For the past few weeks I've been reading several different books about the car business. There are several things that have been repeated in every single book. Getting back to the basics is the one thing that seems to be the one that sticks out the most. And why do you think that is? I will tell you why, because it works! I can't say it any simpler then that. To me, the meet and greet is the most important. Reason being, you never get a second chance for a first impression. I am guilty of…