Mike Blackmore's Blog (4)

Infographic: Canadian Internet Use Statistics: Search, Social, Mobile

For Automotive Marketing Guru's

Infographic: Our friends at +6S Marketing on the state of Canadian Internet usage http://goo.gl/OervG (This is a…

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Added by Mike Blackmore on August 2, 2013 at 12:40pm — No Comments

The Consumer Is Shaping The Way We Advertise Forever

Here are 9 Must have Moments for Mobile Marketers & How The Consumer is Shaping The Way We Advertise.

  1. Mobile marketing isn't an option; it's an imperative. In-store shoppers are looking for product information and they're turning to their mobile device to…
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Added by Mike Blackmore on July 9, 2013 at 2:00pm — 1 Comment

Lost - Bought Elsewhere

Lost! Bought Elsewhere



Famous last words from the customer to help you be better next time. What value are you actually getting from a customer who bought a vehicle at another dealership? I say very little because at this point they are venting or pointing out where you failed in your sales process, but the truth is despite your best efforts to improve…

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Added by Mike Blackmore on June 24, 2013 at 3:09pm — 13 Comments

Connecting The Dots: From BDC To ROI

Automotive Web Marketing "Really Connected"



 Everyday you wake up and you have your list of reports to update and spreadsheets to fill out with the same old numbers, but what do these numbers really mean? Most car dealerships nowadays have an internal BDC (business development center) and…

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Added by Mike Blackmore on May 28, 2013 at 3:30pm — 1 Comment

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