Jimmy Bass's Blog (8)

NADA 2014

Between celebrating the holidays with family and friends, and gearing up for the tax season, we are excited and fully primed for the upcoming National Automobile Dealers Association (NADA) Convention & Expo to be held in New Orleans, January 24-27, 2014. We are looking forward to having the opportunity to demonstrate Bass Events USA as a powerhouse of Direct Mail solutions for you, the…

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Added by Jimmy Bass on January 20, 2014 at 12:30pm — No Comments

Your potential customers mailboxes are filled with offers and savings coupons. So, why not deliver something unique; something that offers a creative, compelling, and relevant message? Bass Event’s D…

Your potential customers mailboxes are filled with offers and savings coupons. So, why not deliver something unique; something that offers a creative, compelling, and relevant message? Bass Event’s Direct Mail campaigns are an awesome way to attract and entice your potential customers. No matter what your goals are, you can drive traffic to your showroom, raise community awareness and participation, or simply keep your dealership’s brand…

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Added by Jimmy Bass on January 14, 2014 at 5:43pm — No Comments

Tax Time!

When it’s tax time people think ~~ NEW CAR!!! A car purchase is at the top of the list with tax return money. Use Bass Events TAX TIME Automotive Direct Mail. With our experience and expertise we can build a road of major traffic that ends at your showroom. Send out a Bass Events USA Automotive Direct Mail Campaign just in time for tax season! The only thing you have to loose is profits!!!!…

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Added by Jimmy Bass on January 3, 2014 at 10:30am — No Comments

Happy New Year!!!

Happy New Year from all of us at Bass Events!! Cheers to a year brimming with prosperity and happiness!!!

Added by Jimmy Bass on December 31, 2013 at 11:53am — No Comments

Happy Veterans Day!

If you are unable to attend a veterans event, try to remember them at least once during the day in your thoughts or prayers. Regardless of your political beliefs, these men and women were truly brave and heroic. At a time when they were needed they served valiantly. They are very deserving of our heartfelt gratitude and thanks. Thank a veteran for your freedoms!

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Added by Jimmy Bass on November 11, 2013 at 11:00am — No Comments

Things to consider when choosing a Staffed Event company.

With all of the "new car" incentives being offered by the manufacturers, what’s happening to your Used Inventory? You know SuperSales can help you move aged inventory fast, but how do you choose the right staffed event company to handle everything with your best interest in mind?
Here are 5 things to consider when picking the staffed event company that’s right for you …
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Added by Jimmy Bass on October 17, 2013 at 10:00am — 1 Comment

Direct marketing/advertising ideas.

 

Direct marketing and advertising persuades your audience to take action by targeting them in an appealing, creative way.

  1. Use your car or truck – You can follow Nascar’s lead by covering your vehicle with vinyl wrapping or magnetic signs that advertise your business.
  2. Signs, banners and posters – Keep paper materials that promote sales, offers and promotions close at hand, and use them when opportunities present…
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Added by Jimmy Bass on October 1, 2013 at 10:22am — No Comments

Sales Team tips!

As I am writing this post I am sitting in the customer lounge at a car dealership. I cant help but notice the continued lack of professionalism that is happening on the sales floor. I have watched 4 of the 10 sales reps on the sales floor answer the phone while they are talking to customers. You need to focus on the deal that you have as apposed to the one that might never be. The phone should only be used when you don’t have a customer at your desk. The customer in front of you is the most…

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Added by Jimmy Bass on September 24, 2013 at 11:09am — 1 Comment

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