Courtney Evans
  • Chicago, IL
  • United States
  • Affinitiv
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Latest Activity

Courtney Evans posted a blog post

5 Keys to Successful Social Ads Campaigns

When it comes to social media advertising, Facebook reigns supreme with Instagram a close second. These are ideal platforms on which to raise brand awareness, bring customers down funnel and generate leads. For dealers, a presence on Facebook and Instagram is essential, because quite simply, this is where your customers are spending their time. Check out these usage stats…See More
Jan 11
Courtney Evans posted a blog post

How to Grow Loyalty with Service Marketing

For car dealers, the opportunity to create loyal customers might start with a sale, but true loyalty is created in the service department. According to a 2017 IHS Markit study, the average length of car ownership is nearly seven years. That's a long time to maintain a relationship with someone until the next sales cycle. So, the focus must be to keep the customer coming…See More
Jan 4

Profile Information

Which best describes you?
Vendor Partner
What company do you work for (or own)?
Affinitiv
What is your current position within your organization?
VP of Product
What is your company website?
http://www.affinitiv.com
How did you specifically hear about DealerELITE? If referred, who?
Arnold Tijerina
Not everyone gets approved for DealerELITE. To maintain the integrity of DealerELITE, tell us what you will have to offer once a dealerELITE member?
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Courtney Evans's Blog

5 Keys to Successful Social Ads Campaigns

Posted on January 11, 2019 at 10:58am 0 Comments

When it comes to social media advertising, Facebook reigns supreme with Instagram a close second. These are ideal platforms on which to raise brand awareness, bring customers down funnel and generate leads.

 

For dealers, a presence on Facebook and Instagram is essential, because quite simply, this is where your customers are spending their time.…

Continue

How to Grow Loyalty with Service Marketing

Posted on January 4, 2019 at 10:20am 0 Comments

For car dealers, the opportunity to create loyal customers might start with a sale, but true loyalty is created in the service department. According to a 2017 IHS Markit study, the average length of car ownership is nearly seven years. That's a long time to maintain a relationship with someone until the next sales cycle.

 

So, the focus must be…

Continue

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