The sales and management training we have been offering our teams is 95% classroom training.  Since most adults only get about 15% of what they learn from structured training and they get 85% of what they learn from informal learning sources we are changing learning at AutoNation.

 

Our manufacturer partners have used blended learning approaches for years, combining online training, with live events and in-dealership consultations.  We have the later two covered very well but haven't used online training to suppliment and compliment our classroom training as effectively as we could/should.  That is changing.

 

We have been using a bit of webex training for Phone, eCommerce and software training.  Now we're going expand the blended learning approach to many more areas of our business.  Leveraging technology in learning just like we do in every other area of our business.

 

As we all know, the really good learning comes from our successful peers.  Those who do what we do rather than the training "expert."  There are many tools out there to facilitate peer-to-peer social learning across entire organizations.  Why wait until peers have an opportuntiy to get together face-to-face?  Why wait for 20 group meetings to learn things from other dealerships?  Can we leverage our considerable talent pool to help each other get better all the time?  The answer is yes.

 

I'd love to hear what other dealerships are doing to use technology to help make their training programs and the learning and development of their teams more efficient and effective.  Who is having success using online training for other things besides product knowledge?  Who, if anyone, is using technology to facilitate social peer-to-peer learning?

Views: 65

Replies to This Discussion

Hi Ken, I am not a dealership but a service advisor trainer and fixed ops consultant. I started using web ex training webinars for advisors a few months ago. Although I have found it challenging to get managers to pull advisors off the drive for these live sessions, (30-60 minutes) they are very productive. A lot of individual participation required in each session. They all reap great benefits from listening to each other sell, writing and delivering word tracks and discussing current issues. It is so much more effective than listening to boring recorded sessions. Everyone knows they have to come prepared. No one is allowed to sit by and just watch. While I am not thrilled with the service I receive from WebEx, I think it is a great way to let a professional lead and direct training consistently for a minimal cost.

The next question I would submit is how do we get managers to understand how much this consistent exposure is worth.
Sally, thank for sharing. Fixed Ops is definately an area where Instructor-Led WebEx training could be used. We haven't done as much in online training in Fixed but we are going to do a lot more in 2011. Interesting comment about WebEx service and support. We just signed up with them. We were using GoTo Meeting but our new LMS integrates wih WebEx not GoTo. What kind of service issues have you had?

RSS

Latest Activity

Rob Gehring posted a blog post
yesterday
Dave Anderson posted a blog post

Humble Hungry and Coachable

Enjoyed spending time with long-time red belt brother Damian Lillard of the Portland Trail Blazers…See More
yesterday
Mike theCarGuy Correra posted a video

The Importance of Understanding Marketing

Account Manager Mike Correra explains why dealers should understand marketing in order to know whether their efforts are effective.
yesterday
Scot Eisenfelder posted a blog post
yesterday
Paul Moran posted a blog post
yesterday
Jim Flint posted a blog post

Google Ads Conversion Tools

In this video blog, Jim shows that there's more than one way to get on board the conversion train…See More
yesterday
Damian Boudreaux's blog post was featured
yesterday
Dave Anderson's blog post was featured

Face and Fix These Four Excuses

Excuses are common amongst underachievers, and when you're trying to live the game changer life,…See More
yesterday
Simon Hopes posted a blog post

Best Aftermarket Performance Mods for Chevrolet Camaro

Tune-up your Chevy Camaro today to enjoy improved performance and style. Hit the road and cruise…See More
yesterday
Damian Boudreaux posted blog posts
Thursday
Jeff Giere posted a blog post
Thursday
Dave Anderson posted a blog post

Face and Fix These Four Excuses

Excuses are common amongst underachievers, and when you're trying to live the game changer life,…See More
Tuesday
John Sternal posted a blog post

Swapalease Data: Are Crossovers Not in Demand for Leasing?

Crossovers Not Seeing Growth in Leasing?A year ago, roughly 7.4% of drivers polled said they would…See More
Tuesday
Jim Flint posted a blog post
Tuesday
Jim Flint's blog post was featured

Google Ads Two Changes for Display

In this video blog, Jim Flint, CEO, and Founder of Local Search Group discusses two changes you…See More
Tuesday
Simon Hopes posted a blog post

How to Compare Car Insurance Policies

What is Car Insurance?A car insurance is the policy that covers one’s car against all kinds of…See More
Tuesday
Mike theCarGuy Correra posted a video

The Key to Long Term Success in Sales

Account Manager Mike Correra shares the key to a dealership's long term sales success in this video blog.
Monday
Tom Clark posted a blog post

Reasons to Sell Your Dead Car to Car Removal Companies

Your old car just stopped working. When you called a mechanic to have a look at it, they gave you…See More
Monday
Derek C. Dean posted a blog post

Hard skills Vs soft skills or hard skills and soft skills- which is optimal?

Soft skills and training programs for the same seem to be hogging the limelight in recent times.…See More
Monday
Umair Amjad posted a blog post

The Perks of Using Armored Cars & Bulletproof Vehicles

Security is a prime concern for every human being. When it comes to security, then people do not…See More
Aug 18

Get Newsletter

© 2019   Created by DealerELITE.   Powered by

Badges  |  Report an Issue  |  Terms of Service