Courtney Evans
  • Chicago, IL
  • United States
  • Affinitiv
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Latest Activity

Courtney Evans posted a blog post

Making PPC Clicks Count

As many dealership marketers know, search campaigns are a necessary part of a multi-channel marketing strategy. The danger with search campaigns is the potential for pay-per-clicks to become very expensive, which tends to happen when marketing vendors use a single strategy for all dealerships, and set up campaigns as "set-it-and-forget-it." Your dealership is a unique…See More
Mar 1
Courtney Evans posted a blog post

5 Keys to Successful Social Ads Campaigns

When it comes to social media advertising, Facebook reigns supreme with Instagram a close second. These are ideal platforms on which to raise brand awareness, bring customers down funnel and generate leads. For dealers, a presence on Facebook and Instagram is essential, because quite simply, this is where your customers are spending their time. Check out these usage stats…See More
Jan 11
Courtney Evans posted a blog post

How to Grow Loyalty with Service Marketing

For car dealers, the opportunity to create loyal customers might start with a sale, but true loyalty is created in the service department. According to a 2017 IHS Markit study, the average length of car ownership is nearly seven years. That's a long time to maintain a relationship with someone until the next sales cycle. So, the focus must be to keep the customer coming…See More
Jan 4

Profile Information

Which best describes you?
Vendor Partner
What company do you work for (or own)?
Affinitiv
What is your current position within your organization?
VP of Product
What is your company website?
http://www.affinitiv.com
How did you specifically hear about DealerELITE? If referred, who?
Arnold Tijerina
Not everyone gets approved for DealerELITE. To maintain the integrity of DealerELITE, tell us what you will have to offer once a dealerELITE member?
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Courtney Evans's Blog

Making PPC Clicks Count

Posted on March 1, 2019 at 10:14am 0 Comments

As many dealership marketers know, search campaigns are a necessary part of a multi-channel marketing strategy. The danger with search campaigns is the potential for pay-per-clicks to become very expensive, which tends to happen when marketing vendors use a single strategy for all dealerships, and set up campaigns as…

Continue

5 Keys to Successful Social Ads Campaigns

Posted on January 11, 2019 at 10:58am 0 Comments

When it comes to social media advertising, Facebook reigns supreme with Instagram a close second. These are ideal platforms on which to raise brand awareness, bring customers down funnel and generate leads.

 

For dealers, a presence on Facebook and Instagram is essential, because quite simply, this is where your customers are spending their time.…

Continue

How to Grow Loyalty with Service Marketing

Posted on January 4, 2019 at 10:20am 0 Comments

For car dealers, the opportunity to create loyal customers might start with a sale, but true loyalty is created in the service department. According to a 2017 IHS Markit study, the average length of car ownership is nearly seven years. That's a long time to maintain a relationship with someone until the next sales cycle.

 

So, the focus must be…

Continue

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At 4:46am on March 1, 2019, Maris Ahmed said…

Good Day,

How is everything with you, I picked interest on you after going through your short profile and deemed it necessary to write you immediately. I have something very vital to disclose to you, but I found it difficult to express myself here, since it's a public site.Could you please get back to me on:( mrsstellakhalil588@gmail.com ) for the full details.

Have a nice day

Thanks God bless

Stella.

 
 
 

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