Larisa Bedgood's Blog – August 2016 Archive (5)
Data Strategies to Increase Your Dealership Sales and Profitability
Data Strategies to Increase Your Dealership Sales and Profitability
Despite the digital disruption and new ways to research and shop online, the dealer is still an integral piece of the sales process. Consumers may do the majority of their research online, but they still want to head into a dealership to take that test…
Added by Larisa Bedgood on August 30, 2016 at 10:20am — No Comments
Drive More Sales at Your Dealership with Data-Driven Email Marketing
Drive More Sales at Your Dealership with Data-Driven Email Marketing
Personalized emails targeted to the right buyer and at the right time can drive traffic to your inventory page and prospects onto your lot. Email is a highly effective customer acquisition channel and for the last ten…
ContinueAdded by Larisa Bedgood on August 22, 2016 at 9:46am — No Comments
Mobility, Car Sharing and the Future of the Automotive Industry
Mobility, Car Sharing and the Future of the Automotive Industry
Americans are slowly turning away from the concept of car ownership as a necessity and are looking at new options of mobility – car sharing. A study by ABI…
ContinueAdded by Larisa Bedgood on August 16, 2016 at 9:32am — No Comments
90% of Car Shoppers Prefer a Dealership Where They Can Start the Buying Process Online
90% of Car Shoppers Prefer a Dealership Where They Can Start the Buying Process Online
This is according to a new survey released by …
Added by Larisa Bedgood on August 9, 2016 at 8:53am — No Comments
How to Turn Millennial Car Shoppers into Car Buyers for Your Dealership
How to Turn Millennial Car Shoppers into Car Buyers for Your Dealership
More and more millennials are in the market for cars, and dealerships must take notice and make millennial outreach a priority. The generation of Americans born between 1980 and 1995 are leading a change in purchase behaviors and trends. Growing up in a digitally-connected…
ContinueAdded by Larisa Bedgood on August 2, 2016 at 9:06am — No Comments
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- Why Automotive Marketing Must Evolve to Win with Today’s Mobile-First Auto Shoppers
- Are Consumers Ditching the Dealership? How to Improve the Car Buyer’s Shopping Experience.
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