Read the exclusive interview with DealersUnited CEO

Chris Irwin
  • Laconia, NH
  • United States
  • Irwin Toyota Ford
Share on Facebook
Share Twitter
  • Blog Posts
  • Discussions (47)
  • Events
  • dE Groups
  • Photos
  • Photo Albums
  • Videos

Chris Irwin's Friends

  • Dru Marks
  • Matthew Cole
  • Harlene Doane
  • Paul Hardy
  • Scott Falcone
  • Bobby Compton
  • Jerry Thibeau
  • Michelle Dones
  • MANNY LUNA
  • Allen Levenson
  • Susie Peeler
  • Craig Lockerd
  • Ralph Paglia
  • Greg Goebel
  • Stan Morris

Chris Irwin's Discussions

New Cars Leads

Started May 20 0 Replies

While we’d all like to drive more leads with organic search and SEM, 3rd party lead providers are still a necessity among some dealers. With all of the various sources how many different sources are…Continue

Tags: leads, car, new

Newsletters

Started May 9 0 Replies

How many dealers are using an e-mail Newsletter? What vendor and what type of success? IMN, Outsell, 3 Birds? Do you use other targeted e-mail to your database in addition to the Newsletter (eg…Continue

Tags: Newsletters

Partners

Started this discussion. Last reply by Bryan Elparin May 2. 1 Reply

Does anyone have examples of dealers who have been able to develop partners with local businesses for special “employee” like pricing (Ford dealers this may be XPlan)? Anyone have any examples of…Continue

Used Vehicle Backgrounds

Started this discussion. Last reply by Eric Gidney May 18. 11 Replies

Does anyone know of a company that you can use for standard used vehicle backgrounds (eg white so it looks like you’re using a studio)? Have you noticed an increase in VDP’s as a result? We have…Continue

 

Chris Irwin's Page

Latest Activity

Chris Irwin posted a discussion

New Cars Leads

While we’d all like to drive more leads with organic search and SEM, 3rd party lead providers are still a necessity among some dealers. With all of the various sources how many different sources are you using for new car leads (eg Autotrader New Car Leads, Cars.com New Car Leads, AutoUSA, Dealix, Autobytel, KBB, Edmunds, etc etc). With, for example, a smaller radius some of the lead sources can be a good source of incremental new car sales with respectable closing ratios. Thoughts?See More
May 20
Eric Gidney replied to Chris Irwin's discussion Used Vehicle Backgrounds
May 18
Eric Gidney replied to Chris Irwin's discussion Used Vehicle Backgrounds
"BEFORE Photo Studio Custom Background..."
May 18
Eric Gidney replied to Chris Irwin's discussion Used Vehicle Backgrounds
May 18
Eric Gidney replied to Chris Irwin's discussion Used Vehicle Backgrounds
"We offer professional and creative background images for dealerships with fast turnaround time and competitive pricing.  Many of our dealerships choose only to background the first image, however we can handle all exterior images.  You…"
May 16
Chris Irwin posted a discussion

Newsletters

How many dealers are using an e-mail Newsletter? What vendor and what type of success? IMN, Outsell, 3 Birds? Do you use other targeted e-mail to your database in addition to the Newsletter (eg targeting customer who haven’t been in for service in 12+ months or haven’t bought in 2-3 years)?See More
May 9
Criss Castle replied to Chris Irwin's discussion Used Vehicle Backgrounds
"http://www.nexteppe.com/proshots.aspx Having 'grown up' in the Midwest auto industry, these past two weeks in New York have shown me two things: dealerships everywhere face the same issues and the environments we are located within force…"
May 6
James Schaefer replied to Chris Irwin's discussion Used Vehicle Backgrounds
"George, They are the largest company, but not necessarily the best or only one.  I would challenge any dealership to compare our staff to their staff, and our photography to their photography.  DeliveryMaxx has two programs.  We…"
May 5
George O'Sullivan replied to Chris Irwin's discussion Used Vehicle Backgrounds
"Dealer Speicalties is the only one that I know of"
May 5
James Schaefer replied to Chris Irwin's discussion Used Vehicle Backgrounds
"Chris,   DeliveryMaxx specializes in providing backgrounds for dealerships to create the great looking inventory you desire.  Check out this article.  I believe it is exactly what you are looking for.  In short, yes we…"
May 5
Rich Soviero replied to Chris Irwin's discussion Used Vehicle Backgrounds
"Yes i have two companies that can provide backgrounds. Feel free to call me at 954-658-2900 anytime Rich Soviero"
May 4
Mark Stringfellow replied to Chris Irwin's discussion Used Vehicle Backgrounds
"Dominion Inventory "Dealer Specialties" offers custom photo clipping at a cost effective price. Below is an example of a Chevy dealer utilizing this service for new inventory…"
May 4
Smit Shah replied to Chris Irwin's discussion Used Vehicle Backgrounds
"Hey Chis Have you considered branding instead of setting up a studio? A lot of dealerships spend a lot of money trying to figure out a way to make the pictures look nice, instead if you were to just add your dealership's logo, contact number…"
May 4
Bryan Elparin replied to Chris Irwin's discussion Partners
" Chris, try contacting Mark Sampson at Frank Smith Toyota. He has had much success in developing local business partners through a myriad of different medias. The store number is (956) 784-3300. Although he won't admit it, he is a guru…"
May 2
Chris Irwin posted a discussion

Partners

Does anyone have examples of dealers who have been able to develop partners with local businesses for special “employee” like pricing (Ford dealers this may be XPlan)? Anyone have any examples of websites that dealers have successfully developed for an initiative like this?How have you gone about approaching local businesses? Trying to do payroll stuffers, get into their newsletters, posters in break rooms alerting employees of special pricing available to them?Here’s one example-…See More
May 2
Chris Irwin posted a discussion

Used Vehicle Backgrounds

Does anyone know of a company that you can use for standard used vehicle backgrounds (eg white so it looks like you’re using a studio)? Have you noticed an increase in VDP’s as a result? We have absolutely no space for a studio. The one company I have contacted is CGI backgrounds. Any help would be much appreciated.See More
Apr 22

Profile Information

Which best describes you?
Dealership
What company do you work for (or own)?
Irwin Toyota Ford
What is your current position within your organization?
VP
What is your company website?
http://www.irwinzone.com
How did you specifically hear about dealerELITE? If referred, who?
kain automotive
Not everyone gets approved for DealerELITE. To maintain the integrity of DealerELITE, tell us what you will have to offer once a dealerELITE member?
Toyota Ford dealer in central NH

Comment Wall (2 comments)

You need to be a member of DealerELITE.net to add comments!

Join DealerELITE.net

At 11:10am on October 21, 2010, MANNY LUNA said…
By the way we have free call training with our Program.
http://www.smaalliancecud.com/Testimonials.html
At 11:18pm on October 7, 2010, Ken Luna said…
Chris, if you (or anyone else in this forum) would like a Go To Meeting overview of our offerings both Text and Call/Web Tracking please email me at kluna@teletextsolutions.com and let me know when a good time would be for you.

Thanks, Ken Luna
 
 
 

TOP 5 Contributing Members This Week

1. Marsh Buice

Lake Charles, LA, United States

2. Bobby Compton

South Lake Tahoe, CA, United States

3. David Villa

Tampa, FL, United States

4. Dave Anderson

Agoura Hills, CA, United States

5. Jody DeVere

Westlake Village, CA, United States

Recruiting Solutions

Training Solutions

Previous Poll Result - Making Changes

Of the members who voted, 1/3 of you are willing to travel across the country for a conference.

dE Social

Follow dealerELITE on Twitter
Join dE on LinkedIn

Dave's Corner

© 2012   Created by dealerELITE.

Badges  |  Report an Issue  |  Terms of Service