache than having your dealer account temporarily compromised.

Added by Jeff Novak on August 21, 2014 at 12:12pm — No Comments

Becoming the Best You Can Be

This article was written by Steve Hall of the NCM Institute Center for Automotive Retail Excellence. 

Optimistic businessman contemplating in office.

Is it a Knowing Issue or a Doing Issue that is holding you back?

Have you ever thought about what keeps you from becoming the best you can be? Hopefully, not only have you thought about this in the past, but you think about it on a regular basis. Though this thought…

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Added by Garry House on August 21, 2014 at 10:08am — No Comments

Make Millennials Want Your Dealership's Social Content

Last week, AutoTrader.com released a study revealing that social media hasn’t impacted millennials’ car buying process. While this may sound discouraging for dealerships, ruling out social media might not be the best option. What if your dealership’s just not doing “social” the millennial way?

A more…

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Added by Lisandra Ramos on August 21, 2014 at 9:03am — No Comments

Data Breaches: Why Dealers Should Be Concerned

Earlier this month, the New York Times reported that a crime ring in Russia has “amassed the largest known collection of Internet credentials,…

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Added by Scott T Joseph on August 21, 2014 at 8:28am — No Comments

Random Acts of Generosity Can Build Loyalty

Finding a lost earring in the jewelry box, discovering the old autographed Tom Seaver baseball card when you clean out the attic, and learning that the shirt you are about to pay retail for is discounted, are all pleasant surprises.  How about walking into your bank and having the ATM talk with you and then give you a…

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Added by Richard Holland on August 21, 2014 at 8:01am — No Comments

Your Reputation: Are You Leaving $6M on the Table?

Today’s Women’s Wednesday we are focusing on the up$ide of reviews and what they really boil down to with women shoppers, prospects and buyers.

While you know that women buy almost half of all cars purchased and influence even a much higher number, are you aware of the real upside in selling more cars to women by…

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Added by Anne Fleming on August 21, 2014 at 12:15am — No Comments

Is Boston ready for Danny Benites?

Added by Danny Benites on August 20, 2014 at 1:20pm — No Comments

Fixed Performance Inc. is now hiring consultants for the east coast!

When you are ready to improve your quality of life for you and your family, contact our Office Manager Teresa Howell at (419) 433-8219, or you can email her at…
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Added by Rob Gehring on August 20, 2014 at 10:11am — No Comments

Is your dealership a breeding ground for drama?

Does your staff gravitate towards drama? We all have overheard at one time or another our staff talking about customers. What is your action plan to eliminate drama in your dealership? 

 

Click the link below not only to hear the consequences of allowing drama in your shop, but also how to combat it!

 …

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Added by Rob Gehring on August 20, 2014 at 10:00am — No Comments

How To Manage The Millennial Car Shopper : AutoTrader Mobile Millennial Case Study

AutoTrader releases groundbreaking statistics on the future of the automotive shopping experience.

Millennials have the pedal to the mobile metal and are shaking up the automotive…

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Added by Josh Knutson on August 20, 2014 at 9:44am — 2 Comments

Total Recall: Is There Additional Risk From Recalled Vehicles in Your Portfolio?

More than 37 million vehicles have been recalled so far in 2014. Will these recalls have an adverse impact to lender portfolios? I’d like to see if you have time to review new research from Black Book Lender Solutions that takes a closer look at what lenders  might expect. Click here to download the report.

While safety has understandably been the main concern with these and most…

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Added by Black Book on August 20, 2014 at 9:00am — No Comments

Four Ways to Keep a Fanatical Focus

After decades of working in, and consulting with, the marketplace I’ve become convinced that the vast majority of people who miss their potential are not lazy; they are unfocused. Many put their hearts and energies into building a great career, business and life, yet never rise above mediocrity. Others become wildly successful, but still fall far short of what they could have accomplished had they focused their time, energy, talents and resources more intensely on a daily…

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Added by Dave Anderson on August 19, 2014 at 8:08pm — No Comments

General Manager of Greg Lair Buick GMC, Danny Benites Will Be Speaking at the Internet Sales 20 Group - Boston, MA - September 22-24



http://www.internetsales20group.com 856-546-2440

Danny Benites Will Be Speaking at the Internet Sales 20 Group - Boston, MA - September…

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Added by Sean V. Bradley on August 19, 2014 at 8:00pm — 2 Comments

Dealertrack CRM Advisor

RESULTS! We are looking for experienced automotive industry professionals to help us help our dealers maximize their results with our leading CRM solution. Click the link for more information...feel free to message me with any questions.…

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Added by Rick Lewis on August 19, 2014 at 3:32pm — No Comments

AutoTrader.com says social car-shopping rare; are you listing vehicles on social sites?

 

In its 2014 Automotive Buyer Influence Study, AutoTrader.com researchers determined that social media has little impact on auto sales, and traditional media as a shopper resource is heading continually downhill. In fact, only 7 percent of millennials turn to print newspapers to look for vehicles. And, after many have said that millennials aren't interested in buying vehicles, this study says that mobile-addicted millennials are the shoppers spurring the most change in the vehicle…

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Added by Sharon Hill on August 19, 2014 at 12:13pm — No Comments

CAR LEASE CREDIT APPROVALS REACH NEW HIGH FOR THE YEAR DESPITE SUBPRIME INCREASE

Swapalease.com, the nation’s largest car lease marketplace, reports lease credit approvals during the month of July were 81.0%, the highest monthly level of the year and reversing a trend that saw continuous decline since January largely due to an increase in the number of SubPrime credit applicants.



Despite the high marks in July, Swapalease.com attributes the growing number of credit declines in 2014 to a rising number of car lease shoppers with SubPrime credit profiles seeking…

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Added by John Sternal on August 19, 2014 at 11:28am — No Comments

New Study: Mobile App Users Become More Frequent Visitors to Dealership Service Department; Visiting Nearly 50% More Often Than Non-App Users

Study of 307 dealerships nationwide shows that for every 1,000 app users, a dealership receives, on average, $144,000 in incremental service revenue

 

Daytona Beach, FL – August 19, 2014 –DMEautomotive (DMEa) today released new research proving that mobile app users become more frequent visitors to a dealership’s service department after they download the app. The study looked at 307 dealerships nationwide that offer a…

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Added by Crystal Hartwell on August 19, 2014 at 11:27am — 1 Comment

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