3 Birds Announces Strategic Alliance and Integration with ActivEngage

Integration provides customer retention software users additional revenue opportunities

Chapel Hill, NC, January 24, 2014: 3 Birds, the automotive industry’s only customer demand and retention platform, has strategically aligned with ActivEngage Inc., the most trusted brand in automotive live chat, to provide an additional channel of transparency between dealerships and their fixed operations customers.


3 Birds released its Fixed Operations Retention suite, including service websites, to rave reviews in early 2013. This retention suite allows dealerships to grow fixed operations revenue by increasing operational efficiency, booked appointments, and customer retention rates while integrating seamlessly with existing systems. The integration of ActivEngage’s live chat services provides an additional communication channel for service departments to create powerful first impressions and build lasting relationships with their customers.


“Our alliance provides a deep integration of the ActivEngage technology into the 3 Birds suite of products for our joint customers,” said Layton Judd, President of 3 Birds.  “It provides exponential value to dealerships and customers with the release of service websites as a component of the Fixed Operations Marketing Suite by allowing our clients’ customers to research service options and book appointments online and through  chat conversations via ActivEngage’s software.“


ActivEngage provides live chat services to the automotive industry that have an established track record of generating additional sales opportunities, improving customer loyalty and retention, and ultimately increasing revenue for all dealership departments, automotive groups and OEMs.  ActivEngage customers can build trust with the modern consumer by offering a demanded channel of communication and a professional level of service online.


“Fixed operations is one of the largest profit centers for today’s dealerships and we find 30% of live chat conversations are related to fixed operations. It is imperative for dealerships to offer digital solutions that cater to their entire customer base, not just shoppers looking to buy a car.  Our alliance with 3 Birds allows dealerships to uniquely target their service prospects and customers through one, integrated platform ,” says Ted Rubin, President and Co-founder of ActivEngage. 3 Birds is pleased to join with ActivEngage to provide enhanced value to their joint client base.



About 3 Birds

3 Birds is the premier customer demand generation and retention marketing platform and solutions provider in the automotive retail space. Through enterprise-level integrated marketing technology, outstanding client services, and extensive marketing and automotive retail experience they help dealerships engage and convert modern digital consumers into loyal customers. 3 Birds was founded in 2009 and is headquartered in Chapel Hill, North Carolina. 3 Birds is an actively certified WBE through WBENC and NWBOC. Visit www.3birdsmarketing.com to learn more.


About ActivEngage, Inc.

ActivEngage (www.activengage.com) is the most trusted brand in automotive live chat. Our proprietary chat software, real-time business intelligence and fully-managed chat solution inspire conversations that create powerful first impressions and lasting relationships between the website shopper and the business. ActivEngage ranked #54 on Deloitte’s 2013 Technology Fast 500 list, #33 on the 2013 list of fastest-growing private companies in Florida, and received the first ever Inc. Hire Power Award for the creation of American jobs.


ActivEngage Contact:
Kelly Holloway

Marketing Manager



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