DealerELITE's Likes

February 2012

Industry Wake-Up Call: A Script Won't Help

Is anyone reading this old enough to remember travel agents and travel…

Blog Industry Wake-Up Call: A Script Won't Help 1 Like Mantle Mantra

video Mantle Mantra 2 Likes Are You Prepared For Tricky Behavioral Inter… Have you ever been fired or forced to resign? Why did you leave your last job? Why have you had so many jobs in such a short period of time? Can you explain this gap in your employment history? Exac… Discussion Are You Prepared For Tricky Behavioral Inter… 1 Like Happy Workers Equals Higher Profits

by Kathryn Carlson…

Blog Happy Workers Equals Higher Profits 4 Likes Brittany Walker-Cooper

Member Brittany Walker-Cooper 7 Likes Help! Hey fellow Automotive Professionals! I just found out my husband and I are re-locating to Atlanta, GA. I've been looking at several dealerships in that area, but it's SUCH a large market up there and… Discussion Help! 2 Likes Larry Bruce

Member Larry Bruce 2 Likes Future Auto World...What'a ya Think?

An interesting report from comScore and I think some premonitions for retail automotive.

Could FREE shipping break open real eCommerce for…

Blog Future Auto World...What'a ya Think? 1 Like Is Your Dealership Guilty of the Ostrich Syndrome?

As most everyone knows, ignorance of the law is…

Blog Is Your Dealership Guilty of the Ostrich Syndrome? 2 Likes NADA 2012 - Industry Leaders Talk About Usi…

video NADA 2012 - Industry Leaders Talk About Usi… 7 Likes Mastering Buyer Psychology Using Marketing S…

video Mastering Buyer Psychology Using Marketing S… 2 Likes Auto Recovery a Value Issue Not an Economic Issue

Auto sales are recovering because of the superior value offered by manufacturers -- not because of the economy. What else explains why auto sales recovered in 2011 while so many other economic…

Blog Auto Recovery a Value Issue Not an Economic Issue 3 Likes Fixed Performance Video Tip: The Importance…

video Fixed Performance Video Tip: The Importance… 1 Like From the NCM Institute Blog: How Much Money Did Your Store Really Make Last Year?

By now, many of you have verified your dealership’s profitability for 2011. As most dealers, general managers and controllers understand, until we perform a final year-end reconciliation of each…

Blog From the NCM Institute Blog: How Much Money Did Your Store Really Make Last Year? 3 Likes Don't Be A B_ _ _ _ Victim

video Don't Be A B_ _ _ _ Victim 2 Likes Roger Botton

Member Roger Botton 2 Likes Roger Botton - Automotive Executive | Video…

video Roger Botton - Automotive Executive | Video… 6 Likes The "Analog Super Conference"!

video The "Analog Super Conference"! 3 Likes Brad Mugg

Member Brad Mugg 2 Likes Keith Brewer

Member Keith Brewer 2 Likes Build a Culture and You Win!

Many dealerships today are focused on the quick fixes that will improve car deals and attract clients to service. What they are not recognizing is this is the end game not the beginning of what…