James Bunting
  • Charlottesville, VA
  • United States
  • Brown Automotive Group
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James Bunting's Discussions

Call Tracking Question

Started Jun 9, 2014 0 Replies

I'm sure I'm not the only one who has run into this situation - analytics report shows 100 phone sales leads, and a couple hours spent listening to calls reveals that 85 of these supposed sales leads…Continue


Started May 22, 2013 0 Replies

Here's the backstory:Our internet team has grown over the last several years, both in terms of personnel and responsibilities  As manufacturer and customer expectations have become more exacting, our…Continue

Carwoo - worth it?

Started this discussion. Last reply by Big Tom LaPointe Dec 7, 2012. 3 Replies

Sirs, madams-I'm curious as to whether anyone out there is having success with Carwoo. Granted, it's all about location, marketing, pricing strategy, etc. I'm looking for personal experiences.Does…Continue

Tags: carwoo

Hello, thanks, and several questions from a new internet director

Started this discussion. Last reply by James Bunting Oct 31, 2012. 2 Replies

Hi everyone. I stumbled onto this website while investigating Lead Bid. It was incredibly refreshing to find a discussion forum where industry professionals could share insights and experiences…Continue


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Profile Information

Which best describes you?
What company do you work for (or own)?
Brown Automotive Group
What is your current position within your organization?
Internet Director
What is your company website?
What is your Facebook page/URL?
How did you specifically hear about DealerELITE? If referred, who?
Was searching for information on a 3rd-party source; found the website!
Not everyone gets approved for DealerELITE. To maintain the integrity of DealerELITE, tell us what you will have to offer once a dealerELITE member?
A newbie's fresh insight alongside relative inexperience as an internet director.

James Bunting's Blog

Emailing God

Posted on October 10, 2014 at 12:36pm 0 Comments

I have a seasoned and largely successful internet team working out of a few centrally located stores. For the most part, I'm happy with their performance. However, I've noticed a slow decline in email quality in some of my staff over the last several months. Nothing egregious, rather the absence of that extra little bit of oomph that makes an email stand out.

So the talk I've been having is this: sending emails to iLead…



Posted on May 3, 2014 at 2:51pm 0 Comments

I hit all of my closing ratio targets for all of my stores, which is how I get paid. Great month, so why am I nervous?

Maybe it has something to do with the fact that I work in an area where TrueCar has a contract with every high-volume dealer for every franchise, and that TrueCar has been supplying more and more quality leads to our dealer group over the last several months. For April, they were nearly TIED with our own website for deals.

SEO, SEM, lead process, remarketing,…


ATTN: Coffee Shop Internet Manager

Posted on November 20, 2013 at 1:00pm 2 Comments


I am in the market for a cup of coffee. If you are receiving this message, it is because your coffee shop has been selected for the bidding process. If you wish to be considered as the vendor for my next purchase, read the instructions below carefully. Only fully complete bids will be considered. Please note that I am soliciting bids from many coffee shops in and around VA, DC, and MD.…


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