We are all chasing that elusive thing we call success.…

When you think of all the things that go into making your dealership a success, communication ranks at the top of the list. In fact, without good communication—both inside the dealership and with…

As I walked into one of my client's education rooms recently, I was…

Take Control of Your Dealership’s Communication

If you want to capture the attention of shoppers in today’s market, communication should be one of the sharpest tools in…

At the start of every month, I look back over the last 28-31 days of my life…

We have all heard the saying, "referrals are the lifeblood of a salesperson's…

When I speak to sales groups, the subject of rejection comes up often…

PCG Research is conducting a new research project on auto dealership's utilization and experience with Google advertising.…

When shopping for anything, especially big-ticket items like cars, shoppers compare prices. It’s natural to try and find the best deal and save as much money as possible, however, times have…

I hate to break it to you, but if you run a for-profit business…

You have done your research on prices, the best dealers, the car you want and everything else but what about the inspection? The car might look nice on the outside but you never know how…

Welcome to this week's edition of Black Book Market Insights, with in-depth analysis of used car and truck valuation trends and insights straight from the auction lanes.…