The # 1 reason to sign up with the factory is employee retention. The internal customer (the employee), is most important. Do dealers truly understand this point? In my professional opinion, when the internal customer (the employee), has total confidence, from the F&I handoff, to the service department, everything comes together. The employee feels secure about the customers protection, for their vehicle. Now, the customer never suffers, service retention goes through the roof and…
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