Do it on Purpose!!

Another part of relatedness and trust is the signals you send out about your

similarities (trustworthiness). This is real documented stuff. Pick up any book…

What kryptonite is to Superman is what “I’m not buying today,” is to a…

Your effectiveness in leadership will come from being around your team. You…

I am sure many of you will have heard the saying “If you love something, set it free. If it comes back, it’s meant to be.” While this may be good advice for relationships, it’s certainly not good…

I was watching football Sunday and I got to thinking about the job of a…

There are those who have been spreading (indefinitely, it seems) the…

Have y'all seen this article in…

So once again I ask the question at the heart of the matter.... Mr./MRS…

Using Contests and Games in Your Marketing

Marketing your products in today’s world is tough. With so many competing messages on every media channel, simply putting an ad out just…

Most companies are using a sales process that dates back several decades.…

Half the money I spend on advertising is wasted; the trouble is I don't…

Gas Prices Impacting Certain Segments

Cars & Trucks

One of the most often mentioned topics to the Black Book editors during the week was related to the…