With the election season at our door steps it’s on everybody’s mind. And, you can’t help but to wonder whenever you see or talk to someone, “Who are you voting for?” We make our own assumptions based on a variety of factors. But, have you ever thought to look at that person’s car? Bumper stickers are one of the most popular election merchandises. I know what you are thinking. What does that have to do with accessories?

When your customer purchases a vehicle from you, they don’t go to…

A couple years ago Chicago was riddled with potholes through a long winter.  After seeing customer after customer come in with blown tires and bent wheels we saw an opportunity, and not just for the parts and service departments, but for our customers as well. 

We started a seasonal wheel and tire program offering our customers a set of four winter tires mounted on steel wheels for a fixed price.  The sale price also included storing the off-season wheels and tires at our dealership. …