What is your process for follow up with unsold customers?

- Phone call, e-mail, text, and/or snail mail immediately after the customer leaves the store giving them reason(s) to come back in as soon as possible?

Outside of the salesperson following up with the customer do you:

1. Have a Sales Manager make a follow up call?
2. Use someone from your BDC or accounting office to make a courtesy phone call to see how that customer’s experience was? Seeing as stats show that many times customers don’t buy because they really didn’t like the salesperson.

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I would have a lost opportunity coordinator.  They would follow up on leads that were unsold and leads that are marked as bad leads.  It is amazing how research and the power of google can create opportunity with these prospects.

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