Some Dealership executives may downplay the immeasurable value of Social Media because it might entice public negative feedback. The fear of this Social Media myth comes from not realizing that if customers are not happy then they are ALREADY talking about your Dealership somewhere online. What Social Media can do, is offer the opportunity to provide a platform in which you can respond and correct this situation - quickly and publicly - and at the same time, gain the favor of customers and witnesses alike.

In this webinar we will cover a variety of the most popular Social Media mistakes and miscues and how your Dealership can previal over them with the best possible outcome.
- How-To respond to a negative post on a Social Network
- How-To recover from negative feedback
- When does a Social Media Campaign End?
- What Dealerships should do to bounce back from a failed online promotion or campaign

Presenter:Erin Ryan
Erin Ryan is a Social Media Specialists at TK and can be contacted via e-mail at eryan@tkcarsites.com. She has a keen understanding of the power of Social Media for business and fervently stays up-to-date with the Social Media Industry. Furthermore, Erin has a very active blog at www.socialeyezer.com.  You may want to check it out.