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ross bauer
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Stan Sher commented on ross bauer's blog post Missed Opportunities"What a great post. I have been developing processes for BDC departments to call on customers that have visited the showroom. I tie in the current monthly promotion that a dealer does with this process. A phone script is developed…"
Bobby Compton commented on ross bauer's blog post Missed Opportunities"A great way to do this is to Incentivise both department to work together!
Great share!~"
ross bauer posted a blog postMissed Opportunities
How much money do we let slip through our fingers by not insisting on a "front end" sales process for the service drive? We know customers that service in our stores will more likely than not shop for a new/used car at the servicing dealer. Are the service drive and the sales department battling each other or working with each other? Both play a vital role in customer retention and dealership profitability, but somehow the service drive customer doesn't get the same attention by the front end…See More
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Ross bauer's Blog
Missed Opportunities
Posted on February 8, 2012 at 9:40am 2 Comments 1 Promotion
How much money do we let slip through our fingers by not insisting on a "front end" sales process for the service drive? We know customers that service in our stores will more likely than not shop for a new/used car at the servicing dealer. Are the service drive and the sales department battling each other or working with each other? Both play a vital role in customer retention and dealership profitability, but somehow the service drive customer doesn't get the same attention by the front…
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