Paul Potratz's Blog – April 2017 Archive (6)

Start making other people do live videos!

Ready to make your Facebook Live game even stronger? As a business, it’s important to have brand ambassadors or other individuals to help promote your products and content. With this latest Facebook update, you can do just that.

Facebook has given business pages the ability to add individuals as contributors without giving full admin access to the page. This will allow them to go live on behalf of your business page right through the Facebook…

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Added by Paul Potratz on April 28, 2017 at 2:26pm — No Comments

Start Tracking Your Results

Do you measure up? We spend so much money on television, radio, coupons, and other broadcasting for our marketing campaigns that we don't have a ton of attribution for.

So how do we track these results? 

On this week's Hard Facts, Samantha is giving you a tip to better measure how your campaigns are performing. By using UTM codes and Google Analytics, you'll be able to decipher where your traffic is coming…

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Added by Paul Potratz on April 21, 2017 at 4:49pm — No Comments

3 Easy Ways to Meet New Customers

It’s time to start getting comfortable with being uncomfortable. So many times we avoid networking opportunities and meeting new people because it can lead to uncomfortable situations.

But, on this week’s Think Tank Tuesday, I give you 3 easy ways you can meet your new and potential customers. …

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Added by Paul Potratz on April 18, 2017 at 4:08pm — No Comments

Are women smarter than men?

Are women smarter than men? On this week’s Think Tank Tuesday, I discuss leadership and communication styles with Ali and Nicole, Marketing Communications Managers at Potratz. 

See how different communication styles can affect your team, leadership, and work environment. …

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Added by Paul Potratz on April 11, 2017 at 5:28pm — No Comments

How YouTube TV Can Skyrocket Your Dealership

Chalk this up as a win! YouTube TV has finally been released. It's something you may have heard about for a while, and now you can see it in action in California, New York, and Philly. But why is it so important for your dealership? Your YouTube ads will play on TV! 

Interesting, right?

Watch this episode of Hard Facts for more info.…

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Added by Paul Potratz on April 7, 2017 at 5:23pm — No Comments

Marketers ruin everything.

As a business or a marketer, you can’t afford to be late to the game. Pay attention to where the market is moving and where the attention is at, and move with it! 

Watch this week's Think Tank Tuesday to find out why Dan Allen thinks marketers ruin everything in relation to product placement and movement of the market.…

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Added by Paul Potratz on April 4, 2017 at 4:29pm — No Comments

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