Dean Martin
  • Clearwater, FL
  • United States
  • AutoLoop
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Dean Martin posted a blog post

3 Ways The Netflix Marketing Model Can Benefit Your Dealership

Netflix is one of the most successful disruptors of the digital age. How did they do it? By developing a business model built on customer obsession and personalization at scale. So take note of their strategy: here are three takeaways from Netflix’s meteoric rise that you can use at your dealership. Personalization is king.If you’re a Netflix subscriber, you’ve seen the…See More
Jun 27, 2019
Dean Martin posted a blog post

Customer Experience Transformation and Your Dealership

A recent Google search for “customer experience” produced around 1.49 billion results. And refining the search to “customer…See More
May 23, 2019
Dean Martin posted a blog post

Is Your Marketing Breaking Through The Noise?

Walk-ins are a major source of dealership traffic. On the one hand, that’s great for dealerships, because it means less time chasing down leads, since customers simply show up at your door. But it also means that when walk-ins dry up, so does a major portion of revenue. So how can you get more people in the door, prepped and ready to go? Start with Killer MarketingEvery…See More
May 2, 2019
Dean Martin posted a blog post

Cut The Cord On Third-Party Data

Like any sales company, dealerships want to get their messaging and advertisements out to as many people as possible. It’s historically been a numbers game: throw as much as you can at a wall and see what sticks. That is no longer the case. Customers expect more personal interactions, and targeting the wrong customer is more than just wasted money—it’s potentially…See More
Apr 25, 2019

Profile Information

Which best describes you?
Vendor Partner
What company do you work for (or own)?
AutoLoop
What is your current position within your organization?
Director of Marketing Communications
What is your company website?
http://www.autoloop.com
How did you specifically hear about DealerELITE? If referred, who?
Arnold Tijerina
Not everyone gets approved for DealerELITE. To maintain the integrity of DealerELITE, tell us what you will have to offer once a dealerELITE member?
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Dean Martin's Blog

3 Ways The Netflix Marketing Model Can Benefit Your Dealership

Posted on June 27, 2019 at 10:11am 0 Comments

Netflix is one of the most successful disruptors of the digital age. How did they do it? By developing a business model built on customer obsession and personalization at scale. So take note of their strategy: here are three takeaways from Netflix’s meteoric rise that you can use at your dealership.

 

Personalization is…

Continue

Customer Experience Transformation and Your Dealership

Posted on May 23, 2019 at 10:06am 0 Comments

A recent Google search for “customer experience” produced around 1.49 billion results. And refining the search…

Continue

Is Your Marketing Breaking Through The Noise?

Posted on May 2, 2019 at 10:48am 0 Comments

Walk-ins are a major source of dealership traffic. On the one hand, that’s great for dealerships, because it means less time chasing down leads, since customers simply show up at your door. But it also means that when walk-ins dry up, so does a major portion of revenue. So how can you get more people in the door, prepped and ready to…

Continue

Cut The Cord On Third-Party Data

Posted on April 25, 2019 at 10:24am 0 Comments

Like any sales company, dealerships want to get their messaging and advertisements out to as many people as possible. It’s historically been a numbers game: throw as much as you can at a wall and see what sticks.

 

That is no longer the case.

 

Customers expect more personal interactions, and targeting the wrong customer is more…

Continue

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