Jennifer Payne
  • Louisville, KY
  • United States
  • J&L Marketing
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Profile Information

Which best describes you?
Vendor Partner
What company do you work for (or own)?
J&L Marketing
What is your current position within your organization?
Sales Manager
What is your company website?
http://www.jandlmarketing.com
What is your Facebook page/URL?
http://www.facebook.com/JandLMarketing
What is your LinkedIn page/URL?
http://www.linkedin.com/in/jpaynejlm
How did you specifically hear about DealerELITE? If referred, who?
Scott Joseph
Not everyone gets approved for DealerELITE. To maintain the integrity of DealerELITE, tell us what you will have to offer once a dealerELITE member?
I work with an extremely successful sales team who in turn works with Regional OEM Managers for Sales and After Sales.
Automobile Dealership Owners, General Managers, General Sales Managers, Fixed Operations Directors, Service Managers, New Car Managers, Used Car Managers, BDC Managers and IT Managers.

J&L Marketing is known for Sales Events, Service Clinic Events, Data Management and our enterprise solution, bLinked.

CUSTOMER LOYALTY: Provide complete turn-key marketing programs to increase customer retention by re-activating inactive customers. This program has been tested against control lists and provides a higher increase in revenue over all current marketing activities for months.

GROWTH: Revitalization of dealerships to increase traffic and revenue, recover inactive customers, attract new customers, increase the number of transactions per customer and grow market share.

LEADERSHIP: We can provide a support process for an OEM that achieves dealer participation in J&L’s sales events and service event programs. We can provide an OEM sales initiative that enrolls dealership participation nationwide in a short period of time.

OEM BRANDING: Achieve alignment with OEM brand image, accomplish brand goals and meet compliance and CO-OP guidelines.
Specialties

• Direct Marketing
• Campaign Creation and Execution
• Data Management
• Sales Events
• Service Clinic Events
• PURLS
• Targeted emails
• bLinked Automatic Lead Generation
• Branding
• List analytics/algorithms
• Prospect lists
• Business Growth Consultation

Jennifer Payne's Blog

J&L Marketing at the Innovative Dealer Summit

Posted on April 18, 2014 at 8:20am 0 Comments

Last week, I had the privilege of attending the 5thannual Innovative Dealer Summit. I’m always happy to assist in educating dealers and being a part of events that encourage it. I had never attended this event and looked forward to participating in the only event of this size organized by a state auto dealers association. The event itself was held in a super-cool venue – Sports Authority Field at Mile High. Being an avid sports…

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