Hi Everyone,

My dealership is in the process of setting up a BDC, and if any of you would be willing to share your BDC Pay Plan I would GREATLY appreciate it!!

Thank you!

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$10 per hour

$15 per show

$35 per sale

$500 unit bonus  - unit goal is based on 17% closing ratio, we expect 15% from everyone but you will want to start with a lower number as a new BDC

$150 for each 20% increase over the unit bonus - if unit bonus is 20, every additional 4 deals earns $150

 

Our pay scale ranges between $38k and $65k

Thank you so much, Mike!

No problem Stephanie!  Definitely use this forum to ask as many questions as possible.  There are a lot of pitfalls you can avoid by using the wealth on knowledge on Dealerelite.

The two biggest mistakes I see being made with new BDC's are having the reps handling too many leads and a complete lack phone training. Your reps should not handle more than 120 leads a month until they can consistantly close 15%.  You also need consistant, professional phone training. . Your owner or GM may think it's too expensive but there's nothing more expensive than training on customers!

Stephanie,

It looks like Mike and I think in the same way kinda. My plan is a little different so you now have options :)  

                     

***SAMPLE***

 Pay Structure For BDC Manager

Pay Structure:

  • Pay will be Salary Based at $400 per week.
  • Picture pay will be $12 for Used Vehicles, $6 for New Vehicles, Clunk AS-IS $6
  • All Appointments that show pay $15 per appointment.
  • All Sold Appointments pay on a tier program and is retro:

 

0 to 14 Units Sold Pays…………………………………..$20 per unit

15 to 20 Units Sold Pays………..………………………..$30 per unit

21 + Units Sold Pays…..………..………………………..$50 per unit

 

Sold units are retro back to first sold

 

 

Thank you so much, Shawn! This is very helpful!

My pleasure, please let me know if I can help you any further.

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