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If you don't train your salespeople right, or train them at all, then this can not be achieved...  Most Dealerships don't have any kind of training set up for salespeople.  They just throw them to the wolves and hope they sell something.... 

Training doesn't have to be Expensive, you just need to train and be consistent... get involved, get active, BUT TRAIN...…

Don’t Practice

That’s right, don’t practice…

Most sales people will practice in one place, and that’s on the lot with a customer.

That’s by far the absolute worse place to do any type of practice.

You should practice with other sales people and management.

You should be  SELLING with your…

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It seems that so many dealerships are wanting to increase their sales so they end up throwing more dollars at advertising.  You can do that, but it's going to give you Bad Gross...

Gross that you had to buy...

A better way to handle this desire for more sales and increased gross is to Train Your Sales Staff.  With a trained sales staff you will…