FREE WEBINAR: How to Sell, Market & Advertise to Women

Event Details

FREE WEBINAR: How to Sell, Market & Advertise to Women

Time: November 9, 2017 from 12pm to 1pm
Location: https://www.dealeron.com/webinar/sell-market-advertise-women
Website or Map: https://www.dealeron.com/webi…
Event Type: webinar, free
Organized By: Eliana Raggio
Latest Activity: Oct 30, 2017

Export to Outlook or iCal (.ics)

Event Description

Wanna hear some pretty impressive facts?  Women influence 85% of overall buying decisions in North American households and spend over $200 Billion on new cars and mechanical servicing of vehicles every year. Women also purchase 65% of new vehicles and request 65% of service work done at dealerships.

 

So if women are the primary financial decision makers…why aren’t car dealers advertising to them?

 

DOES YOUR DEALERSHIP GEAR THEIR MARKETING AND SALES PROCESS TOWARD THE FEMALE BUYER?

If you’re like the vast majority of dealerships, then the answer is definitely “No”.

 

To school us all on How to Sell, Market & Advertise to Women, we called in the BIG GUNS! Jody DeVere is the undisputed expert on this subject and she is going to share much needed insight and know-how on how dealerships can be more relevant to women car buyers… and how that translates into much larger profits for your business.

 

In this essential 1 hour webinar, Jody will discuss how to:

  • Understand and leverage the demographic of women in your local market
  • Differentiate your dealership with relevant social media campaigns aimed at women
  • Find out the #1 most important rule when communicating effectively with women
  • Attract, hire and retain more women employees in key sales and management positions

It’s time you started advertising to the people who (literally) hold the purse strings. If you are serious about learning How to Sell, Market & Advertise to Women, then this game-changer of a presentation is one you simply can’t afford to miss! Register now!

 

PRESENTER: JODY DEVERE is the CEO of AskPatty.com, Inc. which provides automotive education to women consumers and an online certification training program for automotive retailers on how to attract, sell, retain and market to women. Her goal is to educate women car buyers, car owners and the automotive industry at large. Her company serves as the first point of contact for many women who are seeking the very best experience in car buying and servicing by visiting Certified Female Friendly® automotive retail locations across the US and Canada. Furthermore, her long reputation for promoting, mentoring and supporting careers for women in the car biz, as well as her status as a founding board member of the Women In Automotive Conference (WIA), have solidified her as a champion for females working in the automotive industry. Jody is an internationally recognized speaker, trainer, often-quoted industry pundit and spokesperson for the auto industry on the women’s market. She is a regularly featured subject matter expert for the New York Times, NPR, Wall Street Journal, CNN, Fox Business, Forbes Women, Oprah Magazine and Parenting Magazine, to name a few. Additionally, Jody DeVere is an automotive journalist, car care expert, safety spokesperson and a revered member of the Automotive Community and she can be reached at JDevere@AskPatty.com. 

Comment Wall

Comment

RSVP for FREE WEBINAR: How to Sell, Market & Advertise to Women to add comments!

Join DealerELITE.net

Attending (1)

Latest Activity

Sally Whitesell posted a blog post
23 hours ago
Eric Damiani posted a blog post

CarGurus

Cargurus, I have notice that because Carvana will provide free delivery to many area, they now show…See More
yesterday
Bill Wittenmyer posted a video

Freebie Friday: How Do You Stay Motivated?

Bill Wittenmyer shares tips on how dealership personnel can stay motivated in this edition of Freebie Friday.
yesterday
Andy Church posted a video

Profit By Action Quick Tip: Importance of Up To Date Warranties & Recalls

Andy Church shares why keeping up with warranties and recalls can increase profitability in this Quick Tip.
yesterday
Scot Eisenfelder posted a video

Razor & Razor Blade Models for Dealerships: Part 1

Affinitiv CEO & Executive Chairman Scot Eisenfelder shares why dealerships should pay attention to the razor and razor blade models for their stores.
yesterday
Jim Flint posted a blog post
yesterday
Yogesh Sashi posted blog posts
yesterday
Asad Shoaib posted a blog post

The Importance of Vehicle Electrical System Repair

The severity of the issue with your vehicle electrical system is dependent on the root causes and…See More
yesterday
Ryan Holman posted a blog post

Let’s Know The Benefit Of Window Tint Films For Cars

Global warming has become a matter of concern nowadays. It has been showing its impact on the…See More
yesterday
Walter McNulty posted a video

March15

Big Event North Carolina
yesterday
Walter McNulty posted a status
"Having a great event in North Carolina."
yesterday
Veronica Dunford posted a blog post
Thursday
Chris Miller posted a blog post
Thursday
Erik S. Nachbahr posted a video

Is Your Computer Software Costing You Millions Due to Your Employees?

Erik Nachbahr explains why employees could be endangering dealerships through improper use of computer software.
Thursday
Dave Anderson's 2 blog posts were featured
Thursday
Anne Fleming's blog post was featured

How Did We Do?

As a part of your toolbox for improving the customer experience and reputation building, reviews…See More
Wednesday
Dave Anderson posted a blog post

The “Wow” is Worth It!

Author Joe Calloway described a “brand” well in his book Never by Chance: “A brand is defined as a…See More
Wednesday
Anne Fleming posted a blog post

How Did We Do?

As a part of your toolbox for improving the customer experience and reputation building, reviews…See More
Wednesday
Black Book posted blog posts
Wednesday

Get Newsletter

© 2019   Created by DealerELITE.   Powered by

Badges  |  Report an Issue  |  Terms of Service