I am very excited to announce that I have joined the team at Raceway Ford, located at 5900 Sycamore Canyon Blvd. in Riverside, CA 92507! I will be working with the Internet Sales Team and also assisting with our digital marketing efforts and look forward to being a part of something absolutely amazing here! This energy of this store is electric and everything is set for this ship to take off, watch as we…Continue
For some time now I have dabbled with texting customers who requested information online and although the response has always been great I have had my concerns about having my cell phone number and the numbers of my staff being so available and some what unprotected. I avidly follow the work of awesome car folks like Elise Kephart, Robert Weisman and BDC trainer Sean Bradley and I agree with the value of texting in addition to phone calls and emails because it does allow our customer to…Continue
Whats the ROI of a great attitude? How do you measure the ROI of a culture in which #positive is a constant and not an afterthought? When focused on spreadsheets and reports, where does an enthusiastic and encouraging enviroment fit it to the analysis?
My Internet 'Direct Sales' Team accepted my challenge to "30 Days of Positivity' at the begining of April. We constistantly worked with each other…
I often get some ribbing about my efforts with Social Media and many times find myself defending my beliefs in the value of the time invested. I realize this business that I love so much is still pretty top heavy with dinosaurs so I mostly let it all roll off my back, although at times I think if I can ‘get it’ as a 40 something year old car guy with over 25 years at this why can’t my fellow managers have at least a LITTLE open mindedness to Social? Recently I had an experience that fully…Continue