DealerELITE's Likes
June 2015
The service department tends to be the busiest place in a dealership, and…
C.S.I. of course is…
Blog Customer Satisfaction evolves, a must read. You're already rich but being the best was always your first goal. 1 Like Mark Taylor…
Blog Customer Perceptions of Salespeople 3 Likes Cory Mosley - Are you really listening or is…We've all heard the phrase, "content is king." The question that you…
Blog Content is King, So Pick the Right Kingdoms 2 Likes Will What Got You Here Get You There? Earlier this month I listed my normal series of response questions when I’m asked, “What should I pay for (this position)?” Those questions focused on five areas…your competitive market, your organiz… Discussion Will What Got You Here Get You There? 1 Like How to Recruit Automotive Techs *The Recruit…Car advertising is heavily slanted towards price. The buying demographic has shifted to women who now make up more than half of the sales, and influence over 80% of the deals. Today, it…
Blog 3 New Ways to Advertise Effectively to Women 2 Likes How To Overcome Quiet Days
In the sales business, the success of our day is usually determined by the foot traffic or phone and internet enquiry into our dealership.
But then…
I've been pretty torn over the last few months. On one hand, I'm so…
Blog Content is Important, but there's More to SEO than Building Pages 3 Likes Can you put a dollar amount on your 7yr old… We had a 3rd party video vendor "accidentally" delete all of our videos on our YouTube channel after cancellation of our contract. The vendor was deleting their videos as they should however they al… Discussion Can you put a dollar amount on your 7yr old… 2 Likes Throw out the darn rulebook.In this industry we often do things simply because they have been done…
Blog Throw out the darn rulebook. 4 Likes LeBron James & The Cleveland Cavaliers: A Story of Loyalty There’s no better story about the perils of loyalty than that which played out…
I don't enjoy calling out vendors. It's something that I think is…
Blog Calling Out the Vendor Who Said Links Don't Work for SEO... 2 Likes Your Reputation Your SuccessAccording to Wikipedia* Reputation Management is the influencing and/or control of an individual's or…
Blog Your Reputation Your Success 3 Likes Guidelines, PLEASE Give Us Guidelines! As a Subject Matter Expert (SME) in Dealership Compensation Planning and Implementation, I am frequently asked, “What should I pay for (this position)?” And my answer is always the same…”it depends!”… Discussion Guidelines, PLEASE Give Us Guidelines! 1 Like
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